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Creatives on Camera: Using Video to Teach, Sell and Inspire Online

Lyric Kinard
Creatives on Camera: Using Video to Teach, Sell and Inspire Online
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  • Using AI Authentically, Ethically, and Efficiently in Your Business with Shirlee Engel
    Lacking confidence on camera? Want to utilize the support of AI but feel overwhelmed? If so, today's episode is going to feel empowering for you. I'm joined by Shirlee Engel, a former Canadian national TV reporter and founder of Camera Confident, where she teaches business owners how to show up on video with purpose and presence. In this conversation, we explore what it really means to be magnetic and authentic on camera and how you don't have to change who you are or become someone you're not to connect meaningfully with your audience. But what makes this episode especially valuable is where our conversation goes next, using AI tools in your business – we're talking about authentic messaging, guided by your own creative spark and supported by tools that help you do more with less time. So if you've been wondering how to create with less overwhelm and still feel like you, this episode is packed with ideas you can use right away.→ Get instant access to the AI Marketing Video and Photo Content Idea Generator here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!
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  • How Masterminding and Community Can Grow Your Business with Abby Glassenberg
    Today we are joined by an incredible guest who is at the forefront of supporting craft and creative entrepreneurs – Abby Glassenberg, the co-founder and president of the Craft Industry Alliance. In our conversation, she shares the mission of the Craft Industry Alliance and how they support creative entrepreneurs, educational resources like webinars and mastermind groups that can help you grow your business, and the value of networking at trade shows like H+H Americas, and how to connect even if you can't attend a trade show in person. This conversation is packed with insightful advice and valuable resources that will help you streamline your business, connect with industry professionals, and make smarter decisions as a creative entrepreneur. So whether you're a quilt teacher, pattern designer, or craft business owner, this episode is filled with practical takeaways that you won't want to miss. Just a heads up, this conversation was recorded live in front of members of the Academy for Virtual Teaching, which means our attendees had the chance to ask their own questions and get direct insights from Abby. If you'd love to be part of these interactive events, I invite you to join our free membership at academyforvirtualteaching.com. It also means we weren’t using studio microphones so the sound quality isn’t as great but the content was too good to miss.→ Get instant access to the AI Marketing Video and Photo Content Idea Generator here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!
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  • A Guide to Crafting Engaging and Aligned Online Courses with Shannon Boyer
    Today, we’re diving into one of the biggest challenges creative educators face when bringing their teaching online—how to create a course that is structured, engaging, and actually works for students. If you’ve ever struggled with organizing your lessons, figuring out how much content to include, or keeping students engaged from start to finish, then today’s episode is for you. I’m joined by Shannon Boyer, an expert in curriculum development and online course creation, who helps creative educators take their knowledge and turn it into a well-structured, engaging, and effective learning experience. While I focus on helping you get comfortable with the tech side of online teaching, Shannon’s specialty is what happens inside the course—how to make sure your students not only learn, but love the experience and keep coming back for more.→ Get instant access to the AI Marketing Video and Photo Content Idea Generator here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!
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  • Turning Your Creativity into an Evergreen Income: A Guide to On-Demand Courses
    I know that you are a creative, an artist, a quilter, a crafter, somebody who makes things and loves what you do so much that you can't help but teach. So what if you didn’t have to be limited by geography or other circumstances? What if you didn’t have to trade hours for dollars? Enter on demand courses! On-demand courses allow us to share our gifts with students worldwide while creating a more sustainable income model. In this episode of Creatives on Camera, I'll walk you through different course structures, how much interaction you might want to have with students, and the best ways to get started. Whether you're just thinking about it or ready to launch, I’ve got plenty of tips to help you along the way!→ Get instant access to the AI Marketing Video and Photo Content Idea Generator here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!
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  • How to Create Successful On-Demand Education with the Quilter on Fire, Brandy Maslowski
    I’m talking with someone who is truly on fire in the quilting world—Brandy Maslowski, the Quilter on Fire! Brandy’s journey into virtual teaching started in 2020, when she quickly pivoted to live Zoom workshops after all of her in-person events were canceled. Since then, her career has absolutely taken off, with new opportunities to appear on TV shows, a thriving podcast, and more. Brandy’s passion for teaching and creating engaging online experiences shines through in everything she does. When you listen in, you’ll learn how to create successful, profitable on-demand courses that you love as much as your students do. If you’ve been thinking about offering virtual workshops or taking your video teaching to the next level, this episode is packed with insights you won’t want to miss. So grab your favorite cup of tea and join the conversation!→ Get instant access to the AI Marketing Video and Photo Content Idea Generator here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!
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About Creatives on Camera: Using Video to Teach, Sell and Inspire Online

Creatives on Camera is your guide to mastering video as a simple, effective tool for engaging and educating your creative community. Whether you teach quilting, crafting, or art workshops online, design patterns, or sell supplies, this podcast shows you how to create video tutorials and marketing content without complicated setups or wasted time. Learn easy, time-saving strategies to connect with your audience, grow your business, and expand your reach—all while staying focused on your passion.
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