Energ’Ethic - Climate Justice and Energy Transition

Two years ago at EUSEW 2024, I called my vox pop episode "the dog who caught the bus." After years of running hard to define the European Green Deal, the EU had finally caught what it was chasing, and seemed unsure what to do next. I ended that episode saying it was time for extra communication efforts, starting with uncomfortable conversations.

Two years on, this episode asks the same question from inside the institution. Ewelina Hartstein leads external communication at DG Energy and is one of the people responsible for staging EUSEW. We talk about the work behind the work: how DG Energy chooses what gets said, who gets to speak, and what remains off-stage at a moment when energy policy is entangled with affordability, security, and trust.

What the conversation surfaces:
Why "it comes from Brussels" is, in her own words, an expression she does not like

What it means that EUSEW "brings together a community of people who are convinced," and how DG Energy thinks about engaging the unconverted

The 20th anniversary edition's three-word theme (clean, secure, competitive) and the affordability dimension she insists belongs alongside them

A live disagreement on whether the conversations EUSEW hosts are "uncomfortable" or "perfectly legitimate"

The shift she names directly: energy moving from commodity to right, and a new EU awareness campaign on people's rights in energy launching at EUSEW

A behind-the-scenes conversation released around EUSEW 2026 (9 to 11 June, Brussels and online).

Marine Cornelis is the founder of Next Energy Consumer, a policy consultancy working on energy poverty, consumer rights, and housing at EU level. If you are working on a related mandate or research question, you can reach her at [email protected]

Energ' Ethic goes out every other week.

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Music: I Need You Here - Kamarius
Edition: Podcast Media Factory 

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© Next Energy Consumer, 2026

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The EU's energy transition contains clear legal obligations to prioritise vulnerable households. The EPBD requires financial incentives to target energy-poor households first. The Energy Efficiency Directive requires member states to make the best possible use of public funding for low-income consumers. And yet without binding targeting requirements, public money flows to middle-income and affluent groups by institutional default — not by accident, but by design.

Anna Zsófia Bajomi, Energy Poverty Policy Officer at FEANTSA, traces the mechanism: post-financing schemes that assume households can pre-invest thousands of euros; eligibility criteria built around formal employment and debt-free status; CO₂ savings indicators easier to reach among better-off households. The outcome is predictable — and avoidable.

In this episode:
Why firewood users in Central and Eastern Europe remain invisible in EU statistics and crisis response, and how EU policy has perversely incentivised continued burning while punishing countries for the air pollution it causes

How renovation schemes including France's MaPrimeRenov structurally exclude the poorest through co-contribution requirements

The gap between EPBD and EED targeting obligations and what the MFF 2028–2034 actually delivers

Why untargeted public subsidies crowd out private finance rather than leverage it

New York State's 35% community benefit mandate as a governance reference for Europe

References: FEANTSA · European Energy Poverty Handbook · Jacques Delors Institute · EPBD Art. 17(18) · EED Art. 24(3) · MaPrimeRenov · New York State Climate Act

Marine Cornelis is the founder of Next Energy Consumer, a policy consultancy working on energy poverty, consumer rights, and housing at EU level. If you are working on a related mandate or research question, you can reach her at [email protected]

Energ' Ethic goes out every other week.

Keep up to date with new episodes straight from your inbox

Reach out to Marine Cornelis via BlueSky or LinkedIn
Music: I Need You Here - Kamarius
Edition: Podcast Media Factory 

Support Energ'Ethic on Patreon

© Next Energy Consumer, 2026

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Energy poverty didn't exist as a concept in Spain when Marta García París first encountered it. Today, Ecoserveis runs one of the most cited local intervention models in Europe — built not on technical expertise alone, but on the conviction that citizens are the experts, and institutions exist to translate that expertise into action.

This episode, originally released in 2021, marks the beginning of Energ'Ethic. We're replaying it at episode 100 because the questions it raises have only sharpened: who gets to access the energy transition, on what terms, and through whose knowledge?

What this episode covers:
How Ecoserveis came to define energy poverty in a Mediterranean context where the concept had no name — and what that process reveals about the limits of Northern European policy frameworks when applied elsewhere

The Barcelona energy advice points: a public service model that pairs technical energy guidance with peer support from people who have themselves experienced vulnerability

Why information access — not technology — remains the central barrier to an inclusive energy transition, and how targeted advice can unblock situations that financial support alone cannot

The compounding effect of COVID-19 on energy vulnerability, particularly for households that shifted from workplace to home without the financial or physical infrastructure to absorb that change

How European project networks enabled Ecoserveis to import, test, and ultimately export intervention models — including a peer-to-peer training approach now being scaled through the SWEET project

Marine Cornelis is the founder of Next Energy Consumer, a policy consultancy working on energy poverty, consumer rights, and housing at EU level. If you are working on a related mandate or research question, you can reach her at [email protected]

Energ' Ethic goes out every other week.

Keep up to date with new episodes straight from your inbox

Reach out to Marine Cornelis via BlueSky or LinkedIn
Music: I Need You Here - Kamarius
Edition: Podcast Media Factory 

Support Energ'Ethic on Patreon

© Next Energy Consumer, 2026

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Adrian Hiel set himself a goal in 2015: to fully electrify his own life. Ten years, a cargo bike, a fully insulated house he couldn't afford to put a heat pump in, and a 50,000-euro loan later — he's nearly there. He is also the first Director the Electrification Alliance has ever appointed, leading a coalition of ten European industry and advocacy organisations pushing for 35% electrification of final energy use by 2030.

The contradiction is instructive. Because it maps the exact terrain he's navigating professionally.

In this episode, we take stock of where the electrification agenda stands as a governance challenge. The technical and economic case is settled. What remains is the institutional question: does European policy have the architecture to act on it?

We cover the EU tax structure that still prices electricity like a pollutant — four times more than gas in Belgium — because it was written when coal fired the grid. The Electrification Action Plan, now expected in June 2026, and what it must actually deliver beyond restatement of agreed targets. The Electrification Staircase framework, co-authored with Michael Liebreich and others, and what it implies about sequencing and governance. Rural households as the overlooked opportunity. And why, in Adrian's words, this has become a social transition as much as a technical one — requiring reassurance as much as regulation.

Adrian also addresses the geopolitical reframe directly: the shift from climate argument to sovereignty argument, and why the US's transformation from energy importer to energy exporter has permanently changed the strategic calculus for Europe.

The Electrification Alliance: electrification-alliance.eu Electrification Staircase: watts-next.eu

Marine Cornelis is the founder of Next Energy Consumer, a policy consultancy working on energy poverty, consumer rights, and housing at EU level. If you are working on a related mandate or research question, you can reach her at [email protected]

Energ' Ethic goes out every other week.

Keep up to date with new episodes straight from your inbox

Reach out to Marine Cornelis via BlueSky or LinkedIn
Music: I Need You Here - Kamarius
Edition: Podcast Media Factory 

Support Energ'Ethic on Patreon

© Next Energy Consumer, 2026

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Half of European households live in flats or rented homes. For a decade, the clean energy transition has passed them by — smart tariffs assume an EV, rooftop solar assumes a roof, home batteries assume a wall you can drill into. Ashley Grealish has spent his career on exactly this structural gap: first at Bboxx, building pay-as-you-go solar for half a million homes in rural East Africa; then at ev.energy, scaling smart EV charging while pushing it beyond premium vehicles; now at Windfall Energy, with a 2.5 kWh plug-in battery that arrives overnight, plugs into a standard socket, and does the rest itself.

What this episode covers

System design over product design. At Bboxx, the team realised that importing a standard television into an off-grid kit didn't work — the power draw was too high. The solution was to rethink everything: low-power 12V appliances, right-sized panels, circular lead-acid battery recovery. The same logic is inside the Windfall battery: don't adapt the user to the system. Redesign the system around the user.

Affordability as architecture. Bboxx started at $400 upfront and couldn't reach most of the people it was built for. The shift to pay-as-you-go unlocked scale. Windfall is at the same first stage — £1,000 on pre-order, with a clear ambition toward zero upfront cost through energy supplier partnerships and, potentially, the UK Warm Homes Discount.

Desirability is not optional. Ashley filled his flat with test batteries from the European market. One arrived at 45 kg on a crate. Others had loud fans and permanent blue indicator lights. None were designed to be lived with. His conclusion: a product no one wants in their home will not reach the people who need it most.

Organisations mentioned: Bboxx · e.quinox (Imperial College) · GemFair · ev.energy · Windfall Energy · Warm Homes Discount (UK)

Marine Cornelis is the founder of Next Energy Consumer, a policy consultancy working on energy poverty, consumer rights, and housing at EU level. If you are working on a related mandate or research question, you can reach her at [email protected]

Energ' Ethic goes out every other week.

Keep up to date with new episodes straight from your inbox

Reach out to Marine Cornelis via BlueSky or LinkedIn
Music: I Need You Here - Kamarius
Edition: Podcast Media Factory 

Support Energ'Ethic on Patreon

© Next Energy Consumer, 2026

Hosted on Ausha. See ausha.co/privacy-policy for more information.