18 episodes
- In this episode of Promptcast, Itamar Golan sits down with Eric Graham to talk about what product leadership looks like when security, scale, and AI all collide. They get into the real tradeoffs between speed and protection, why security is a continuous optimization problem, how AI is changing the application estate, and what it takes to keep decision velocity high without losing control. They also dig into confidence, visibility, posture, fraud, abuse, and why AI code assistants are already changing how modern teams build and review software.
Learn more: https://prompt.security/ Part 2: Yael Macias on Why AI Made Marketing Louder, Not Better, and How GEO Is Replacing SEO
05/03/2026 | 37 mins.AI was supposed to 10x marketing. So why does everything still look the same?
In this episode of Promptcast, Yael Macias breaks down the uncomfortable truth about AI-driven marketing. Yes, AI increased speed, volume, and output. It also erased differentiation, crushed attention spans, and flooded buyers with content nobody wants to read.
Yael and Itamar dig into:
Why more AI content does not mean more pipeline
How human creativity became the real differentiator again
Why buyer trust is shifting from Google links to AI answers
What GEO (AI engine optimization) actually means and why it matters now
Where AI helps marketers and where it quietly destroys brand trust
If you work in B2B marketing, security, or AI, this episode is a reality check. Less hype. More signal.
Learn more: https://prompt.security/- AI didn’t just change marketing. It collapsed timelines, raised the bar, and made hype easier than clarity.
In this episode of Promptcast, host Itamar Golan sits down with Yael Macias, Head of Marketing at Prompt Security, to unpack how AI actually reshaped modern marketing teams. From the early days of experimenting with ChatGPT to today’s reality of AI-washed messaging, inflated claims, and audience skepticism, Yael shares a grounded, operator’s view on what works and what absolutely doesn’t.
They cover how AI accelerated content production without replacing human judgment, why “AI-powered” messaging often backfires, and how marketers can use AI responsibly without losing voice, credibility, or trust. This is a candid conversation about speed versus substance, automation versus authenticity, and why outcomes matter more than buzzwords.
Learn more at: https://prompt.security/ Part 2: Data Over Algorithms - Guy Fighel on Observability, Micro-Guardrails, and the New Realities of AI Engineering
07/01/2026 | 29 mins.In this episode, Itamar and Guy Fighel go deeper into the realities of building and maintaining AI systems at scale. Guy explains why data quality still outperforms clever algorithms and why reliability, trust, and observability are becoming the real bottlenecks in modern AI engineering.
The conversation challenges the idea that AI failures are mysterious. Guy breaks down how classic observability practices still matter and where a new layer is required, including dynamic monitoring, real-time feedback loops, and the idea of micro guardrails that guide agent behavior without blocking innovation.
He also discusses how AI is reshaping team structure and velocity. The future, in his view, belongs to smaller and stronger engineering groups with far better tooling and far higher expectations for iteration speed.
Learn more about Prompt Security: https://prompt.security/Part 1: The Making of Modern AI - Guy Fighel on Systems, Scale, and the Investor POV
19/12/2025 | 29 mins.In this episode, Itamar sits down with Guy Fighel, a longtime operator, technical founder, and now partner at Hetz Ventures, to unpack the real forces that shaped today’s AI landscape. Guy walks through two decades of data engineering, distributed systems, and the inflection points that changed everything. Hadoop, cloud economics, spot instances, and eventually transformers all shifted what builders could achieve and how fast they could move.
He also brings a rare dual perspective. As both an investor and former CTO, Guy explains why execution still separates companies that ship from companies that stall. He breaks down why understanding budgets, engineering velocity, and technical reality matters more than ever in a world filled with talk about intelligent software.
This is a grounded look at how AI evolved from slow and brittle experimentation into an environment where iteration, scale, and system design decide what is possible.
Learn more about Prompt Security: https://prompt.security/
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About PromptCast: The Voice of AI and Security
Welcome to PromptCast, the podcast for AI, Security and all the in between. Hosted by Itamar Golan, CEO & Co-founder of Prompt Security.
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