Black Friday is Here! Cleaning Alcantara Properly and Other Detailing Talk. Episode #930
In this conversation, Marshall and Nick discuss the best week in detailing, emphasizing the busy period around Thanksgiving and the opportunities presented by Black Friday and Cyber Monday. They reflect on their five years in business, the importance of consistency and authenticity in their work, and the significance of community in the detailing world. They also delve into product development, the challenges of cleaning delicate materials like Alcantara, and the dangers of improper cleaning techniques.Chapters00:00 The Best Week in Detailing05:12 Black Friday and Cyber Monday in Detailing10:04 Celebrating Five Years in Business14:58 Authenticity in the Car Care Community19:56 Product Development and Market Trends24:56 Tire Choices and Business Decisions29:53 Cleaning Techniques for Alcantara and Leather31:55 Understanding Chemical Choices in Detailing37:27 Dealing with Musty Smells in Vehicles40:25 The Importance of Proper Chemical Use45:13 The Risks of Using Spray Paint in Detailing50:42 Handling Accidental Damage in Interiors
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Making a Profit In Your Business. Plus Pad Choices With Compound and Polish. Episode #929
In this conversation, Marshall and Nick discuss the evolving landscape of automotive detailing, focusing on the rise of ceramic coatings, the impact of AI on content creation, and the importance of quality products in the detailing industry. They explore the challenges faced by small business owners, the misconception of busyness versus profitability, and the significance of having a structured approach to detailing. The discussion also touches on the maintenance of electric vehicles and the necessity of choosing the right products for optimal results.Chapters00:00 The State of Automotive Journalism02:52 The Impact of AI on Content Creation06:12 The Evolution of Detailing Practices09:10 The Role of Social Media in Car Culture12:01 Pad Washing Techniques and Preferences15:07 Insights on EVs and Maintenance17:56 Kia Paint and Detailing Solutions22:00 Optimizing Detailing Techniques27:58 The Business of Detailing: Profitability vs. Busyness32:33 Understanding Profitability in Business39:34 The Myth of Busyness in Business46:00 Maximizing Efficiency Over Cost-Cutting
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Recap a Fun Week At Sema. Huge Business Lesson From SEMA! Episode #928
In this conversation, Marshall and Nick discuss their experiences and observations from the recent SEMA show, focusing on the impact of tariffs, attendance trends, and the collision of traditional and modern marketing methods. They explore the challenges faced by the detailing industry, the energy dynamics at trade shows, and the lessons that can be learned for future business strategies. The discussion highlights the need for businesses to address underlying issues before they escalate and the importance of adapting to changing market conditions.Chapters00:00 SEMA Reflections and Perspectives03:04 Impact of Tariffs on SEMA06:06 Attendance Challenges and Industry Dynamics08:47 Collision of Old and New: Social Media vs. Traditional12:02 The Weird Energy at SEMA14:49 Business Lessons from SEMA24:25 The Positive Impact of SEMA25:58 Ignoring Problems: Consequences in Business29:44 Lessons from SEMA: Addressing Issues Head-On36:00 The State of SEMA: Observations and Concerns41:32 The Future of SEMA: Adapting to Change
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Choosing The Right Ceramic Coating. Plus The Right Pads For One Step! Episode #927
In this conversation, Marshall and Nick discuss the current trend of individuals in the automotive industry expressing pride in not attending events like SEMA. They emphasize the importance of personal choice in deciding whether to attend such events, arguing that there is no right or wrong answer. The discussion highlights the need for individuals to focus on their own business needs rather than conforming to industry expectations.Choosing the right pads for a one step correction out of our lineup was a large topic. Plus choose the best ceramic coating for your needs.
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SEMA Right Around The Corner Should You Go? Also, A Lot of Detailing Talk! Episode #926
In this conversation, Marshall and Nick discuss various aspects of the detailing industry, including the importance of attending SEMA, the evolution of influencers, the impact of car washes, and the significance of enzyme cleaners. They emphasize the need for detailers to adapt to changing dynamics and consumer awareness, while sharing personal anecdotes and insights from their industry experiences.Chapters00:00 Introduction and Memes in Podcasting02:55 Shop Upgrades and SEMA Preparations05:54 The Importance of Attending SEMA09:06 Changing Dynamics at SEMA11:50 Influencers and Their Presence at SEMA14:48 The Party Scene at SEMA17:50 Car Washes and Detailing Techniques20:52 Consumer Awareness in Car Care22:24 Rethinking Detailing Conversations24:23 The Importance of Car Care Education27:27 The Evolution of Detailing Awareness28:11 Navigating Product Quality and Safety37:31 Utilizing Enzyme Cleaners Effectively
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