The Unapologetic Designer Podcast

For most creatives, the voice in their head guiding their hesitations, fears, and decisions has actually been created by a 9-5 job.
That's how they end up saying "I want a successful design business" for 5 years with little to no progress... because every decision is still being filtered through fear, safety, approval, and the need for a guaranteed outcome.
At some point, the only way things change is by being willing to bet on yourself, take calculated risks, and slowly let go of the safety net that's been keeping you mentally stuck in the same place.
In this episode, I dive into the six most common ways 9-5 jobs create limiting beliefs in your mind that hold you back from pursuing your goals.

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Andrea went from charging $800 to booking a $10,700 client within a year but it wasn’t a straight path. Her journey was full of pivots, investments, doubt, self-work, and showing up even when nothing seemed to be working.
This episode is about what it actually looks like to find your purpose… and the discipline it takes to stick with it long before the results catch up.

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I sat down with Erika, Creative Director and CEO of Erika Maram, where she leads editorial design, creative direction, photography, and high-level campaign work. We dive into her journey from working with Goss Magazine to being on set with female astronauts, and how she’s built long-term client relationships in an industry that’s constantly evolving.
This episode breaks down the strategy, storytelling, and trust behind timeless work.

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I sit down with Naoma Serna-Zahn, brand strategist and principal behind Nuevo, to talk about the realities of high-level brand work.
We also get into:
Why public feedback can derail a branding project

The difference between brand strategy vs. visual design

How Naoma attracts B2B clients with projects starting around $18.5K

The different ways we each generate clients

What masterminds actually make sense depending on your dream clients

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
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Everyone sees the aesthetic photos, curated dinners, and the dreamy locations… but no one talks about what it actually costs to host a design retreat.
In this episode, we’re breaking down the real numbers behind our retreat from venue and accommodations to marketing, experiences, and the unexpected expenses that add up fast.
If you’ve ever thought about hosting your own retreat, or you’re wondering why high-end experiences are priced the way they are...this episode will completely shift your perspective.

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