Each week, Matthew Liebmann, Vista Group’s Chief Innovation & Data Officer, Simon Burton, CEO of Numero and Maccs, & Ryan Provencher, Movio Senior Account Manag...
Novocaine, Black Bag, and Snow White pre-sales analysis
With all eyes ahead to Snow White, we’re taking a deep dive into the pre-sales analysis, controversies, initial media impressions, and the pre-sales audience this week. In addition, we analyse the performances and audiences of new releases Novocaine and Black Bag, so join us for all the insights Behind the Screens.Topics and times:Box office overview - 0:47Year-to-date comparison - 1:38Domestic box office - 2:53Novocaine audience analysis - 3:42Black Bag box office overview - 6:31Black Bag audience analysis and reception - 7:35Snow White pre-sales analysis - 10:02Snow White initial media impressions - 11:00Snow White pre-release audience - 12:53Next week - 14:03Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on InstagramBox Office Overview:Novocaine debuted in top position with $8.7M in the domestic market, and a further $1.8M from 19 international markets for a worldwide total opening of $10.5M.Mickey 17 in its second week saw a 60% drop, grossing $7.51M in the domestic market.Black Bag debuted just behind Mickey 17 with $7.5M in the domestic market, and $4.3M from 37 international markets, making an $11.8M global opening.
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16:24
Mickey 17, international box office buzz, and analysing the year-to-date
The boys are back in town this week, as Matthew, Ryan, and Simon dive into new release Mickey 17 and its audience for the domestic market. We tackle the year-to-date compared to 2024, and much more in this episode of Behind the Screens.Topics and times:Year-to-date comparisons with 2024 - 0:30International box office overview - 2:09Mickey 17 box office breakdown - 3:45Mickey 17 audience analysis - 5:28Mickey 17 impressions and marketing opportunities - 7:09International box office for Mickey 17 - 9:37Rule Breakers box office and audience analysis - 10:39Next week - 12:34Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on InstagramBox Office Overview:Ne Zha 2 has passed $2B globally, becoming the 7th highest-grossing movie of all time globally, and closing in on 6th and 5th position.Mickey 17 released domestically to $19M, with a further $24.5M internationally this weekend, reaching a worldwide cumulative total now of $53.2MPaddington in Peru crossed $175M worldwide.
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14:27
Oscars, Last Breath, and Mickey 17 pre-sales
Join Matthew as he dives into the box office news from this past week, with Oscars updates, year-to-date box office comparisons, and breakdowns for new release Last Breath, as well as benchmarking and pre-sales analysis for the audience and box office expectations of the upcoming Mickey 17 all on Behind the Screens.Topics and times:The Oscars - 0:30Weekend and year-to-date box office - 2:05Captain America: Brave New World box office - 3:54The Monkey & Mickey 17 box office - 5:15Last Breath box office overview - 6:28Last Breath audience reception and analysis - 7:04Benchmarking Mickey 17’s box office - 9:40Mickey 17 pre-sales audience analysis - 11:18Mickey 17 reception - 13:09Next week - 14:35Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on InstagramBox Office Overview:Ne Zha 2 continues to be the #1 movie worldwide, grossing a further $65.5M in China this past week, and bringing the worldwide total to $1.98B.Captain America: Brave New World held the #1 spot domestically with a 47% drop, grossing $15M and a further $18.8M internationally for a worldwide total of $342M.Bridget Jones: Mad About the Boy grossed another $15.7M internationally, reaching $96.7M total.The Monkey dropped 54.7% with $6.4M domestically, and now sits at $38.3M worldwide.Mickey 17 debuted exclusively in South Korea, grossing $9M.Last Breath debuted to $7.8M in the domestic market.
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15:51
The Monkey, Ne Zha 2’s US audience, and missed opportunities
As we watch Ne Zha 2 become the biggest animated film of all time, Ryan and Matthew dive into the audience composition and evolution for the US, examining how the film’s success might grow in the US market. We break down new debuts The Monkey and The Unbreakable Boy, and the missed opportunity of Bridget Jones: Mad About the Boy’s straight-to-streaming release in the US here on Behind the Screens.Topics and times: James Bond news and fan feedback - 0:27 Technicolor entering receivership - 1:37 Box office overview - 3:16 Bridget Jones: Mad About the Boy missed opportunity in the US - 5:24 The Monkey box office overview - 7:20 The Monkey audience analysis - 7:50 The Unbreakable Boy box office and audience analysis - 10:23 Ne Zha 2 audience in the US Market- 12:44 Next week and the upcoming release schedule - 15:59Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on InstagramBox Office Overview: Ne Zha 2 continued to top the global box office with $157M worldwide, bringing it to $1.8B total and making it the highest-grossing animated film of all time. Captain America: Brave New World saw a 68% drop, with $28.2M domestically and $35.3M internationally this past weekend. Bridget Jones: Mad About the Boy, without a domestic theatrical release, grossed $21M internationally, reaching $72.6M internationally in week 2. The Monkey debuted to $14M in the US, and grossed an additional $418K internationally for a worldwide total of $14.4M. The Unbreakable Boy debuted to $2.5M in the domestic market.
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18:41
How Captain America shaped up against MCU history for President’s Day
There’s a vast number of films to discuss this week, from the latest MCU hit of Captain America: Brave New World which topped the box office, to Paddington in Peru’s long-awaited US release. Ne Zha 2 continues to thrive around the world, so we analyse it’s US audience, and take a look at Bridget Jones: Mad About the Boy. For all the insights across the entire box office, join us Behind the Screens!Topics and times:Captain America: Brave New World box office overview - 0:38Captain America: Brave New World audience analysis and critical reception - 1:43Paddington in Peru box office US debut - 5:36Paddington in Peru audience analysis - 6:12Ne Zha 2 box office overview - 8:08Ne Zha 2 audience analysis - 10:00Bridget Jones: Mad About the Boy international box office and audience analysis - 11:55Next week - 14:25Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on InstagramBox Office Overview:Captain America: Brave New World debuted to $87.8M over the 3-day weekend domstically, and $100m across the 4-day, and an additional $92.4m internationally.Paddington in Peru debuted in the domestic market with $13M for the 3-day, $16M across the 4-day, with $7M internationally, bringing the worldwide cume now to $129M.Ne Zha 2 continued to gross massively, with $270M in China, and $108M in the US so far. It is now the 7th-highest grossing movie of all time at $1.7B currently.Bridget Jones: Mad About the Boy didn’t debut in the US, but internationally made $32.8M from 73 territories.
Each week, Matthew Liebmann, Vista Group’s Chief Innovation & Data Officer, Simon Burton, CEO of Numero and Maccs, & Ryan Provencher, Movio Senior Account Manager draw from their extensive industry experience.
Now in its third season, Behind the Screens focuses on global and domestic weekend box office as well as audience insights for the major movie releases. Interviews with industry leaders and insightful outsiders will feature in longer monthly episodes, along with a deeper dive at the end of each quarter on the industry. Happy listening!