Episode 220: Once Upon a Time... The Power of Story in Sales
Send us a text Episode 220: Once Upon a Time... The Power of Story in SalesIsh opens with a ChatGPT-generated fairy tale intro featuring "the evil rental property™" as the villain tormenting Sir Ish, while Sacha reveals her big news: after 13 years in Hamilton, she and Chris are moving back to Christchurch! This house-hunting adventure becomes the perfect segue into exploring why storytelling is the secret weapon every salesperson needs.Plus, Sacha finally realised that "Tina from Turner's" is a play on Tina Turner (better late than never!), while Ish discovered The Sound of Music was based on a true story. Also, Sacha's moving poem "Late at Night" perfectly captures the parenting experience.Main TopicsStory as Universal Language - Why Harvard Business School teaches everything through case studies (aka stories), and how stories engage logical thinkers, visual learners, and emotional decision-makers all at onceFrom Complex to Simple - How the right story can take complicated information and make it instantly understandable, with real examples from construction, car sales, and gym membershipsBuilding Your Story Bank - Starting with borrowed stories when you're new, then developing your own experience-based narratives that actually resonate (and why using Nelson Mandela stories makes everyone tune out)Home WorkRecord yourself telling a work story, then listen back and ask: Could I cut words? Am I making my point? How can I set this up differently to create a greater impact?Visit our website: notsobreakfastshow.com
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Episode 219: Special Late Night Edition: The secret life of a Juice Hustler
Send us a textSpecial Late Night Edition: The secret life of a Juice HustlerIsh stays up past his bedtime (a whopping 8:12 pm!) to chat with Sacha's friend Aarti Bhanderi-Shah, who went from corporate law to driving around London with a car full of cold-pressed juices, pitching to 300 cafes in two weeks. Now a nutritionist, Aarti shares why sleep might be more important than your kale smoothie obsession.Main TopicsThe Career Pivot Chronicles -- How Aarti went from studying law to auditing at PwC, then said "screw it" and started a cold-pressed juice company (possibly keeping the Queen alive with her royal deliveries to Fortnum & Mason)The Hustle Reality Check -- What it's really like to get up at 4am, load cooler boxes in your car, and drive around London selling juices while learning the hard way that shelf life is everythingJoyful Eating Over Diet Culture -- Why Aarti ditches the word "diet" (it literally has "die" in it!) and focuses on her four-pillar approach: joyful eating, movement, sleep, and mindsetThe Sleep Revolution -- How society has lost 25% of its sleep in recent decades, and why your doughnut cravings might just be your exhausted brain crying for helpKey InsightsSometimes the best business education is jumping in with both feet and learning as you goYour worst food choices usually happen when you're tired - fix the sleep, fix the eatingHaving a business partner might save your sanity (and your business)Reframing language around health can completely change your relationship with wellnessVisit our website: notsobreakfastshow.comPS: Aarti watches Strictly Come Dancing (UK's Dancing with the Stars) while Ish is officially obsessed with Clarkson's Farm, where Jeremy gets injured in creative ways every episode. Also, sorry Netflix - this one goes to the BBC!
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When Shame Hits Different (And WhatsApp Groups Become Weapons)
Send us a textEpisode 218: When Shame Hits Different (And WhatsApp Groups Become Weapons)Sacha returns from Fiji with a tan and a trauma—being unceremoniously booted from a Harvard WhatsApp group with 160 people, then discovering they had a whole discussion about her "eligibility" while she was locked out. What starts as a petty digital drama becomes a masterclass in understanding the difference between guilt and shame and why some wounds hit us harder than others.Main TopicsHow Sacha went from Harvard alumna to "Category 6" (yes, her own special category) in a group chat cleanup gone wrong, triggering an unexpectedly visceral shame responseThe crucial difference between feeling bad about what you've done (guilt) versus feeling bad about who you are (shame), and why shame hits so much harder, because there's no clear path to redemptionThe Three Base Human Fears. Why being excluded tapped into Sacha's deepest fear of insignificance, making her feel "very small" and want to disappear entirelyHow shame triggers our ugliest behaviours—arguing, attacking, and trying to make ourselves smaller instead of addressing the real wound underneathKey InsightsHow you deliver a decision can be more damaging than the decision itselfWhen we're hurt, we invent stories to explain what happened, and they're usually wrongThe "writing to the judge" principle: always communicate as if a neutral third party will read it laterPS: The episode opens with Ish's "birthday tribute" to Sacha—a photo of her with her hands down her pants (tucking in her shirt) set to U2's "I Still Haven't Found What I'm Looking For." Sacha's mum was genuinely concerned about her professional reputation. Meanwhile, Ish recommends "Ballerina" (the John Wick spin-off with Ana de Armas) while admitting he can't pronounce the lead actress's name properly.Visit our website: notsobreakfastshow.com
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The Perspective Problem (And Why You'll Start Your Running Program Tomorrow)
Send us a textEpisode 217: The Perspective Problem (And Why You'll Start Your Running Program Tomorrow)This week, we examine how our personal perspective determines whether we ruminate about the past, catastrophize about the future, or have public meltdowns with zero regard for consequences. Plus, the brutal truth about "future discounting" and why Sacha's been planning to start training for a half marathon for four weeks running.Main TopicsHow your natural focus (past, present, or future) shapes everything from your leadership style to your procrastination patterns. The sneaky way we convince ourselves that difficult tasks will somehow cost less energy "tomorrow" when we're magically more motivated, better rested, and perfectly organisedWhy zooming in for microscopic detail one day and flying high for big picture the next makes your team want to hide under their desksTreating your younger self with compassion (she was doing her best!) and your future self with kindness (she'll thank you for going for that run today)Visit our website: notsobreakfastshow.com
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Episode 216: When LinkedIn Goes Wild (And Why Professional Discourse Matters)
Send us a textWhen LinkedIn Goes Wild (And Why Professional Discourse Matters)Sacha went a bit viral on LinkedIn with a post calling out the appalling way people were attacking former New Zealand PM Jacinda Ardern's new book. What started as frustration with unprofessional discourse turned into a masterclass on why how you express yourself online matters for your career, and why women face disproportionate vitriol in public spaces.Main TopicsThe LinkedIn Explosion -- How Sacha's post about maintaining dignity in professional discourse struck a nerve, generating massive engagement and revealing how many people share her frustration with the current state of online behaviourProfessional Platforms vs. Personal Opinions -- The critical difference between having strong political views and expressing them in ways that damage your professional reputation. LinkedIn is your professional face. Act accordinglyThe "Never Heard of You" Chronicles -- A former executive's spectacular own goal when he claimed not to know Sacha, despite previously 'liking' threats against her online. Disagreement Without Destruction -- Why learning to argue the point, not the person, is essential for both career advancement and functional democracy. Patrick Lencioni's insight on productive conflict in teams applies to all professional interactionsKey InsightsYour online behaviour directly reflects your leadership style, and employers are watchingThe bar for acceptable discourse may have shifted downward, but that doesn't mean you should followThere's a commercial imperative to get good at disagreeing respectfully—it strengthens ideas and builds better teamsWhat you wouldn't say to someone's face at a live event, you shouldn't say online eitherBefore your next online comment, ask yourself: "Would I say this to this person's face at a professional conference?" If not, don't type it.Visit our website: notsobreakfastshow.com
Listen, laugh and learn as we share our latest thoughts about staying relevant, contemporary leadership and doing life right. Ish Cheyne is the Head of Fitness in New Zealand for global fitness juggernaut Les Mills. Sacha Coburn is the COO of Coffee Culture, a leading group of boutique coffee shops, and the co-founder of The Company You Keep.co.nz.
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