All around the industry, labels, management with Teresa Patterson
In the Final episode in this season of "The Way Through" we chat to Teresa Patterson. Current Head of NZ Music on Air. Teresa has held positions in the most pivotal sectors of the music industry. Labels, management, sales, promotion and more. We discuss artist collaboration, who you need on your team, getting your music funded and what the new music landscape looks like.Connect with Teresa through MMF
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41:34
Level up - Music production and Music law with - Choice Vaughn
In this episode of "The Way Through" we are talking to Joel Tashkoff. Joel produces under the name Choice Vaughn and is both a Music lawyer and Music producer. We discuss how his music production journey crossed over into music Law, some tips on best practice in the industry, stories about collaboration going wrong (and right) and, what you need to level up your music game.Connect with Joel through MMF
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1:08:34
Music Education & Production - Noema Te Hau III
In today’s episode of ‘The Way Through’ we are talking with Noema. Noema was a student at MAINZ then returned as a tutor. During this time he began producing with his students and peers. He produced tracks for artists Alayna and Paige among others. Noema now manages the studio at Big Fan and continues to be a guiding figure in many artists careers.The conversation covers a range of topics, from the evolving landscape of music education to the importance of mentorship in nurturing young talentWith a focus on music technology, creative processes, and the significance of studio environments, this episode provides valuable insights for aspiring musicians, producers, and anyone passionate about the world of music.Noema's Instagram
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45:40
Rising Stars - Sapati and Keegan
In today’s episode of ‘The Way Through’ we are talking with Keegan Tunks AKA Velveteen Shakes and Pati AF, both young artists, both have worked on music at Crescendo under the guidance of Dave Atai. They share what they learnt from Crescendo Mentors and how they applied this as they started out in their independent careers.Both artists speak about the development of their musical genres, the challenges of making time to work on material, and the challenges of making money as an artist.Velveteen Shakes:https://www.instagram.com/velveteenshakeshttps://www.tiktok.com/@velveteenshakeshttps://open.spotify.com/artist/190SkvZtJCDPo1rbDpOtacPati AF:https://www.instagram.com/patii.af/https://www.tiktok.com/@pati.afhttps://open.spotify.com/artist/3xOm4ehLUD14B3QQ5LsavM
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1:09:03
Music Management and Publicity: NicNak Media
In episode 3, we chat to Paula Yeoman and Nicky Thomas from NicNak Media. NicNak Media is an Auckland based record label offering PR and music management. Recently, they launched ‘Lil Sister’ - a one stop media and communications initiative catering to emerging and unsigned artists.
Listen as we chat to Paula and Nicky about the role of a music manager and ways to get your music noticed.
This podcast is funded by Recorded Music NZ.
The Way Through is a Crescendo podcast.
Created for emerging musicians and producers, it aims to bring light to the many different roles there are in the music industry and the part each can play to support artists on their way through.
Each podcast episode is a conversation with an established professional in the NZ music industry from Music Managers, Producers, Musicians, Record Labels and PR agencies who share their experiences and give advice to those wanting to work in the field or how emerging artists can monetise what they do.
Hosted by veterans Dave Atai and Reece Muir from Crescendo
New Zealand