53 episodes
- Behind compared to who? Is AI FOMO real, or are we creating it ourselves?
There’s a new AI tool, model or feature every week, and plenty of people feel they’re falling behind. Charlie Hills (https://www.linkedin.com/in/charlie-hills/) reviews AI releases for his large LinkedIn following, and even he feels the pressure. In this episode, James O’Regan and Gerjon Kunst ask him where AI FOMO comes from, who people think they’re behind, and what you actually need to keep up.
Charlie explains why you should pick one model and get good at it instead of switching every week, why handing your credit card to the latest AI agent is a bad idea, and why the Obsidian second-brain graph is mostly hype. He also walks through his own setup: Claude Code, a folder per platform, and self-scoring loops that keep improving an output until it meets his rubric.
They also discuss why marketing teams should be using GitHub, the coming “dead internet,” and the part of his work Charlie will never hand over to AI.
⏱️ Chapters
00:00 Is Charlie part of the AI FOMO problem?
01:06 From marketing manager to full-time AI creator
03:18 Quitting the 9-to-5
04:37 Why growing on LinkedIn is harder now
06:39 Starting over: embrace the cringe and post daily
08:43 Behind compared to who? Where AI FOMO comes from
11:46 Privacy risks and is anyone genuinely late to AI?
14:50 Charlie’s content system: one folder per platform
18:04 What is an AI loop? Rubrics and self-scoring
19:57 MCP in practice
22:37 How to decide which AI tools to ignore
26:49 Getting Claude to test new features for you
29:52 Let AI watch the YouTube videos for you
31:23 Second brains: skip the Obsidian graph hype
33:52 Why marketing teams should use GitHub
39:07 Two hours a week? Learn Claude Code
40:18 The AI bubble and the Dunning-Kruger effect
43:15 One thing you can do this week
44:38 Prediction: the dead internet theory comes true
47:09 What Charlie won’t hand over to AI
🔗 Connect with Charlie Hills
LinkedIn: https://www.linkedin.com/in/charlie-hills/
Substack: https://charliehills.substack.com/
YouTube: https://www.youtube.com/@CharlieHillsAI
Website: https://charliehills.ai/
📚 Mentioned in this episode
Charlie’s Claude skills library: https://github.com/charlie947/social-media-skills
Charlie’s Claude Motion prompts and house-style file: https://charliehills.substack.com/p/claude-motion-graphics
Dead internet theory explained: https://tech.co/news/what-is-dead-internet-theory
#AI #ArtificialIntelligence #ClaudeCode #AIFOMO #ContentCreation #LinkedIn #AIAgents #FutureOfWork #Podcast
Support the show - What happens when a consultant starts training AI to replace his own business?
If AI can give advice, what's left for the people who give advice for a living? Dan Boyles of Hello AI is deliberately building AI that can do his job. In this episode, James O'Regan and Gerjon Kunst ask him what that means for consulting, and why he thinks the real value is shifting to experience, mistakes made and human connection rather than knowledge.
They talk about why most businesses are less ready for AI than they think (but more ready than they're scared of), why handing AI to your IT team is a recipe for failure, and why "the demo isn't adoption." Dan shares his biggest mistake since launching, how a company was spending six figures a month on Claude for the wrong reasons, and why productivity is the floor while client experience is the ceiling.
They also discuss how to build a company-wide second brain and how the traditional consulting model is breaking down.
⏱️ Chapters
00:00 How Hello AI went global in under two years
02:27 Why 90% of businesses still run on Microsoft
05:28 Hiring Arsenal's stadium: the Hello AI Summit
08:40 How ready are businesses really for AI?
20:47 The biggest AI myths: "It's an IT project"
25:00 Dan's biggest mistake: leading with technology
29:12 Productivity is the floor, client experience is the ceiling
31:40 Building a second brain for your business
32:48 Could Hello AI exist without AI?
42:16 The future of consulting and human intelligence
48:47 Where to find Dan
🔗 Connect with Dan Boyles
LinkedIn: https://www.linkedin.com/in/danhelloai/
Website: https://danboyles.ai
#AI #ArtificialIntelligence #Copilot #Microsoft365 #AIAdoption #Consulting #FutureOfWork #Podcast
Support the show - Unswappable: Why AI Can't Fake Being You on LinkedIn | Impact of AI: Explored EP51
"If you could swap your name for anyone else's, it's probably not a good post."
Magali De Reu - Founder of the obvious yes (https://www.linkedin.com/in/magalidereu/) went viral with a screenshot showing that LinkedIn is basically all Claude now. Then hundreds of people copied it without credit, with her name still on it, proving her point twice.
In this episode, we sit down with Magali, a personal branding strategist who helps people build a business on LinkedIn by showing who they are, not just what they do. We talk about why expertise has become table stakes in the age of AI, how she built her own AI operating system without losing her voice, and why human judgment is the one thing she will never hand over to a model.
In this episode:
- The story behind the viral "LinkedIn is all Claude" post
- Why AI is commoditising expertise, and what that means for standing out
- Personality first: why your brand should repel the wrong crowd on purpose
- Building an AI system with named agents, and pushing back on its output
- The "unswappable" test for every post you write
- LinkedIn's AI writing tools, AI-written comments and the algorithm black box
- AI agents, vibe coding and why human-in-the-loop still matters
- AI fatigue: why the human element is about to get more valuable, not less
- One thing to fix on your LinkedIn profile today
01:02 Magali's viral LinkedIn post and its impact
03:03 Magali's experience with AI and personal branding
06:33 Getting started on LinkedIn and building a presence
09:18 Lessons learned from early LinkedIn mistakes
12:38 The personality-driven AI operating system
15:18 The role of human judgment in AI content
19:01 The importance of human touch in AI-assisted posts
22:33 LinkedIn's AI features and content authenticity
24:51 The future of AI and human collaboration in social media
you can find Magali here: https://www.theobviousy.es/ or on Linkedin offcourse :-)
Support the show - We hit 50 episodes and we marked it by bringing together four experts for our biggest conversation yet. When the labs racing to build the world's most powerful AI systems start warning that the race is moving too fast, should we believe them? Is this genuine caution, a legal defense being built in real time, or something else entirely?
Over the next hour, our panel dismantles the "should AI slow down" debate from every angle: economic incentives, geopolitics, liability, governance, and what "slowing down" would even mean in practice. It gets candid, it gets a little chaotic, and it does not land on easy answers which is exactly why it's worth 50 episodes' worth of getting here.
🎙️ This episode's panel:
Paul Slater — AI Enablement Advisor, Adobe (https://www.linkedin.com/in/paul-slater/)
Louise Humpington — PGDL, LPC, AI Governance Consultant (https://www.linkedin.com/in/louisehumpington/)
Dan Boyles — Founder, Hello AI Collective (https://www.linkedin.com/in/danhelloai/)
Femke Cornelissen — Chief AI Transformation Officer, Wortell (https://www.linkedin.com/in/femcornelissen/)
Gerjon Kunst — AI Lead, Interstellar Group (co-host) (https://www.linkedin.com/in/gerjonkunst/)
James O'Regan — Lead Product Marketing Manager, Liquidware (co-host) (https://www.linkedin.com/in/jamesoreganeuc/)
🔑 Keywords
AI development, AI governance, responsible AI, AI regulation, global cooperation, AI ethics, AI risk, AI innovation, AI slowdown, AI standards
📌 Key topics
* The race to develop powerful AI systems — and the case for caution
* Global cooperation and governance frameworks
* Risks of unregulated AI development
* Ethics and safety standards in AI deployment
* AI's real impact on organizations, society, and individual workers
* The risk of AI amplifying human bias and "stupidity"
* Why diverse expertise matters in AI governance
* The debate over pausing AI — and what would actually justify it
⏱️ Chapters
00:00 Introduction to AI development race and risks
01:47 The debate on slowing AI progress and safety concerns
04:08 Legal and ethical considerations in AI governance
05:57 The role of global cooperation and shared standards
07:50 Economic implications of AI slowdown and innovation
09:57 Understanding what 'slowing down' means in practice
12:01 The importance of testing, benchmarks, and accountability
13:58 The influence of geopolitics and international relations
16:06 The real impact of AI on society and business
17:49 The importance of human expertise and judgment in AI
19:49 Risks of homogenized AI outputs and loss of diversity
22:07 Media influence, misinformation, and public perception
23:47 Historical parallels: arms trade and nuclear treaties
25:53 The need for transparency, oversight, and collaboration
27:46 The challenge of responsible AI deployment in organizations
30:00 The future of AI regulation and ethical standards
32:07 The role of AI in organizational strategy and growth
33:58 Balancing innovation with safety and societal impact
36:08 The importance of diverse expertise and multidisciplinary approaches
37:54 The risk of AI amplifying human flaws and biases
39:56 The democratization of AI and its implications
42:01 Legal and ethical challenges in AI applications
43:59 Humor and human oversight in AI-generated content
46:01 The cultural and societal impact of AI
47:57 The importance of responsible innovation and leadership
49:59 The future outlook: collaboration, regulation, and innovation
52:05 Final thoughts and call for responsible AI development
Support the show - In this episode we sit down with Lee Crossley - Consultant CTO | Overshow Co-Founder (https://www.linkedin.com/in/leecrossley/). Lee shares insights on the future of local AI models, their applications, and the evolving landscape of AI technology, emphasizing the importance of local models for privacy, security, and efficiency.
Key topics
* The evolution of local AI models and their applications
* The importance of model routing and hybrid AI strategies
* The role of hardware and device capabilities in AI deployment
* Industry trends and the impact of major players like Apple, Google, and Microsoft
* Security, privacy, and compliance considerations in local AI
Links & resources mentioned
Ollama – run local LLMs on your machine – https://ollama.com
Google Gemma – open-weight models for local use – https://ai.google.dev/gemma
Perplexity – hybrid/local model routing with PII handling – https://www.perplexity.ai/hub/products/portable-computer
Anthropic Claude & Claude Code – https://www.anthropic.com
Azure IoT Edge & on‑prem AI options – https://learn.microsoft.com/azure/iot-edge
Apple Intelligence – on-device AI strategy – https://www.apple.com/apple-intelligence/
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About Impact of AI:Explored
Welcome to Impact of AI:Explored this is a podcast series hosted James O'Regan and Gerjon Kunst. This podcast series is an initiative by and for the developer and IT professional community. It is our goal to empower each and every one to learn and share all there is to know about Artificial Intelligence and how it affects our day to day lives as IT professionals. There is a huge quantity of valuable AI related information in various formats available and it keeps increasing on a daily basis. It is our objective to help people to make sense of all this information.
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