talkingshop.dev

[00:00:00] Rapid Reviews Roast & Founder Intro[00:00:33] smile.io Sponsor + Discount Warnings[00:01:13] Riverside Bugs & Tab Chaos[00:03:20] Tab Groups Are a Lie[00:05:14] Girlfriends, Surveillance & Live Anxiety[00:06:43] Shopify Outage: Who Cares?[00:08:07] Garage Office, Mattress Confessions[00:09:08] Surfing vs Work Schedules[00:10:14] Secret Builds & AI Projects[00:12:27] Cyber Monday Fallout Debate[00:14:00] Shoppable Video App Pitch[00:15:00] Live Shopping vs PDP Video[00:17:53] Shopify Key Rotation Failure[00:19:13] Shop App Growth Explained[00:21:47] Shop Minis: No Incentives?[00:23:28] Gamification, WeChat & Wordle[00:25:00] Pickleball Fight Story[00:29:46] Shop Mini AI Product Finder[00:30:03] Reviews Apps & Page Speed Wars[00:31:37] Shopify Review System Is Broken[00:34:01] Fake Reviews & Partner Crackdowns[00:38:25] PostHog, Session Replays & AI[00:44:18] AI Slang Mode Is Dumb[00:45:27] NYC Office Dreams[00:49:07] Marketers vs Developers[00:55:48] UX vs Performance[00:57:01] Page Speed Roast (Live)[01:03:18] Elon, Builders & Burnout[01:05:02] Horizon Theme & AI-Friendly Code[01:12:06] Web Performance Deep Dive[01:19:15] Free Tools, Real Costs[01:24:09] Frontend Anti-Patterns[01:27:16] AI Agents Writing SQL[01:35:18] Data Pipelines & DuckDB[01:41:23] Clickstream Analytics Explained[01:47:31] Final Chaos & Sign-Off

[00:00:00] Cold Open & Community Praise[00:00:25] Sponsor: Smile.io (Black Friday Sponsorship)[00:01:05] Pre-Show Chaos & Stream Setup[00:02:00] Stress, Vision, and “Taking It to the Moon”[00:03:20] Bros Vibes, Community Energy & Coralie Joins[00:03:54] Shopify Community Royalty & Pronunciation Debates[00:05:01] Mapping the Shopify Ecosystem (Who’s Best at What)[00:06:43] Europe vs USA, Vacations, and Work Culture[00:07:09] What It’s Like Working at Shopify[00:07:55] Black Friday Internals & The Mystery of Dashboards[00:08:40] Shopify Secrecy, Leaks, and Transparency[00:08:59] Guests Roll In & Chicken Nuggets Lore[00:10:21] Social Media Detox & Twitter vs LinkedIn[00:17:31] Shopify Forums vs Slack & Community Evolution[00:19:31] Global Time Zones, India at 4AM[00:20:15] Freelancing, Prepay, Storetasker & Real Hourly Rates[00:22:00] Black Friday Performance: Up, Down, or Flat?[00:23:46] Enterprise Clients, Aggregated Data & BF Trends[00:24:48] Layers, Search Scale & Massive Volume Numbers[00:25:11] Shopify Search vs Enterprise Reality[00:26:01] Tagless, Merchandising & Server-Side Tradeoffs[00:27:29] Jake’s Search Architecture Deep Dive[00:29:12] Burnout, AI Agencies & What Comes Next[00:30:19] Toronto, New York, London & Meetups[00:31:21] AI Fixing the Economy & The Future of Work[00:33:09] Shopify Secrecy Revisited & “Fake Leaks” Debate[00:36:46] Black Friday Horror Stories (Logs, AWS Bills)[00:44:31] Cloudflare vs AWS vs Edge Performance[00:47:03] Databases, D1 Limits & Scaling Nightmares[00:50:03] React, Search Tech & Platform Economics[00:54:01] Web Performance, Core Web Vitals & Client Myths[00:57:00] Freelance Pricing, Bespoke Builds & Reality Checks[00:59:49] The React vs Signals / “sin.js” Argument[01:02:26] Shopify Innovation: Reality vs Perception[01:07:27] Enterprise Truth: Why Brands Really Leave[01:10:53] B2B, Markets & Shopify’s Hardest Problems[01:14:31] Centra vs Shopify: Architecture & Scale[01:18:34] Big Brands, Market Concentration & the Future[01:22:29] AI Commerce, Neural Links & Buying With Thoughts[01:23:46] Wrapping Up, Sign-Offs & Sleep Deprivation[01:24:05] Shopline Conspiracy & Final Chaos

00:00 - Intro & Smile.io Sponsorship 01:22 - Programmer or whatever we are 01:52 - Dave’s alter-egos and promo quotas 03:15 - Wizard hats and Halloween strategy 05:10 - Token Dave and the AI leaderboard 08:00 - Kalen’s Shop Minis experiments 11:40 - Mystery boxes, swipes, and feedback loops 18:00 - Product descriptions and brand voice 24:30 - Checkout testing and PDQ deep dive 27:20 - Claude Code, Codex, and context hoarding 33:10 - Git work trees, DBT, and late-night agent coding 38:30 - Modal debugging and test automation pain 44:00 - Cookie banners, Nacho Libre, and existential dev talk 47:00 - Hiring stories, fashion jobs, and North Carolina dreams 50:40 - Claude reading secrets and the security rabbit hole 51:55 - “Find the Shopify PM” 52:45 - ShopifyQL and analytics tinkering 53:57 - AI-driven emails and the LTV flashback 1:01:00 - Brand voice and prompt tuning 1:07:00 - Testing at scale with AI 1:10:00 - SaaS vendor therapy and A/B test chaos 1:13:00 - Wrapping up: Minis, optimism, and candy plans

[00:00:00] Cold Open & Smile.io Ad Spot[00:01:23] Rocker Glow-Up & Compliments[00:03:24] Viral Tweet & Rails Rants[00:06:24] Spam DM Revenge Plots[00:09:27] Anthropic’s Ship-It Culture[00:12:56] Claude Power-User Tips[00:15:48] Parallelizing Dev Workflows[00:21:19] Hallmark-Sora Mashups[00:24:02] Meetups, BBLs & Cringe[00:27:32] Hunky Bill Appreciation Day[00:33:17] Reading Code vs Writing Code[00:40:17] 2,048 Variants Drop[00:46:04] Etsy Beats Shopify to GPT[00:50:22] Weekend Plans & Confidence

00:00 – Cold open + Smile.io sponsor 01:13 – Friday vibes + late-night Claude sessions 02:09 – GCloud + SQL wizardry 03:47 – The nightmare that is Google Cloud’s UI 06:02 – Teaching Claude to remember stuff (and failing) 08:56 – Capturing AI context before it disappears 10:19 – Docker pain, Postgres pain, all the pain 12:32 – “I don’t read docs, I just ask Claude” 14:06 – Visualizing the LLM brain 15:18 – Sora jailbreaks itself and writes on a chalkboard 17:09 – The rise of AI social feeds 18:24 – Meme theory + Lord of the Riz 19:43 – Tobi’s been keylogging himself for 10 years 🤯 20:37 – Linus Torvalds: still committing daily 22:12 – Kalen admits he’s bad at working with people 23:27 – AI wireframes + prompt-based design 25:58 – Figma MCP dreams 27:46 – Flow builders that make you click too much 29:59 – A 5-year-old AWS site still running somehow 31:17 – Shoutout to Gil for fixing Shopify checkboxes 32:09 – Bulk editor blues + the $15 SaaS pitch 36:54 – Hidden variants + Tobi promises salvation 43:12 – Builder Sundays envy (do Austin next!) 46:49 – Meetup ideas + social dread 49:57 – Onboard B2B app vs rolling your own 57:22 – Getting warned in the Shopify Slack 😅 59:03 – Are we good people? (short therapy break) 1:02:18 – Pop Mart addiction + blind box economics 1:05:07 – Medusa vs Shopify + the B2B dream 1:07:26 – Pickleball + Scout weekend plans