Magen Mintchev of Bone Chilling Books talks her Five Faves in 2025
Magen Mintchev is a social media strategist, content creator, and founder of Social with Magen, a boutique social media agency helping authors, brands, and executives grow with clarity and strategy. After 20+ years in marketing communications for global tech companies, banks, and newspapers, she launched her agency in 2023 and now partners with clients across the B2B tech, publishing, writing, and education industries to craft authentic, data-driven social media strategies.
Magen also runs the popular Bookstagram account @bonechillingbooks and co-leads a virtual book club with nearly 3,000 members worldwide, uniting readers around their shared love of thrillers and mysteries. Through her platform, she has collaborated with major publishers and entertainment brands including Penguin Random House, Simon & Schuster, HarperCollins, Amazon Prime Video, Netflix, Paramount+, and Peacock. Her work has taken her from the Sharjah International Book Fair in Dubai to Prague for Dan Brown’s international launch event, and she’s been a speaker at both Bouchercon and the International Thriller Writers (ITW) conference.
Born in Maine, Magen now lives in Tulsa, Oklahoma, with her husband and two sons, and when when she’s not reading thrillers, she’s likely strategizing social campaigns or watching true crime documentaries.
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