Gloss Angeles

We’re recapping everything you need to know from Ulta Beauty World—the brands, the booths, the chaos, and the criticisms. From hosting the masterclasses to hitting the expo floor with 3,000 beauty lovers (and a lot of product), we’re breaking down what this event actually looks like behind the scenes—and why it’s become one of the biggest moments in beauty retail.

We get into the standout booths, the brands we discovered and loved, and the logistics people don’t realize—like what it really costs to show up as a brand. Plus, we address the biggest critiques of the event (influencers, tickets, accessibility) and give context on how it all actually works.
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Alexandra French is back! Every makeup artist’s favorite makeup artist returns to catch us up on everything since her last visit. We get into her WOYF staples (she brought her entire makeup bag with her!) and why she approaches makeup through the lens of character and storytelling. We also talk about how TikTok has made her better at her job, what brands are doing right (and wrong) from a MUA perspective, and her thoughts on Euphoria season 3 glam. Plus, she shares behind-the-scenes truths from working across film and fashion, and answers your listener questions, including the makeup tips you actually want to know.
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We’re kicking things off with a big announcement: we’re officially hosting Ulta Beauty World this year (!!). If you’re going, come find us—we’ll be on the ground, on Ulta’s socials, and of course recapping everything on the pod.

Are you excited about Euphoria’s latest and final season? Kirbie is! The show’s head of makeup and Half Magic founder Donni Davy is launching a 9-piece collection in Ulta Beauty on 4/29. We get into the hero products (including the Euphoria palette and a gloss called “Bitch You’re My Soulmate”), the collectible packaging, and what this moment means.

Finally, we report back from Coachella with a full breakdown of the brand activations, from our VIP treatment with Neutrogena to the rise of influencer “theme houses.” Who won the weekend? We’re calling out the brands that got it right (and why the stakes keep getting higher).
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We’re joined by Dianna Cohen, founder of Crown Affair, to talk all things building a modern haircare brand, from her now-iconic mint green aesthetic to the product that put her on the map. We get into her WOYF staples, the best lessons she’s learned from working at major brands like Away and Harry’s, and the one product she’ll never make (and why). Plus, what it really takes to scale in Sephora, what $9M in funding actually does behind the scenes, and how to shop smarter when it comes to haircare.

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We’re kicking things off with a brand-new segment: New, True, Through — our spin on WOYF where we each share what’s new to us, what we’re loyal to, and what we’ve fully emptied (and whether it’s worth the repurchase). Sara breaks down her latest lineup from the Flaus flosser to the Mane hot round brush and a drugstore hair mask that’s giving luxury, while Kirbie shares her current obsessions, including chic allergy essentials, a cult-favorite cleanser, and a viral setting spray.

We dive into the biggest beauty launch of the week: Alix Earle’s new skincare line Reale Actives. With a reported $1M in sales in its first hour and $5M by end of day, is this the new blueprint for celebrity beauty brands? We unpack the marketing machine, the criticism (from the name to the acne discourse), and why this launch feels bigger than your typical influencer brand.

Then, style expert Dana Avida Cohn stops by to share the Spring Fashion Forecast featuring trends and items you can shop at Macy’s, a proud partner of our podcast.

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