Creatives on Camera: Using Video to Teach, Sell and Inspire Online

In this week’s episode, I sit down with Anastasia Williams, founder of the Fiber Business Collective, to talk about what really sustains creative entrepreneurs: community, collaboration, and connection. Anastasia shares how her membership grew from a simple Slack group into a thriving hub for fiber artists, makers, and small business owners. We talk honestly about the realities of running a creative business, the pivots, the loneliness, the identity shifts, and the power of being surrounded by people who understand your world. If you're building something you love and you’re tired of doing it alone, this episode will help you rethink how support, transparency, and shared values can change everything.Learn more about The Academy for Virtual Teaching here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

In this episode, I sit down with quilting educator and YouTuber Beth Ann Williams, who has built a thriving online teaching business by doing something many creatives are afraid to do: learn in public.When chronic illness made travel impossible, Beth Ann shifted from in-person workshops to Zoom classes… and eventually discovered that YouTube was the most sustainable, scalable path for her creativity and her income. We talk honestly about letting go of perfection, showing up on camera before you feel ready, and using YouTube as a long-term platform to reach more students without burning out. Beth Ann shares what she’s learned about building community on YouTube, what analytics actually matter, and why this platform gives creatives more freedom than any social feed ever could.She’ll also be teaching a brand-new YouTube for Creatives course with the Academy for Virtual Teaching in early 2026; sign up for our newsletter so you hear about it when it comes out.Learn more about The Academy for Virtual Teaching here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

Some artists teach. Some artists build community. But Kimberley Pierce Cartwright does both with a depth of soul that you can feel the moment she starts speaking.In this episode, Kimberley shares her remarkable journey, from sewing childhood dolls on a treadle machine with no electricity to becoming a textile artist, teacher, ceramic artist, conference founder, and creative force in her community. We talk about what it means to begin before you’re “ready,” how imperfect studios still serve thousands, and why showing up with love matters more than having the perfect equipment. Kimberley walks us through building the Kindred Spirits Quilt Conference, how she went from a raw warehouse space to a full convention center, and why bravery always begins with one small step. Her story is honest, funny, deeply human, and an incredible reminder that you don’t need perfection to make a powerful impact.Learn more about The Academy for Virtual Teaching here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

This week, I’m talking with Alicia Díaz-Blevins, a fluid-art instructor, creative wellness mentor, and business consultant who turned her decades of corporate leadership experience into something beautiful, helping busy professionals decompress and reconnect with joy through art.Alicia shares how painting became her sanctuary during years of high-pressure corporate work, and how she now blends mindfulness, breathwork, and creative play to help her students feel calmer, grounded, and restored. She walks us through how she teaches online with multi-camera setups, how she niches to high-achieving professionals, and why your voice (not your resume) is what draws students to you. If you’ve ever wondered whether your art could do more (heal more, reach more, transform more), Alicia’s story is your reminder that creativity is a powerful tool for emotional well-being.Learn more about The Academy for Virtual Teaching here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

Some conversations stay with you long after the recording stops, and this one with Claudia Squio is absolutely that kind of episode.Claudia is the founder of ColorWay Arts, an online school and creative business built around Cartonnage, the beautiful art of crafting fabric-covered boxes, books, and heirloom pieces that hold memory, meaning, and love. But the real story here isn’t only about craft. It’s about starting over in a new country, learning a new language, finding joy in creativity, building a business without meaning to, facing burnout, navigating deep personal healing, and finding a way back to yourself. Her wisdom is so honest, so generous, and so full of heart. And it’s a powerful reminder that our businesses can support us (not consume us) when we align with our values, trust our intuition, and allow ourselves to be human. You’re going to love this one.Learn more about The Academy for Virtual Teaching here.Let's Connect! Join The Academy for Virtual Teaching Instagram Facebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!