#377: The Best Ad Platforms for Freelancers (Ranked & Explained)
If you think that running paid ads for your freelance business is a complete and total waste of time and money, with no chance of ever getting you clients…
Don’t bother reading any further.
I get why many freelancers believe this - especially if you’ve tried to run ads in the past and been burned with low-quality leads, high costs, and NOTHING to show for it.
It can be easy to conclude that “paid ads just don’t work.”
So here’s a fun fact:
Google and Meta made $424 BILLION from ad revenue in 2024.
That’s $48.5 million an hour.
$808,000 per MINUTE.
These platforms are printing money because they work.
So the question isn’t whether paid ads generate results…
It’s whether you know how to use them properly.
That $808k a minute?
It’s coming from businesses who figured out how to make the math work (and that includes my business).
Most freelancers are burning money on the wrong platforms with the wrong strategy.
We’re here to fix that.
We broke it all down in this week’s episode:
Meta vs. LinkedIn vs. YouTube vs. Google.
Which one’s best? Which ones to avoid? And how to know if ads make sense for your business.
Joining me is Dennis Schneider, one of our coaches who’s spent over $15 million on ads (not a typo).
He’s also the person running our ads right now.
By the end of this one, you’ll know:
The exact platform we use to bring in thousands of leads every single month
Why some ad platforms are a total waste for freelancers
And 4 specific situations where you should NOT run ads
For full show notes, visit https://6figurecreative.com/377
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#376: Meet The 5 Freelancing Villains Secretly Sabotaging Your Results
Every superhero has an arch-nemesis (or two).
Batman’s got the Joker.
Spidey’s got the Green Goblin.
Superman? Lex Luthor.
But you?
You’ve got five freelancing villains quietly sabotaging your business.
There’s no maniacal laughter or evil stare.
They’re not wearing capes or threatening to destroy the world with a giant-ass laser.
These villains are more subtle:
“Just one more YouTube video…”
“I’ll do those reachouts tomorrow…”
“I need to fix my portfolio first…”
And before you know it?
They’ve stolen another week of progress.
If there’s one thing I’ve learned working 1 on 1 with hundreds of creative freelancers, it’s this:
You don’t rise to the level of your strategy…You fall to the level of your patterns.
I've seen clients with a flawless strategy that they're trying to execute…
And yet they can't get out of their own damn way to execute it.
Because when things get hard, or new, or uncomfortable…
We default down to whatever survival pattern we’ve always used to cope.
In this week’s episode, I’m joined by one of the Clients by Design coaches, Josh Love, to call out all 5 of those freelancing villains (and how to finally defeat them).
We’ll dive into:
how these patterns form
how they masquerade as productivity
what to do when you catch yourself spiraling.
The first step to defeating your particular villain is knowing which one you’re dealing with.
For full show notes, visit https://6figurecreative.com/376
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#375: Why Your “Dream Clients” Aren’t Hiring You (And How to Fix It)
Back in 2011, I made a list called “My Future Wife.”
A bullet-point breakdown of everything I wanted in…you guessed it…my future wife.
The whole dream package.
But after reading through it, I had a sinking realization:
I wasn't the type of guy who would be attractive to that type of woman.
So I spent the next few years becoming that man.
That list changed my life, and eventually led me to my actual wife who IS the perfect-fit person for me.
I came across that document recently and it made me realize:
Most freelancers never do the same exercise with their business.
They dream about high-paying, low-drama, “perfect-fit” clients…
But never ask the hard question:
Am I the kind of freelancer my dream client is looking for?
In this week’s episode of the podcast, I share the 4 traits that make you magnetic to your dream clients (the things many freelancers completely overlook).
It’s not just about being good at what you do.
It’s about being the kind of person your dream client is drawn to.
Let’s make you irresistible (in business, anyway).
For full show notes, visit https://6figurecreative.com/375
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#374: The 3 Emails That Could Add $10K+ to Your Freelance Business | With Danielle Weil
“I don’t want to bother people.”
That one thought has killed more freelancers than bad pricing ever has.
“I don’t want to bother people with emails.”
“I don’t want to follow up too soon.”
“I don’t want to come off pushy.”
Translation?
You’re broke because you’re assuming you’re bothering people…
When in reality?
They’re probably happy to be bothered.
I would rather be annoying than irrelevant.
That’s why for this episode I brought in Danielle Weil (our in-house email marketing strategist) to break down 3 simple emails that stop leads from slipping through your fingers without being pushy or annoying.
These aren’t newsletters.
They’re not long, complicated sequences.
They’re short, strategic, and designed to put money back in your pocket.
If you’re not doing email marketing (or doing it badly), this is your wake-up call.
For full show notes, visit https://6figurecreative.com/374
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#373: The Best Way to Answer “How Much Do You Charge?” (Without Undervaluing Yourself or Scaring Clients Off)
"How much do you charge?"
Six simple words.
But if you're like most freelancers, that question makes your stomach drop. You freeze. You ramble. You undercharge. You regret it.
Why?
Because it’s a trap.
And if you’re not paying attention, you’ll walk right into it.
This week’s episode breaks down exactly how to answer this question without sounding desperate, unsure, or cheap (no matter whether it comes via DM, email, or awkward in-person moment.)
The 4 scenarios where you never give a number
My actual templates you can use to stay in control
How to filter out bad-fit clients without scaring off the good ones
If you’ve ever fumbled this question (or avoided it completely), this is the episode that will fix it.
For full show notes, visit https://6figurecreative.com/373
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
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