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Open Residency

Open Residency
Open Residency
Latest episode

41 episodes

  • Open Residency

    Nima Jalali - Salt & Stone's Founder Breaks Down His 9 Figure Brand

    17/08/2026 | 1h 10 mins.
    Nima Jalali is giving you The Salt and Stone Founder Playbook, every framework from profitable day one to nine-figure exits → https://openresidency.com/nima-jalali-playbook
    Nima Jalali built Salt and Stone to 9 figures in revenue, stayed profitable from day one, and ran the company for years without outside investors. He shares the three pillars that turned his deodorant into a bestseller on Amazon and in Sephora, plus how he closed two major liquidity events in under 18 months while keeping control. He also gets specific about finding manufacturers without using Alibaba, the collaboration strategy that led to partnerships with Brain Dead, Aritzia, and Kendall Jenner's 818, and the mindset that carried him through two PE deals that reportedly totaled over $500M.
    🔗 NIMA JALALI
    Website: https://www.saltandstone.com
    Instagram: https://www.instagram.com/nimajalali
    LinkedIn: https://www.linkedin.com/in/nima-jalali-07367568
    🎙️ OPEN RESIDENCY
    Instagram: https://www.instagram.com/openresidency/
    Instagram: https://www.instagram.com/markbrazil/
    LinkedIn: https://www.linkedin.com/in/markmastrandrea/
    Website: https://openresidency.com/
    Email: info@openresidency.com
    ⚡ POWERED BY
    Wispr Flow: 1 month FREE of Wispr Flow Pro with code OPENRESIDENCY → http://ref.wisprflow.ai/open-residency-aug26
    Momentous: up to 35% OFF your first order with code OPENRESIDENCY → https://www.livemomentous.com/
    CHAPTERS
    00:00:00 Trailer
    00:00:51 The Snowboarder Who Went Pro
    00:03:36 From ACL to Starting a Brand
    00:10:49 Why Deodorant Over Everything
    00:18:48 The Formula That Took Years
    00:21:55 Outselling P&G and Unilever
    00:25:38 Number One at Sephora and Amazon
    00:31:32 Why Collabs Aren't About the Money
    00:35:21 Building 9 Figure Brand Fully Remote
    00:47:43 Two Bites of the Apple
    00:54:43 Why He Left Money on the Table
    01:01:25 Quickstrike Questions
  • Open Residency

    Tyler Denk - If You Own a Business, You Must Start a Newsletter in 2026

    03/08/2026 | 2h 3 mins.
    Tyler Denk is giving you The Newsletter Playbook · beehiiv's path to $50M ARR → https://openresidency.com/tyler-denk-playbook?utm_source=spotify&utm_medium=description&utm_campaign=tyler_denk_playbook
    Tyler Denk turned Big Desk Energy, his newsletter, into a $400,000 side business working five hours a week. He did it by building and using beehiiv, the newsletter platform he co-founded. This conversation covers the entire playbook: pre-launch waitlists, email gates, referral programs, the Boost network, lead magnets, and paid acquisition.
    You'll also hear about the five main ways to monetize a newsletter, why Tyler raised a $12.5M Series A in six days, and how he manages 130 remote employees with almost no one leaving. It's a detailed look at founder-led distribution and newsletter economics.
    ⏱ CHAPTERS
    00:00:00 Trailer
    00:00:42 What Big Desk Energy Actually Is
    00:02:50 Building in Public Before the Product
    00:07:31 Pre-Launch Waitlist Strategy
    00:09:13 Email Gates and the Content Flywheel
    00:11:58 Referral Programs and Beyond
    00:17:13 The Boost Network and Cross-Promotion
    00:21:27 Lead Magnets That Actually Convert
    00:24:26 Five Ways to Monetize a Newsletter
    00:28:39 Direct Sponsorships and the Media Kit
    00:41:44 Digital Products and Paid Subscriptions
    00:47:54 The Costa Rica Founder Mastermind
    00:52:39 Building in Public: Wins and Backfires
    01:06:24 The beehiiv MCP and Agentic Workflows
    01:26:38 Creator Economy in the AI Era
    01:31:27 Running 130 People Fully Remote
    01:35:32 Weekly Success List and All-Hands Rhythm
    01:42:51 The $12.5M Series A in Six Days
    01:50:29 Quickstrike Questions
    🔗 TYLER DENK
    Website: https://bigdeskenergy.com
    Instagram: https://www.instagram.com/tylerdenk_/
    X: https://x.com/denk_tweets
    LinkedIn: https://www.linkedin.com/in/tyler-denk/
    🎙 OPEN RESIDENCY
    Instagram: https://www.instagram.com/openresidency/
    Instagram: https://www.instagram.com/markbrazil/
    LinkedIn: https://www.linkedin.com/in/markmastrandrea/
    Website: https://openresidency.com/
    Email: info@openresidency.com
    ⚡ POWERED BY
    beehiiv: Use code MARK30 for 30% off → https://beehiiv.link/dthris
    Wispr Flow: Talk 4x faster. Get 1 month of Pro free with code OPENRESIDENCY: http://ref.wisprflow.ai/open-residency-aug26
    Poppy: A visual AI workspace for thinkers who hate linear chat. Get $25 off: https://getpoppy.ai/openresidency (use code "OR")
    Momentous: NSF Certified for Sport®. Use code OPENRESIDENCY at livemomentous.com for up to 35% off your first order. → https://livemomentous.com
  • Open Residency

    Remy Gaskell - The Only AI Masterclass You’ll Ever Need

    22/07/2026 | 2h 24 mins.
    Remy is giving you The AI Agent OS Playbook, everything from this episode in one free PDF → https://openresidency.com/remy-gaskell-playbook?utm_source=spotify&utm_medium=description&utm_campaign=remy_gaskell_playbook
    Remy Gaskell is a self-taught AI operator who teaches founders to run their businesses on AI agents.
    Most founders type prompts into a chat box one at a time and start from zero every session. Remy runs at 5-10x the output because he stopped chatting and built an operating system his AI already understands. In this episode he takes the whole thing apart: the shift to agents, the exact files on his own machine, and how to build one yourself.
    🧠 AI ONBOARD
    You re-explain your business in every new chat because your AI forgets the second you close the window. AI Onboard is Remy's Claude Code plugin that builds your whole AI operating system in one guided session, so it never forgets again. Half off for our audience → https://openresidency.com/onboard?utm_source=spotify&utm_medium=description&utm_campaign=ai-onboard
    ⏱️ CHAPTERS
    00:00:00 Trailer
    00:01:21 The shift from chat to agents
    00:04:04 What "agent" actually means
    00:11:08 The observe-think-act loop
    00:18:01 Live demo: analyzing an Instagram Reel
    00:20:24 Tuning an agent vs building one
    00:22:45 Context files and the CLAUDE.md
    00:44:03 A memory system that improves itself
    00:52:06 MCP connectors, the universal translator
    00:59:21 Security and permissions
    01:02:19 Starter tool stack, Apify to Composio
    01:18:21 Skills as SOPs for your AI
    01:47:34 The Agent OS folder structure
    02:06:46 The future of teams and intrapreneurship
    02:16:20 Quickfire questions
    🔗 AI WITH REMY
    Course: https://go.theaicourse.ai/open-residency-spotify
    Newsletter: https://go.aiwithremy.com/open-residency-spotify
    Instagram: https://www.instagram.com/aiwithremy/
    LinkedIn: https://www.linkedin.com/in/remygaskell/
    Apify: 25% OFF all Apify plans for your first 3 months with code 25REMY → https://www.apify.com?fpr=remy
    🎙️ OPEN RESIDENCY
    Instagram: https://www.instagram.com/openresidency/
    Instagram: https://www.instagram.com/markbrazil/
    LinkedIn: https://www.linkedin.com/in/markmastrandrea/
    Website: https://openresidency.com/
    Email: info@openresidency.com
    ⚡ POWERED BY
    beehiiv: the best platform to run a newsletter on → https://beehiiv.link/dthris
    Wispr Flow: 1 month FREE of Wispr Flow Pro with code OPENRESIDENCY → https://wisprflow.ai/?promo_code=OPENRESIDENCY&creator_name=Open+Residency&dub_id=5XTlXALwJFqVa2J1
    Momentous: up to 35% OFF your first order with code OPENRESIDENCY → https://livemomentous.com
    Ketone-IQ: 30% OFF your subscription plus a free gift with your second shipment → https://ketone.com/openresidency
  • Open Residency

    John Terzian - How He Built One of America's Most Exclusive Hospitality Empires

    08/07/2026 | 1h 31 mins.
    In this episode, we sit down with John Terzian, co-founder of The H. Wood Group, to unpack how he built one of the most exclusive hospitality empires in the country from a club that got shut down by the city and left him broke at 27. John breaks down the scarcity model behind Delilah, Nice Guy, Bird Streets Club, and 10+ other venues that run on virtually zero paid marketing.
    We also go deep on the no-photos policy that spooked the Wynn, the economics of nightclubs vs. supper clubs vs. members clubs, the X Team CRM that scales relationships across cities, and the Diafa partnership that recapped a nine-figure company. All signal, no fluff. Enjoy!
    📬 Get in Touch with Open Residency
    Instagram: https://www.instagram.com/openresidency/
    Instagram: https://www.instagram.com/markbrazil/
    LinkedIn: https://www.linkedin.com/in/markmastrandrea/
    Website: https://openresidency.com/
    Email: info@openresidency.com
    🎯 Powered by
    Wispr Flow -
    Visit https://ref.wisprflow.ai/open-residency-jun26 and use code OPENRESIDENCY for 1 month FREE of Wispr Flow Pro
    Momentous -
    Go to https://livemomentous.com and use code OPENRESIDENCY for up to 35% OFF 1st Order
    Ketone-IQ -
    Visit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more.
    00:00:00 Trailer
    00:01:15 Scarcity as the Core Strategy
    00:05:00 The No Photos Policy Origin
    00:07:07 Convincing the Wynn to Go No Photos
    00:11:48 First 90 Days Opening a Venue
    00:13:03 Chiaroscuro Lighting Philosophy
    00:18:40 H. Wood Club Shutdown at 27
    00:21:54 Word of Mouth vs. Paid Marketing
    00:34:28 Nightclubs vs. Restaurants vs. Supper Clubs
    00:45:34 The X Team and VIP Rolodex CRM
    00:52:28 Bird Streets Club and the Members Model
    01:03:55 Sports Hospitality, SoFi and the Cavs
    01:12:39 H. Wood Media and the Magic Johnson Doc
    01:16:32 888 Midas and Investing with Caleb Williams
    01:20:05 Hakkasan Deal and the Diafa Partnership
    01:28:54 New Venues Announced
    01:29:25 Quickstrike Questions
  • Open Residency

    John Terzian - How He Built One of America's Most Exclusive Hospitality Empires

    08/07/2026 | 1h 31 mins.
    John Terzian is giving you The Scarcity Hospitality Playbook, every framework behind how H. Wood Group scaled to nine figures on word of mouth alone → https://openresidency.com/john-terzian-playbook?utm_source=youtube&utm_medium=description&utm_campaign=john_terzian_playbookIn this episode, we sit down with John Terzian, co-founder of The H. Wood Group, to unpack how he built one of the most exclusive hospitality empires in the country from a club that got shut down by the city and left him broke at 27. John breaks down the scarcity model behind Delilah, Nice Guy, Bird Streets Club, and 10+ other venues that run on virtually zero paid marketing.We also go deep on the no-photos policy that spooked the Wynn, the economics of nightclubs vs. supper clubs vs. members clubs, the X Team CRM that scales relationships across cities, and the Diafa partnership that recapped a nine-figure company. All signal, no fluff. Enjoy!📬 Get in Touch with Open ResidencyInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com🎯 Powered byWispr Flow - Visit https://ref.wisprflow.ai/open-residency-jun26 and use code OPENRESIDENCY for 1 month FREE of Wispr Flow ProMomentous - Go to https://livemomentous.com and use code OPENRESIDENCY for up to 35% OFF 1st OrderKetone-IQ - Visit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more.00:00:00 Trailer00:01:15 Scarcity as the Core Strategy00:05:00 The No Photos Policy Origin00:07:07 Convincing the Wynn to Go No Photos00:11:48 First 90 Days Opening a Venue00:13:03 Chiaroscuro Lighting Philosophy00:18:40 H. Wood Club Shutdown at 2700:21:54 Word of Mouth vs. Paid Marketing00:34:28 Nightclubs vs. Restaurants vs. Supper Clubs00:45:34 The X Team and VIP Rolodex CRM00:52:28 Bird Streets Club and the Members Model01:03:55 Sports Hospitality, SoFi and the Cavs01:12:39 H. Wood Media and the Magic Johnson Doc01:16:32 888 Midas and Investing with Caleb Williams01:20:05 Hakkasan Deal and the Diafa Partnership01:28:54 New Venues Announced01:29:25 Quickstrike Questions
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About Open Residency
The show for ambitious operators scaling their businesses. Hosted by Mark Brazil, co-founder of IKONICK, Open Residency is built around a simple idea: learn from the people who’ve already figured out what most entrepreneurs are still trying to solve—so you can become a more well-rounded operator. Mark sits down with the operators, marketers, creators, and specialists who are world-class at their craft. These conversations go far beyond what they’ve built and why—they break down exactly how they’ve done it. The tactical insights, frameworks, and decision-making processes that help you think c
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