Service Design YAP is a community podcast from Service Design Network UK's chapter. Each episode profiles a member of the design community, exploring the le...
Send us a textIn this short, bonus edition of YAP we spend time thinking about and playing with AI. Most designers state that AI will become the most powerful design tool of the decade, enabling then to mine the world's data and find inspiration to create better products and services. Designers who remember sign painters being replaced by naff vinyl sign printing machines see AI as a cut-price competitor rather than a tool. ( Sign Painters is a great -if niche- documentary) So, what how will the design profession evolve in the face of AI?In the spirit of exploration we just asked AI... and we also wondered if we could use AI to create an entire episode of YAP.We also saw this experiment as a way to find tools that could help designers to build audio mock ups, or provocatypes; assets that you don't want to spend too much time on, but which land better with the target audience if they have good production quality. Let us know what you think of the episode and where you think that designers are under estimating the impact AI in the design process at the moment. To create this episode we used:Chat GPT to collate content. The tool gave us deeper case study content, but failed to really bring any new concepts to the table.Jelly Pod structured and create the podcast audio. Jelly Pod's text editor will really help designers looking to create audio provocatypes as its quick and easy to use. The custom voices also make audio mock ups really compelling.Suno was used to create the new closing music. Its simple and even simple prompts generate quality outputs aligned with expectations. Adobe Firefox to create the episode cover. This needed the most rework and lags behind tools like Mid-journey.Service Design YAP is developed and produced by the Service Design Network UK Chapter.Its aim is to engage and connect the wider Service Design community. Episode Host: Stephen Wood Production Assistance: Jean Watanya
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Improv as a Prototype and other tactics designers need to steal from stage-craft, with Adam St John Lawrence
Send us a textIn this festive bonus episode of Service Design YAP, we sit down with Adam St John Lawrence to understand how he uses tactics and techniques from theatre in his design work.Adam, the goatee sporting GOAT of Service Design, draws on an "eclectic" background that includes farming and psychology (plus some bouncing and stripping), to offer some radical challenges to design’s dusty “best practices”. He a natural raconteur who tell stories and shares insight that everyone will find funny and enlightening in equal measure. Enjoy your break, how ever you spend it.Let us know what you think about the episode on our Insta account ; tell us which podcasts are inspiring you and who you think we should interview next. https://www.linkedin.com/in/stickdorn?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_appThe YAP team will see you in 2025. Please note, no rubber chickens were harmed in the making of this episode. Links from this episode:https://www.thiagi.com/game-designhttps://www.appliedimprovisationnetwork.org/Adam, Marc Stickdorn, Markus Hormeß and Jacob Schneider’s book This is Service Design Doing.Service Design YAP is developed and produced by the Service Design Network UK Chapter.Its aim is to engage and connect the wider Service Design community. Episode Host: Stephen Wood Production Assistance: Jean Watanya
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How your design superpowers can spark innovation with Ian Crawford from NatWest Group.
Send us a textHow can you encourage a retail bank, which will always focus on risk management and stability, to innovate? In this episode we talk with Ian Crawford, NatWest Group's Head of Innovation Design. We explore the ways in which designers are uniquely positioned to help corporate innovation programs to think differently.Ian shares how his group interviews design candidates to evaluate their innovation mindsets, and talks about the trends that his group believe will reshape retail banking in the future. In a conversation that roams from Dieter Rams to Blackadder's Christmas Carol, we explore how you can promote two of your designer superpowers: Framing and encouraging bolder thinking, Expert facilitation helping to create consensus and commitment to get great ideas into the real world. About IanIan leads an Innovation Design team at NatWest Group as part of a wider department of approximately 70 people in Innovation & Partnerships. The department are responsible for catalysing the creation of brand new services, products and experiences for the wider Group, often leveraging start-ups and other technology partners to bring NatWest’s strategy to life.He is an award-winning designer with over 15 years of experience across design, digital strategy and marketing and has worked with a wide range of organisations including Lloyds Bank, Amazon, Microsoft, CYBG, Standard Life, the NHS and Scottish Government among many others.Sources cited in this podcast:The Innovation Expedition: The Jobs to be Done Playbook:When Coffee and Kale Compete: Service Design YAP is developed and produced by the Service Design Network UK Chapter.Its aim is to engage and connect the wider Service Design community. Episode Host: Stephen Wood Production Assistance: Jean Watanya
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Meet the Next Generation Service Designers (Recorded Live at SDGC Helsinki).
Send us a textIn this episode we get inspired by 7 incredible next generation Service Designers. We find out about how they view the world of design, where they go to get inspired, them and which emoji or meme best represents their design styles.Featured in this episode:Marcela Gómez AbundisEva Mega AstriaJane Tzu-Yuan ChaoAnna HanJihee HwangLinda PaulauskaAgata Kowalska Resources Listed In this Episode. Marcela's Mega List of Design Resources Notion PageUserpalooza- A Field Researcher's Guide. Doug Deets video on Transforming Healthcare.Fireside chat with Don Norman Change by Design. Tim BrownHumans of New York (and other countries)Jane Jacobs documentaryDan Hill: Dark Matter and Trojan Horses video This is Service Design Thinking/Doing This episode's interviewers were:Alice KennedyJean WatanyaService Design YAP is developed and produced by the Service Design Network UK Chapter.Its aim is to engage and connect the wider Service Design community. Episode Host: Stephen Wood Production Assistance: Jean Watanya
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Why magicians make the best designers, with Adrian Westaway, co-founder of Special Projects
Send us a textSpecial Projects' co-founder, Adrian Westaway talks to us about his journey from amateur magician to master designer and how the skills of illusion can be applied to drive better design outcomes. Design and magic are both human centric disciplines that leverage psychology to influence behaviours and attitudes; and both benefit from "someone spending more time on something than anybody would reasonably expect". We talk about: Adrian's experience at the burlesque experience, Lost Vagueness; about managing creative partnership with your life-partner and talk trough how to create awe when designing experiences.... Could it be magic? We certainly think so. About Adrian. Adrian is an award-winning designer and inventor whose unique approach to design draws on his two biggest passions: magic and technology. Fascinated by the similarities between the two disciplines, he joins them together in products and experiences that have the ability to not only surprise and delight but prompt positive change for individuals and communities.As co-founder of Special Projects, the London-based design and innovation studio, Adrian leads a team that crafts strategic design visions and reinvents user interactions for forward-thinking global clients. Special Projects blends magic, humanity and technology to transform ordinary interactions into extraordinary experiences. The studio's work spans sectors including consumer goods, technology, AI, automotive and health and wellbeing for clients such as Google, Samsung, BBC, Lego, Sonos and P&G.A thought leader on design thinking and innovation, Adrian frequently speaks at events for organisations such as Innovate UK, Design Museum and Google Creative Lab and was on the Advisory Panel for the UK Design Innovation Network, helping deliver the UK Government’s innovation strategy.In 2007 Adrian became the first ever James Dyson Fellow, and in 2012 a Fellow of the Royal Commission of 1851. He is also a full member of the Magic Circle.Links from this episode. Hoxton Street Monster Supplies.Its not how good you are, its how good you want to be. By Paul ArdenAnika Yi's great flying sculptures at The Tate Modern The Helen Hamlyn Centre for Design.Service Design YAP is developed and produced by the Service Design Network UK Chapter.Its aim is to engage and connect the wider Service Design community. Episode Host: Stephen Wood Production Assistance: Jean Watanya
Service Design YAP is a community podcast from Service Design Network UK's chapter. Each episode profiles a member of the design community, exploring the lessons they've learned on their career path and the hearing their favourite design war stories. Why did we set up YAP? Well, many designers work in isolation and find it difficult to attend physical community meets ups. The podcast provides a way for everyone to tap into the community, to learn a little about craft and careers and to feel a part of something bigger. Why is the podcast called YAP?Well thats for us to know and you to guess. We hope that these episodes inform, inspire and entertain you in equal measure. If you have a suggestion for great guest the drop us a line. There's a "Send us a Text" link in every episode.