How Pink LaBlonde Built a Global Hair Empire From Scratch — Social Media, Branding & Salon Growth
In this episode of Art of the Brand, Camille Moore sits down with Bianca, the powerhouse behind Pink LaBlonde, to talk about building a global salon brand from the ground up. From creating content before “influencer” was a job title to becoming one of the most recognizable names in luxury haircare, Bianca shares her journey, her struggles, and her bold vision for what's next.We unpack:Why stylists need a personal brandHow Marie Anne balances salon, product, and educationThe behind-the-scenes of launching a product lineWhy “clean” haircare isn’t always what you thinkReal talk on burnout, content creation, and brand evolution A must-listen for beauty entrepreneurs, stylists, and founders ready to turn skill into legacy. Tune in now via the link in bio or search Art of the Brand on all platforms.
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1:38:57
You’re Not Stuck—You’re Just Not Posting: The Unfiltered Truth About Personal Branding with Courtney Johnson
In this episode of Art of the Brand, Camille sits down with personal branding strategist and creator coach Courtney Johnson for a raw, hilarious, and no-BS conversation about what it actually takes to build a brand in 2025.From posting through the cringe, to battling corporate CMO chaos, to the reason your content isn’t landing—Courtney breaks down the mindset, habits, and strategies that turn quiet professionals into undeniable digital brands.We also dive into:Why your first 100 posts matter more than any strategyHow LinkedIn is still the most underused platform for businessWhy creators with the most opinions win (yes, even with trolls)What to do when TikTok views crashAnd why mushrooms might be better than Vyvanse for creative flow This one’s for every freelancer, founder, side-hustler, and scared-of-the-camera expert who knows they need to show up—but doesn’t know where to start. If you’re building a brand, business, or audience—this episode will hit.
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50:52
Google Just Shot God Mode — And It’s Coming for Your Business
This week on Art of the Brand, Camille and Phillip go deep on the massive shifts shaping modern marketing—from Google’s groundbreaking Astra AI to the collapse of what we used to call “social media.” If you’re still thinking in terms of likes, trends, or followers—you’re already behind.We cover:Why “social media” is dead and interest media is the new gameHow Google’s Astra AI will completely change consumer discoveryThe biggest branding threat for small businesses in an AI-first futureThe ROI of real content vs. trend-chasingHow tariffs, made-in-China goods, and lazy brands are being exposedThe coming divide between brands with depth—and brands with dopamine
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57:51
Brand Boss Unfiltered: Why Most Marketing Fails & What Actually Builds a Brand
In this powerhouse episode of Art of the Brand, Camille Moore sits down with Bill Harper—aka @BrandBossHQ—for a deep, brutally honest breakdown of what’s really killing modern marketing. From the ROI myth and the TikTok algorithm to the story behind Liquid Death’s billion-dollar brand, Bill brings decades of experience (and a viral tow truck story) to call out the creative collapse happening in boardrooms everywhere.We also unpack the truth about AliExpress, brand erosion, luxury collapse, and why MBAs might be the worst thing to happen to marketing. If you’re a founder, marketer, agency leader, or content creator trying to grow in today’s noisy world—this episode is your wake-up call.
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1:03:16
The Diddy Case & Why Modern Brands Keep Failing | TikTok, EMV & More
In this week’s Art of the Brand, Camille and Phillip take aim at the branding breakdown across sports, TikTok, and traditional institutions like Eurovision. From the lifeless Toronto Maple Leafs experience to Ford dealerships out-creating ad agencies, this episode is packed with real talk on why safe branding fails—and how earned media value (EMV) and authenticity win in today’s algorithm economy.We also dive into viral controversy, Gen Z chaos, and why leadership and brand alignment are make-or-break for modern businesses. Plus: Diddy, PR crisis mismanagement, ballerina farmers, Amazon’s $1B font update, and what your local landscaper can learn from Coachella.
Welcome to the #1 podcast for business owners on Branding and Strategy. Join Camille Moore and Phillip Millar, two internationally recognized marketing phenoms who tell it like it is. WTF is a Brand anyway? Where is most of the marketing budget going? In this Podcast, Camille and Phillip share their intel and insights without fear of being fired from corporate jobs. Enjoy honest conversations and learn insider secrets about brand disasters, marketing malpractice, and top industry guests, as well as inspiring case studies of companies who’ve killed it. Marketing is storytelling, baby.
New Zealand