The Facebook Group Revival | Social Media Marketing, Make Money Online, Marketing Strategy, Course creator

If you've been putting off running ads because you think you need a massive budget or an agency on retainer, this episode is going to change your mind. I brought on Meagan Buggey — a meta ad strategist who works with female coaches and service businesses — to break down exactly how affordable, simple ads can grow your Facebook group.

We're covering:

- Why "you need thousands of dollars to run ads" is one of the biggest myths out there (and what it actually costs to get started)

- The Meta targeting feature that's quietly wasting people's ad budget without them knowing

- Why writing ad copy is nothing like writing content — and the one rule that changes everything

- The very Facebook-Group-specific mistake that can cost you access to your entire group

P.S. Meagan just wrapped a full hour-long masterclass on this exact topic inside the Group Growth Club — the recording (plus her full checklist of resources) is in the membership now! Hop into the Club to access the full masterclass!

 

Connect with Meagan: 

IG: instagram.com/meaganandcompany

Website: youradbestie.com

Happy Listening!

Sarah

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Watch the free training - Why most Facebook groups fail (and how to make sure yours isn't one of them): https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com

Summer's coming, and so is the moment I turn to my Facebook group and think, "wait, do I actually have to keep doing this by hand?" Spoiler: no. This week I'm breaking down the five things you can automate in your Facebook group right now, so it keeps running — and growing — while you're at the pool, on a plane, or just refusing to open your laptop for twelve straight weeks.

I'm covering:

The one thing I will never fully automate (and the exact reason a very hate-filled membership request taught me that lesson)

The two free, built-in Facebook features most group owners forget to turn on

How to keep your group posting every single day without writing a single caption in July

The simple $5-a-day strategy I've used to grow my own group on autopilot

This episode also kicks off the Automations Challenge inside the Group Growth Club — five days, five tasks, plus one bonus AI automation I've never talked about publicly. 

 

Happy Listening!

Sarah

 

In this episode, I mention using GroupCollector. If you'd like to use this software (highly recommend you do!!), grab it here: https://groupcollector.com/?ref=622 (this is an affiliate link. if you choose to make a purchase I may earn a commission at no additional cost to you).

Happy Listening!

Sarah

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Watch the free training - Why most Facebook groups fail (and how to make sure yours isn't one of them): https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com

What if the secret to never running out of content ideas wasn't creating more — but reusing what you already have, better? In this episode, Sarah sits down with Jackie Naunton of the Seriously in Business podcast to talk about a content system that completely changed how she shows up online — one that turns a single podcast episode into an entire week's worth of content without the burnout, the blank-page panic, or the scramble to design something new every day.

They get into why doing the same thing over and over might actually be the smartest move you can make on social media, the one Canva update that changed everything, and the mindset shift that finally got Sarah off the "I need a new template" hamster wheel. If you've ever felt like content creation is a race to the bottom, this conversation might change how you think about it for good.

 

PS. If you enjoyed this episode, you'll LOVE the full masterclass Jacqui is teaching inside my membership, the Group Growth Club!!  She's teaching the Hero Design System in full AND is providing my members a template they can customize to their own business so they can plug-and-play all their graphics and content to create better content in less time! 

 

Catch the workshop inside the club: https://offers.sarahbeisel.com/club

 

Tune in to Jacqui's podcast here: https://whitedeer.com.au/podcast/

 

 

 

Happy Listening!

Sarah

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Watch the free training - Why most Facebook groups fail (and how to make sure yours isn't one of them): https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com

We have a special episode coming for you today! Join us for a sneak peek at the Get Paid to Post Challenge, happening NOW, May 4-6 2026! 

 

In this snippet, I'm talking through the 3 culture gaps in your Facebook group that are blocking your sales. These are things that impact the way you show up, the way your ideal clients view you, and how they're interacting in your group. You could have the best sales strategy in the world, but without the right culture in your Facebook group, you will struggle to sign clients. 

 

There's still time to join us live for this challenge! Head over to https://offers.sarahbeisel.com/challenge and grab your free ticket! (or upgrade to VIP and snag lifetime access so you can watch anytime!)

 

Happy Listening!

Sarah

 

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Steal my secrets to creating a profitable Facebook group for free: https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com

Happy Listening!

Sarah

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Watch the free training - Why most Facebook groups fail (and how to make sure yours isn't one of them): https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com

I've talked about content. I've talked about growth. I've talked about sales strategy. But this? I don't think I've ever touched this one before on the podcast, and honestly I'm surprised more people aren't talking about it.

Because there's something happening inside a lot of Facebook groups that has nothing to do with your offer, your content, or how often you're showing up. It's a culture problem. And the wild part is most group owners created it completely by accident, with the best intentions.

In this episode I'm getting into the invisible dynamic that might be sitting between you and consistent sales, why the online space has trained people to expect things for free, and the mindset shift that genuinely changed everything for me.

Key Takeaways:

The subtle group culture pattern that quietly trains your audience not to pay you

Why giving value and building a buying culture can actually work against each other when the balance is off

The nail salon analogy that reframes the whole thing in a way that's hard to unsee

What it actually looks and feels like to show up in your group as someone who is open for business

Happy Listening!

Sarah

 

>> Join the Get Paid to Post Challenge for Facebook group owners, happening May 4th-6th! This is a free 3-day challenge to help you figure out exactly what you need to do to make your next $4k from your Facebook group. Grab your free ticket at https://offers.sarahbeisel.com/challenge <<

 

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Steal my secrets to creating a profitable Facebook group for free: https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com

Happy Listening!

Sarah

Next Steps:

Join the FREE Community: www.sarahbeisel.com/community

Watch the free training - Why most Facebook groups fail (and how to make sure yours isn't one of them): https://offers.sarahbeisel.com/masterclass

Get on the waitlist for the Group Growth Club: https://offers.sarahbeisel.com/club

Contact me: info@sarahbeisel.com