Bothsides Podcast

Australia's Real Estate Godfather Bill Malouf breaks down why 99% of agents lose luxury listings.

It's not what you think. And exactly how to win every presentation.

He reveals:
◼️The company pitch book that kills your credibility instantly
◼️Why agents who talk the most close the least deals
◼️The 25-minute bond-building method billionaires respond to
◼️How to sell $300M penthouses without opening your mouth
◼️Why "80% market share" presentations are complete crap
◼️The 2-word response that closed a deal in 48 hours
◼️How to find the "why" instead of pushing stats nobody cares about
◼️Why accessibility beats marketing flair every single time
◼️The exact strategy to win against auction-pushing competitors
◼️How listening more earns you 10x the referrals and repeat business

Corporate Athlete Coach Lincoln Westerman exposes the burnout epidemic destroying high-performers.

Why "grinding harder" is killing your capacity. And the counterintuitive path to sustainable success.

He reveals:
◼️ Why stacking more work on a burnt-out system makes everything crumble
◼️ The "consciousness and quality of its contents" principle that changed everything
◼️ Why most operators chase arbitrary million-dollar goals that aren't even theirs
◼️ How your nervous system is cooked and you're too overstimulated to notice
◼️ The freedom of expression revelation that broke him free from real estate
◼️ Why "what you're not changing, you're choosing" hits different
◼️ The difference between building capacity vs. adding more demand
◼️ How meditation and intentional practices replace the hustle addiction
◼️ Why asking "what will this allow me to experience?" changes the game
◼️ The inner circle principle: your energy, your time, your people
◼️ Why most high-performers sacrifice health, relationships, and sanity for goals that were never really theirs

Australia's #1 Finance Broker Graeme Holm breaks down the housing crisis nobody wants you to understand.

Why it's deliberately constructed. Why most Australians will stay broke. And exactly how to win anyway.

He reveals:
◼️The government conspiracy helping institutions f*ck you out of the market
◼️ Why people who complain about property will be broke forever
◼️The only insurance you pay that doesn't protect you (it protects the bank)
◼️How Australians waste half their income on food and bullshit
◼️The mortgage trap designed to keep families poor for 40 years
◼️Why rent = mortgage payments but nobody wants you to know
◼️The exact strategy to control multiple properties with small deposits
◼️How to leverage equity and build wealth while others complain
◼️Why the disparity will get worse—and which side you need to be on
◼️The 105% loan product that changes everything for first home buyers

Graeme Holm reveals why he built a 200-person empire with NO systems, the 3 external CEOs who all failed, how his team stays 8+ years when the industry average is 18 months, and the brutal truth about scaling that business coaches won't tell you. 

Graeme Holm runs a mortgage business with 189 staff, created a "treasure chest" of award-winning leaders, and refuses to sell despite massive offers.

He exposes:
◼️ Why the 3 external CEOs he hired over 18 months all failed—and what that taught him about ownership
◼️ The "no systems" approach that kept his best people for 8-9 years (rare in any industry)
◼️ How his head of finance won Broker of the Year while working FOR him, not competing against him
◼️ Why "no one will ever treat your business like their own"—the truth about hired leadership
◼️ The difference between owners and operators—and why most business coaches were "failed employees"
◼️ How Rachel now runs his masterclasses after he built a "treasure chest of people" who can replace him
◼️ Why he's manic, unstructured, and ignores every business guru—yet scaled to nearly 200 staff going global
◼️ The real secret to long-tenure staff: competent people, not perfect systems
◼️ Why he refuses to sell for any amount—because "bean counters would run it and the community would suffer"
◼️ What 12 years of blood, sweat and tears bought him: "Now I can spend the rest of my life however the f*ck I want"

Australia's Money Mentor Graeme Holm exposes the $200M banking fraud, shocking 40-year mortgage traps, why 600,000 Australians were robbed, how farms were sold offshore, and the people controlling your wealth.
Graeme Holm has sold over $200 million in real estate, is co-founder of Infinity Group, and is one of Australia's most outspoken financial experts. 
He reveals:
◼️ The $200M stolen from 600,000 everyday Australians—and why it was deliberately messy
◼️ How "licensed experts" sold financial products that don't work
◼️ The hidden agenda to destroy Australia's construction and housing sectors
◼️ Why banks forced farmers into bankruptcy and sold their land offshore
◼️ The 40-year mortgage scam designed to trap families for generations
◼️ How Australia's "big four" banks operate as a cartel
◼️ Why banks claim "it's your responsibility" after stealing from you
◼️ How to protect your wealth when the system is rigged against you
◼️ The shocking truth about who really owns Australia's assets