It's All Poetry

• Growth, Balance, and Fish “Scales” (with Sarah Kuiken)

  Is scale about climbing higher, shedding layers, or finding balance? Nicole sits down with writer and longtime collaborator Sarah Kuiken to explore this multitasking word that spans fish, ladders, piano keys, and marketing funnels. Expect laughter, etymology, and the occasional side quest into AI, gratitude, and why scaling your joy might just be the truest form of growth. In This Episode, You’ll Discover...- The three ancient roots of “scale” — and what they reveal about modern ambition- Why “growth for growth’s sake” rarely feels good, and what to do instead- The unexpected connection between AI, creativity, and the human need for control- How scaling *down* can be just as powerful as scaling up- What copywriting and fish have in common- A surprisingly poetic lesson on joy, balance, and peeling back what no longer fitsFurther Research & Mentions- Sarah’s business: https://strikeanerve.com/ — Copywriting, strategy, and brand storytelling for creative entrepreneurs.- Connect with Sarah on LinkedIn: https://www.linkedin.com/in/sarah-kuiken- Mentioned: Louis Grenier and his book on “truffle-hunting for marketing truths”- Related resources on the etymology of scale from Latin scala (“ladder”) and Old Norse skál (“bowl”)- Neil Patel’s research on AI vs. human SEO — for those curious about the evolving relationship between tech and creativity

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• Everyday “Magic” (with Sarah Dittmore and Kaitlyn Gulock)

  What makes something truly magical? The ritual? The mystery? Or simply the act of believing something more is possible? In this episode, Nicole sits down with (Sarah Dittmore and Kaitlyn Gulock), co-hosts of The Empress and the Fool, to explore the word “magic" —from its earliest roots in science and spirit, to the quiet everyday moments that shimmer with potential.In This Episode, You’ll Discover...- how childhood wonder teaches us our first lessons in belief and imagination- why the unknown can be both terrifying and deeply empowering- the surprising link between science, spirituality, and “the art of the possible”- how intention and synchronicity shape the magic of everyday life- what the tarot’s Magician card can tell us about creativity, control, and illusionResources & Links:- Listen to The Empress and the Fool podcast – exploring all things mystical and meaningful from the perspective of two curious witches at sarahdittmore.com/podcast- Read more from Sarah Dittmore (The Mystic Auntie) and explore her tarot readings, spellwork, and workshops at sarahdittmore.com- Check out Kaitlyn Gulock’s design work and visuals on Instagram https://instagram.com/koi.arts.studio- All music is by Jack Pierce- Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross [here](https://www.nicolecopy.com/prompts).

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• Don't pay "attention," give it (with Amelia Hruby)

  What if attention isn’t a currency to be spent, but a gift to be given? Feminist creator Amelia Hruby invites us to reimagine the way we relate to focus, presence, and the constant pull of the digital world. Together we explore what it means to reclaim your attention from the systems designed to monetize it, and how giving attention (rather than paying it) can become a radical act of care.In this episode, you’ll discover…Why flipping from paying attention into giving attention changes how your day feels (and who’s in charge of it)The sneaky myth of “scarce attention” and what’s actually being commodified on social mediaA gentler approach to focus: tending what you desire instead of gripping what you “should”Resources mentioned:Deep Listening by Pauline OliverosSaving Time by Jenny OdellThe Social Dilemma (doc) + Jaron Lanier’s Ten Arguments for Deleting Your Social Media Accounts Right Now Finally, make sure to grab Amelia’s new book: Your Attention Is Sacred Except on Social Media — available directly from Amelia: ⁠offthegrid.fun/attention⁠ (bundles include audio!).

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• "Money" is an admonishing goddess (with Katie Scott)

  What if I told you that “money” was once the name of a goddess? That’s right—long before debit cards and two-day shipping, the Romans worshipped Juno Monetta, the goddess whose temple literally minted coins. Today, financial coach Katie Scott joins Nicole to unearth how ancient warnings, modern shame, and personal money stories shape the way we think about value.In This Episode, You’ll Discover…The Roman goddess hidden in the word “money” and why she still haunts our bank accountsWhy even accountants struggle to manage money—and what that means for the rest of usHow budgeting flips the script from reactive to proactive (and why that feels like freedom)The sneaky beliefs about wealth that might be sabotaging your goals without you realizing itA surprising metaphor for money that might change the way you see it foreverGet Katie's free CFO Starter Kit (the tool Nicole swears transformed her copywriting business) and Katie's other resources at: morewithmoney.com/academyInstagram: @katie.morewithmoneyConnect with the It’s All Poetry team (a.k.a. Nicole!) at [email protected] up for weekly marketing prompts that don’t feel gross at nicolecopy.com/promptsMusic by Jack Pierce 🎶

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• "Pirate" Energy in a Structured World (with Rachel Ropeik)

  How did a word rooted in plunder and violence become a symbol of creativity, courage, and rebellion? In this swashbuckling episode, Nicole is joined by educator and strategic mischief-maker Rachel Ropeik to explore the word pirate — from its violent etymological roots to its reclaimed modern spirit.Together, they unpack the surprising history behind pirate codes, the difference between stealing and venturing, and what it really means to be a pirate with a heart in today’s world. In this episode, you’ll discover…Why pirates might have invented early versions of health insurance and income equalityThe lesser-known meaning at the root of the word “pirate” (spoiler: it’s not theft!)How “pirate energy” meets “institutional energy” — and what happens nextWhy rebellion without purpose isn’t enoughHow Rachel brings mischief, movement, and play into her everyday workFurther Research & Episode Extras: Rachel’s membership community is open!✨ Consortium of Arts-Related Entrepreneurs (CARE)rachelropeik.com/careAn online nest of support and connection for independent artists and culture workers.Doors open from September 15–26, 2025Use code POETRY15 for 15% off your first payment!We also talked about...The Only Life That Mattered — The story of Anne Bonny, Mary Read, and “Calico Jack” RackhamPirate codes and voting rights among 18th-century pirate crewsPirates of the Caribbean, Our Flag Means Death, and of course… animated Fox Robin HoodConnect with Rachel RopeikWebsite: rachelropeik.comNewsletter (sign up via the site!)Socials: @theartropeik

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