Motional Intelligence

Lucy Georgia joins me this week to chat running, content creation, and launching her own sunglasses brand, Sonny. We go back to how we first met, why she kept her social media private for years, her Ironman 70.3 and marathon majors, the real story behind building Sonny from scratch, and a Room 101 where she tells me exactly what she can't stand...

Lucy: https://www.instagram.com/lucyge0rgia/?hl=en
Calum: ⁠https://www.instagram.com/calumgoddard/?hl=en⁠
Watch on Spotify:
⁠https://open.spotify.com/show/3WGIXQz6Pa0V9WIa4gIxOV?si=e19d4acb7b964eeb⁠
Follow on TikTok: ⁠https://www.tiktok.com/@motionalintelligencepod⁠
Follow on Instagram: ⁠https://www.instagram.com/motionalintelligencepod⁠
Calum's Instagram: ⁠https://www.instagram.com/calumgoddard/⁠
Calum's TikTok: ⁠https://www.tiktok.com/@calumgoddard ⁠
YouTube channel: ⁠https://www.youtube.com/@UC4g2mhwrlRBzXhAsyXVWz4A ⁠
Contact: motionalintelligencepod@gmail.com

Chapters below.

00:00 - Kicking things off
0:45 - Welcoming Lucy Georgia
1:30 - How they met on the Tour de France
3:37 - The truth about her surname
5:18 - Keeping life private before going public
8:02 - Her first ever social media post
11:20 - Classics degree and life after uni
12:40 - Becoming a runfluencer
15:00 - Women, sport, and confidence
16:56 - Imposter syndrome in running
19:51 - Her first race: Hackney Half
22:25 - Investing in Runna
24:32 - Turning content into a business
28:42 - Losing the joy and burning out
29:06 - Keeping her relationship offline
31:44 - Dealing with online hate
33:19 - Taking on an Ironman 70.3
37:14 - Why she'll never do a full Ironman
42:16 - The idea behind Sonny sunglasses
45:48 - Designing and manufacturing the glasses
49:46 - Branding and choosing the name
53:27 - Unboxing Sonny sunglasses
56:10 - What's next for the brand
1:00:58 - Creator led brands and the future
1:04:49 - Why YouTube is her anchor
1:07:57 - Her favourite YouTube channels
1:14:39 - Room 101: things Lucy hates
1:24:11 - Wrapping up and where to buy Sonny

Running coach Gabriel Smith joins for round three, breaking down how he a marathon DNF into a 3-minute PB (2:26:46 at London), what actually changed in his training, and why he thinks a carefree summer; why beers, holidays and late nights don't have to kill your progress. We also get into marathon psychology, Josh Kerr's 1500m world record, and living with Hugo Fry.
Gabriel: https://www.instagram.com/gabriel__smithh/?hl=en
Calum: https://www.instagram.com/calumgoddard/?hl=en
Watch on Spotify:
https://open.spotify.com/show/3WGIXQz6Pa0V9WIa4gIxOV?si=e19d4acb7b964eeb
Follow on TikTok: https://www.tiktok.com/@motionalintelligencepod
Follow on Instagram: https://www.instagram.com/motionalintelligencepod
Calum's Instagram: https://www.instagram.com/calumgoddard/
Calum's TikTok: https://www.tiktok.com/@calumgoddard
YouTube channel: https://www.youtube.com/@UC4g2mhwrlRBzXhAsyXVWz4A
Contact: motionalintelligencepod@gmail.com

0:00:00 - Intro0:00:32 - Welcome Back Gabriel Smith0:01:11 - Life as a Running Coach0:04:36 - Balancing Fun and Training in Summer0:13:29 - London Marathon Recap: 2:26 PB0:21:18 - What Changed This Marathon Block0:27:32 - Planning the Next Marathon0:33:10 - Building Towards Winter Training0:44:28 - Advice for First-Time Marathoners0:48:21 - Josh Kerr's World Record & Race Psychology0:55:13 - Triathlon Prep0:59:20 - Commonwealth Games1:02:52 - Random Tangents & Viral Clips1:09:25 - Living with Hugo Fry1:14:40 - Outro & Predictions

This week Hugo Fry joins for the July Fry Up and finally reveals all about SECRET sub 10 ironman he did on just 6 weeks of training, finishing in 9 hours 30 minutes without really telling anyone beforehand - throwing hot soup on himself mid-race, choppy lake swims, and all. We get into why he kept it low-key instead of milking it for content, how Jess' Ironman experience highlighted how intimidating triathlon can be for women, dealing with hate watchers, navigating the "World Cup summer" content slump, and wrap up with a proper Room 101 segment covering everything from AI brand emails to portaloos before a race.

Subscribe for a new episode every Thursday, and let us know your own Room 101 picks in the comments!

Calum: https://www.instagram.com/calumgoddard/Hugo: https://www.instagram.com/hugo.fry/
Watch on Spotify:
https://open.spotify.com/show/3WGIXQz6Pa0V9WIa4gIxOV?si=e19d4acb7b964eeb
Follow on TikTok: https://www.tiktok.com/@motionalintelligencepod
Follow on Instagram: https://www.instagram.com/motionalintelligencepod
Calum's Instagram: https://www.instagram.com/calumgoddard/Calum's TikTok:https://www.tiktok.com/@calumgoddard
YouTube channel: https://www.youtube.com/@UC4g2mhwrlRBzXhAsyXVWz4A
Contact: motionalintelligencepod@gmail.com

Chapters:
00:00 - the £5 acca that bought a TV
06:06 - Hugo Fry joins, TV habits and The Pit
09:58 - Horror films, Sinners and scary movie debate
15:44 - Why Hugo secretly signed up for an Ironman
20:08 - Race day in Thun: the swim chaos and soup incident
25:45 - The bike leg and nutrition mishaps
36:07 - Off the bike and into the marathon
41:32 - Crossing the line and processing the emotion
46:15 - Online hate, Peds and why negativity motivates
53:04 - Looking ahead to T100
58:36 - Content, burnout and the World Cup effect
1:03:29 - Room 101: pet peeves special
1:20:07 - Outro

Emily Fairs is back on the pod! This week we catch up on her Saucony 10K race, break down whether an ultramarathon or a 10K is actually harder, and talk about drinking and training through the summer with no guilt.
We also dig into the impossible standard female creators are held to. Emily reads out a comment accusing her of losing weight and we unpack why she "can't win" no matter what she posts.
And if that wasn't enough, we touch on the Meta glasses consent controversy, London Marathon's new two-day format, and why delusion and optimism might be the secret to achieving anything.
Follow Emily here: https://www.instagram.com/emilyjanefairs/?hl=en
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Catch a new episode every Thursday.
Chapters:
0:00 - Intro
0:30 - Catching up + reminder to subscribe
1:57 - Recapping the Saucony 10K race
5:42 - Panic attacks, health anxiety & race recovery
8:20 - Breaking down 10K race day nerves
10:22 - Ultramarathon vs 10K: what's actually harder
14:08 - Why she loves ultra training more
16:36 - Drinking during a training block
17:49 - Balance, identity & not living an "athlete lifestyle"
20:20 - London Marathon PB & running with "shackles off"
21:35 - Winning her 100K race (and why she wasn't happy about it)
29:54 - London Marathon's new two-day format debate
33:49 - Biggest demographic: women aged 20-29 taking up marathon running
36:12 - The Instagram comment about her weight
43:07 - "You generally can't win": the impossible standard for female creators
48:19 - Meta glasses, consent & filming culture
55:05 - Cycling, triathlons & upcoming races
56:56 - World Cup fever & English football pride
1:00:48 - Do we win the World Cup?
1:01:58 - The Power of the Subconscious Mind & self-belief
1:05:36 - Wrap up & goodbyes
Watch on Spotify: https://open.spotify.com/show/3WGIXQz6Pa0V9WIa4gIxOV?si=e19d4acb7b964eebFollow on TikTok: https://www.tiktok.com/@motionalintelligencepod Follow on Instagram: https://www.instagram.com/motionalintelligencepodCalum's Instagram: https://www.instagram.com/calumgoddard/Calum's TikTok:https://www.tiktok.com/@calumgoddard YouTube channel: https://www.youtube.com/@UC4g2mhwrlRBzXhAsyXVWz4A Contact: motionalintelligencepod@gmail.com

In this episode, I sit down with Anna Archer - fitness creator, founder of On The Run Club, and one of the earliest names in the online running boom - to talk about her incredible journey from an 18-year-old posting from her bedroom in lockdown to being signed by Gymshark in just 6 weeks.We get into the moment she found out Runna (the running app she personally invested in at 20 years old) sold to Strava, how she navigated an eating disorder while building an audience of hundreds of thousands, losing her dad at 17, getting diagnosed with ADHD and autism as an adult, and why she made the leap to move her whole life to Australia.Anna Archer: https://www.instagram.com/annaarcher/?hl=enSign up to her event: https://annaarcher.komi.io/
Calum: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/calumgoddard/⁠⁠⁠⁠⁠⁠⁠⁠⁠
Watch on YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UC0nNkuS_WWmK0tRPwbfoXLQ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
Follow on TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@motionalintelligencepod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
Follow on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/motionalintelligencepod