The Art Coaching Club Podcast

• How to Know What to Focus On in Your Art Business When Everything Feels Important

  If you’ve ever looked at your creative business and thought, “Everything feels important… so where do I start?” — this episode is for you. Today I’m breaking down a simple, coaching-backed framework to help artists decide what to focus on, reduce overwhelm, and get clear on the priorities that actually move your business forward. We’ll talk about: How to identify your core revenue drivers The visibility platforms that truly grow your art business The systems that make everything easier A decision-making test you can use before choosing any task How to create clarity going into 2026 If you’re ready to walk into the new year with more structure, more confidence, and a clearer plan for your creative business, this episode will give you the tools to simplify and refocus. And because this episode drops right before my Plan Your Most Profitable Creative Year Yet workshop, I’m sharing an exclusive listener-only discount code at the end. It’s your last chance to join us and map out your most aligned and profitable 2026. Sign up here.  Perfect for artists, creative entrepreneurs, and anyone building an online or studio-based art business. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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• Growing Your Art Business, Handling Copycats, and Protecting Your Work with Emma Katherine

  Today’s episode is a powerful and honest conversation with artist Emma Katherine, whose Western-inspired paintings have exploded in popularity over the past year. We talk about what it’s really like to grow a creative business while balancing motherhood, staying connected to your audience, and navigating the overwhelming parts of success that no one prepares artists for. Emma opens up about:• How her art business has evolved since she was last on the podcast• Balancing life as a new mom and full-time artist• The emotional and logistical side of rapid business growth• How she handles copycats, stolen artwork, and copyright issues• What she’s learned from consulting with trademark and copyright attorneys• Why protecting your creative work matters at every stage• The mindset shifts that help her stay grounded and keep creating• Exciting new partnerships, collections, and events she’s working on Whether you’ve dealt with copying in your own creative career or want to protect your work as your business grows, this episode is full of candid advice, real stories, and inspiration to help you move forward with clarity and confidence. Emma’s work, growth, and perspective offer so much insight into what it looks like to build a meaningful brand as an artist today — and how to stay true to yourself in the process. Follow Emma: @emma_katherineartWebsite: emmakatherineart.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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• From Special Ed Teacher to Full-Time Artist: How Kimberly Castrodale Found Her Style, Her Story, and Her Creative Rhythm

  In today’s episode, I sit down with artist Kimberly Castrodale to talk about her winding path from special education teacher to full-time artist, and how motherhood, loss, and everyday life continue to shape her work. Kimberly shares how she discovered her creative identity, embraced a slower evolving style, found meaning in florals, and learned to trust her own rhythm—even when it didn’t match what other artists say you “should” do. We dive into:– How she blended teaching, motherhood, and art before going full-time– The story behind her Wonder Collection and how loss transformed her creative practice– Why florals became her signature (and why she hesitated at first)– How she uses Instagram, her newsletter, and in-person shows to grow her audience– The surprising reason she reduced her studio time—and made better art– Her experience getting into major shows like Loyola and Spotlight on Art– The emotional rollercoaster of being an artist (and how she rides it)– The power of artist friendships, community, and not doing it alone If you’re an artist craving clarity, connection, or permission to build your practice your way, this conversation is full of honest insights, heart, and encouragement. Where to find Kimberly:Instagram: @kimberlycastroale_artWebsite: kimberlycastrodaleart.com Want to sign up for my workshop?Learn more here Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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• Building a Joyful Art Business with Jen Carmiel — From YouTube Growth to The Small Joys Club

  What if your art business could grow through joy instead of hustle? In this episode of The Art Coaching Club, host Hayley Price White sits down with Jen Carmiel, watercolor artist, illustrator, and founder of The Small Joys Club — a monthly art-and-letter membership inspiring people to find beauty in the little things. Jen shares how she built a thriving, sustainable art business through watercolor painting, local art markets, and YouTube — all while working part-time. You’ll hear how she turned her creative ideas into consistent income, earned artist grants, and built a growing online community around authenticity and connection. We cover: How Jen grew The Small Joys Club from one subscriber to hundreds Turning art markets into long-term collectors Getting artist grants and local funding opportunities Monetizing YouTube as an artist (and loving it!) Why being a part-time artist can actually help your creativity thrive The mindset shifts needed to build a joyful, sustainable business If you’ve ever wondered how to grow your art career your way — this episode is full of inspiration and practical ideas you can start using today. Listen now on The Art Coaching Club and get inspired to build your version of success. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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• How Maddie Grace Grew to 160K+ Followers and Turned Social Media into a Full-Time Art Career

  What happens when you take your art business seriously on social media? In this episode of The Art Coaching Club, Hayley sits down with Maddie Grace Maierhofer— a Savannah-based artist whose joyful, colorful paintings and daily social media presence have transformed her creative career. In just one year, she skyrocketed from 40K to over 160K Instagram followers, grew consistent monthly sales, and even landed a dream collaboration with SMEG USA. They dive into: How posting one reel a day changed Maddie’s business Tips for balancing growth, commissions, and creative energy What to do when shows don’t go as planned Navigating clients, boundaries, and burnout Why consistency matters more than perfection Building brand collaborations as an artist If you’ve been wondering how to grow your art business online or find your rhythm on social media, this conversation is full of honest, practical inspiration straight from someone who’s done it. Listen now and learn how to turn your creative momentum into real results. Follow along @maddiegraceart Also - listen to our last episode (episode 126) Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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