Skip to content
PodcastsBusinessCourage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

Sas Petherick
Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week
Latest episode

213 episodes

  • Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

    What stays with you after coach training?

    20/09/2026 | 41 mins.
    What happens when you take what you learn in a coach training + make it your own?
    In this episode, I’m sharing snippets from conversations with SBCA graduates who are using this work in brilliantly different ways — from a money mentor, a couples therapist, and coaches working with teenagers, relationships and leaders.
    We talk about what the training has made possible in their coaching, the difference between confidence + self-trust, and how understanding what sits underneath self-doubt has shaped the way they work with their clients.
    If you’re curious about SBCA + want a peek at what this work could look like woven into YOUR coaching medicine, this one’s for you.
    The next Self-Belief Coaching Academy begins 5th October. Get in touch if you’d like to know more!
    Self-belief Coaching Academy is ENROLLING NOW!
    ***
    🪴 FREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it 
    🍑 Apply now for Ripen www.saspetherick.com/ripen 
    🌀 Join The Coaching Well for Group Supervision
    🌼 Website: www.saspetherick.com | Instagram:  @saspetherick
    👋🏼 If you've enjoyed Courage & Spice, please leave a review, subscribe on your favourite app, or share this episode with another coach. Sending all good things to you xx
  • Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

    I was trying to solve the wrong problem in my coaching business (you might be doing this too!)

    13/09/2026 | 31 mins.
    Self-belief Coaching Academy is ENROLLING NOW!
    What if the thing keeping you stuck in your coaching business… isn’t actually a business problem?
    Because sometimes you DO need a better offer. Clearer messaging. A proper sales strategy.
    AAAAAAND sometimes you can buy another course, rewrite your website for the 47th time and spend six weeks prcrastiphaffing behind the scenes… and still find yourself in exactly the same place.
    Because you’re trying to solve a self-belief problem with strategy. And those two things need VERY different solutions.
    If you’ve ever found yourself endlessly searching for the missing piece, struggled to implement advice that you KNOW makes sense, or wondered why building the business you genuinely want can feel so personal… this episode is for you.
    This might change the way you look at the part of your business you’ve been struggling with completely.
    And if you want to find out more about SBCA: check out your invitation.
    ***
    🪴 FREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it 
    🍑 Apply now for Ripen www.saspetherick.com/ripen 
    🌀 Join The Coaching Well for Group Supervision
    🌼 Website: www.saspetherick.com | Instagram:  @saspetherick
    👋🏼 If you've enjoyed Courage & Spice, please leave a review, subscribe on your favourite app, or share this episode with another coach. Sending all good things to you xx
  • Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

    How do you know if you're a good coach?

    07/09/2026 | 35 mins.
    Self-belief Coaching Academy is ENROLLING NOW!
    How do you know if you’re a good coach? Especially when so much of coaching happens behind closed doors, and your own self-doubt isn’t always the most reliable narrator. 
    For many coaches, there’s a strange gap between deeply valuing reflection and feedback, and at the same time feeling a bit exposed by the prospect of looking too closely at our client work.
    In this episode, I’m joined by SBCA Head Support Coach Scott Robson, to explore what actually helps us become better practitioners. 
    We talk about the protective patterns we bring into the coaching room, learning to tolerate uncertainty without rushing to rescue or resolve, and why excellent coaching is less about being perfect and more about staying present.
    We also share the new evidence-based assessment approach inside Self-Belief Coaching Academy: a way of examining real coaching conversations that turns assessment into part of your development, rather than a final verdict on whether you’re good enough.
    If you want to find out more about SBCA: check out your invitation!
    ***
    🪴 FREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it 
    🍑 Apply now for Ripen www.saspetherick.com/ripen 
    🌀 Join The Coaching Well for Group Supervision
    🌼 Website: www.saspetherick.com | Instagram:  @saspetherick
    👋🏼 If you've enjoyed Courage & Spice, please leave a review, subscribe on your favourite app, or share this episode with another coach. Sending all good things to you xx
  • Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

    Why Your Client’s 'Aha Moment' Isn’t Enough: Coaching at the Level of Identity

    23/08/2026 | 29 mins.
    Your most self-aware clients can already see what isn’t working and they know they want to change - that’s why they’re coaching with you!
    So how frustrating is it when you have one of those glorious “Oh my God, that’s it” sessions together… and then nothing really changes for them?
    In this episode, I’m breaking down why your client’s resistance to applying their insight and making actual changes is always useful information, and what it might be pointing to. 
    We’ll explore the difference between coaching the beliefs and behaviours a client can already see and working with the organising identity underneath them.
    Want to learn how to do this in your coaching conversations?  
    🌼 Beyond the Story FREE MASTERCLASS: all about how to coach at the level where lasting change becomes possible. [Sign up here and come along!]
    📚 PLUS: Beyond the Story is one doorway into the deeper coaching work we do inside Self-Belief Coaching Academy → enrolment is open NOW for the waitlist (with juicy bonuses!) 
    ***
    🪴 FREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it 
    🍑 Apply now for Ripen www.saspetherick.com/ripen 
    🌀 Join The Coaching Well for Group Supervision
    🌼 Website: www.saspetherick.com | Instagram:  @saspetherick
    👋🏼 If you've enjoyed Courage & Spice, please leave a review, subscribe on your favourite app, or share this episode with another coach. Sending all good things to you xx
  • Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week

    How to double your coaching revenue without finding more clients

    15/08/2026 | 23 mins.
    What if doubling your coaching revenue didn’t require more followers, more sales calls, another offer or squeezing more clients into your already-full week?
    Most coaches default to six sessions or three months without ever really questioning why. Beneath that arbitrary ending are often some very human doubts: What if I run out of tools? What if the client stops getting value? What if I can’t justify asking them to stay? 
    But the business you want may already be hiding inside the depth of work you’re capable of offering.
    This is an invitation to think differently about what makes longer-term coaching valuable, ethical and genuinely developmental. Because when you trust your capacity to offer both meaningful support and meaningful challenge, brilliant coaching becomes your greatest business strategy.
    FREE MASTERCLASS:
    🌼 Beyond the Story is my free masterclass all about how to coach at the level where lasting change becomes possible. [Sign up here and come along!]
    📚 Join the waitlist for Self-belief Coaching Academy (for early access and juicy waitlist-only bonuses!)
    ***
    🪴 FREE Private Podcast Bold not Beige: Why your coaching isn’t selling and what to do about it 
    🍑 Apply now for Ripen www.saspetherick.com/ripen 
    🌀 Join The Coaching Well for Group Supervision
    🌼 Website: www.saspetherick.com | Instagram:  @saspetherick
    👋🏼 If you've enjoyed Courage & Spice, please leave a review, subscribe on your favourite app, or share this episode with another coach. Sending all good things to you xx
More Business podcasts
About Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week
A weekly podcast just for thoughtful coaches! Practical, actionable support, so you can impact more beloved clients with your coaching medicine, and build a practice that feels like a ripe f🍑cking peach.Hosted by Sas Petherick: Coach, Supervisor & Self-belief NerdI'm @saspetherick on the Gram - come say hello x
Podcast website

Listen to Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week, The Diary Of A CEO with Steven Bartlett and many other podcasts from around the world with the radio.net app

Get the free radio.net app

  • Stations and podcasts to bookmark
  • Stream via Wi-Fi or Bluetooth
  • Supports Carplay & Android Auto
  • Many other app features
Courage and Spice for Coaches: build your Self-belief and Business in under 30mins a week: Podcasts in Family