#3: Why the Kardashians aren't relevant...and maybe you aren't either?
In this episode of Dirty Chats, we’re asking the hard-hitting question that affects global politics: have the Kardashians finally missed the cultural memo… and what if you have too?We unpack:The $10 million Birkin Bag sale and why it’s a marketing masterstrokeThe exact moment I realised I wasn't coolWhy Kim Kardashian’s weird robot thirst trap was the ultimate cultural missHow Hollywood (and the Kardashians) lost their power — and what people actually want nowThe cultural shifts in content, fashion, and influence that will leave your brand irrelevant if you’re not paying attentionAnd my genius PR strategy that could actually make Kim Kardashian relevant again — and yes, it ends with Taylor Swift.If you’re still posting like it’s 2020 and wondering why it’s not landing - this one’s for you.
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#2: A CASE STUDY: The rise (and fall?) of Candace Owens
WEBSITE HERE In this episode of Dirty Chats...First up: Justin Bieber’s surprise album SWAG. Is it genius marketing? Is he sending a message about his marriage to Hailey? I’m decoding the lyrics, the launch, and why I’m (mostly) rooting for the Biebers.Then we dive deep into The Rise of Candace Owens. From getting fired to becoming one of the most polarizing - and magnetic - figures online, I break down the three-part strategy that’s fueling her mainstream relevance. Plus, why your brand actually NEEDS stronger opinions to get heard in 2025.If you’ve been playing it safe with your content, this episode is for you. Hit play, have an opinion....and don’t forget to follow, rate, and review if you want more dirty marketing chats.
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#1: Threads almost canceled me? The full story.
Welcome to the very first episode of Dirty Chats — where we gossip and grow your business. And the universe handed me a full blown controversy 7 days before launch, so what better episode to start on? In this episode, we chat→ Is Jeff Bezos buying Vogue for Lauren?→The carousel post that sent the copywriting world into a meltdown→What happens when authenticity collides with internet outrage→How to build a brand personality so strong, it shields you from criticism...and of course, my struggles with finally hitting publish on my first poddy episode!If you’ve ever felt afraid to show up online as your actual self for fear of offending someone...this one’s for you.Plus, I’m sharing my go-to framework for deciding what content to post, even when it ruffles feathers.👉 If you want to help me debut on the charts (and make all this chaos worthwhile), hit Follow on Apple Podcasts and leave me a review. I’ll love you forever...and maybe even gossip about you in another ep. Want to learn more?Website HEREInstagram HERE
Pop culture meets marketing and business growth. Dirty Chats is the marketing podcast that turns celebrity gossip, trending scandals and viral moments into brand strategy, marketing psychology and entrepreneurial tips...so you can gossip AND grow your business. Hit follow to join founders, marketers, and creatives who want marketing advice with a side of juicy pop culture.
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