Make It Happen

• (#60) Strategies for Saving Money to Fund a Side Hustle

  SummaryIn this episode, Iyia discusses practical strategies for saving money to fund a side hustle. She explores the common challenges people face when trying to save, such as low income, high expenses, and lack of financial discipline. Iyia shares her personal experiences and offers actionable advice on increasing income through side gigs, managing expenses, and the importance of financial discipline. She also covers various funding options for starting a business and emphasises the significance of having the right mindset to achieve financial goals.TakeawaysSaving for a side hustle requires a solid financial foundation.Common challenges include low income, high expenses, and lack of financial literacy.Multiple streams of income can help alleviate financial pressure.Side gigs like reselling and online stores can boost earnings.Managing high expenses is crucial for saving effectively.Impulse buying can derail savings efforts; awareness is key.Creating a budget helps maintain financial discipline.Automating savings can simplify the saving process.Crowdfunding and loans are potential funding options for businesses.A positive mindset is essential for achieving financial goals.Keywordssaving, side hustle, financial literacy, budgeting, income, expenses, financial discipline, savings strategies, business funding, mindset

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• (#59) The Supplement Brand Grew 400% - Kate from Moodi

  SummaryIn this episode, we explore the journey of Kate, the founder of Moodi, a rapidly growing supplement brand. Kate shares her entrepreneurial journey, the challenges she faced, and the importance of community engagement in her business. She emphasises the significance of mindset in overcoming fears and taking the leap into entrepreneurship. The conversation also touches on the future aspirations of Moody and the impact it aims to have on women's health and empowerment.Takeaways Kate started Moodi in 2022 while completing her law and business degree. She created the product out of her own struggles with stress and burnout. Moodi's success is attributed to its effective products, delicious flavours, and strong community. The brand has seen rapid growth, achieving 400% growth last year. Kate bootstrapped the business without external funding, relying on her savings. Understanding customer needs is crucial for product development and brand success. Delegation is essential for scaling a business effectively. New Zealand's small market can be both an advantage and a disadvantage for entrepreneurs. Kate aims to expand Moody into international markets, particularly the US. Her ultimate goal is to elevate women and positively impact their lives through her business.KeywordsEntrepreneurship, product development, community engagement, mindset, gut health, women empowerment, business growth, supplements, New Zealand brandsVisit www.moodiblends.com

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• (#58) Break The Paycheck - Paycheck Cycle - Keep The Change

  SummaryIn this conversation, Iyia and Luke discuss the critical importance of financial literacy and the lack of practical money management education in traditional schooling. Luke shares his personal journey from being a chartered accountant to realizing the need for better financial education. They explore the challenges of managing money, the impact of beliefs on financial decisions, and the importance of community support in achieving financial goals. The discussion also delves into practical advice for starting and growing a business, emphasizing the need for a mindset shift and validation of business ideas in the market. In this conversation, Iyia discusses the importance of overcoming a scarcity mindset, the value of self-awareness, and the necessity of understanding financial literacy. He emphasizes the power of business as a wealth builder, the significance of investing wisely, and the need for individuals to track their financial progress. The discussion also touches on the misconceptions surrounding home ownership and the importance of making informed financial decisions.Takeaways Financial education is often lacking in traditional schooling. Real-life experiences shape our understanding of money management. Community support can significantly impact financial success. Beliefs about money can limit financial growth and opportunities. Practical knowledge about money is essential for personal and business success. Starting a business requires validation of ideas in the market. Mindset shifts are crucial for overcoming financial challenges. Learning from failures is part of the journey to financial literacy. Setting realistic financial goals is important for success. Education and continuous learning are key to financial empowerment. Self-awareness is crucial in overcoming a scarcity mindset. Data can challenge preconceived notions about money. Value exceeds price in financial transactions. Confidence is key when transitioning from a stable job. Business is the most effective way to build wealth. Investing should be prioritized over paying down debt. Understanding compounding can significantly impact financial growth. Tracking finances monthly can lead to better financial habits. Education on financial literacy should start early. Home ownership is not always the best financial decision.Keywordsfinancial literacy, money management, business growth, mindset, personal finance, debt management, financial education, wealth building, budgeting, investing, scarcity mindset, financial literacy, wealth building, investing, business success, New Zealand economy, money management, personal finance, compounding, income growthhttps://www.keepthechange.co.nz/

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• (#57) How To Get Your First 100 Customers

  SummaryIn this episode of Make It Happen, Iyia discusses the essential strategies for new business owners to acquire their first 100 customers. The conversation covers various marketing techniques, including leveraging personal networks, utilizing social media, implementing organic marketing strategies, the importance of email marketing, influencer collaborations, building trust through social proof, and the effective use of user-generated content. Iyia emphasizes the significance of testing different approaches and scaling successful strategies to achieve business growth.Takeaways Don't let others discourage you from your business ideas. Start by reaching out to your personal network for support. Social media presence is crucial for visibility. Engage consistently with your audience on social media. Email marketing can significantly boost conversions. Influencer marketing should involve multiple partnerships. Social proof is essential for building trust with customers. User-generated content can enhance brand credibility. Paid advertising should be approached strategically and gradually. Testing different marketing strategies is key to finding what works. Keywordsbusiness, marketing, customers, social media, email marketing, influencer marketing, user generated content, paid advertising, entrepreneurshipLearn More about my strategies here: https://www.makeithappen.org.nz/business

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• (56) From Passion to Profit: How I Sold My First Business For Millions after 18 months with Shelley from Kakapo Business Sales

  Summary In this episode of the Make It Happen podcast, host Iyia and business broker Shelley discuss the intricate process of building, scaling, and selling businesses. Shelley shares her personal journey from running her own import business to becoming a successful business broker, emphasising the importance of planning and preparation for a successful sale. The conversation covers key topics such as the selling process, common mistakes made by sellers, the significance of consistency in business operations, and the advantages of working with a broker to maximize sale value. Takeaways Building a business with the intention to sell can lead to better planning. Setting clear goals for business growth is essential. Understanding market conditions is crucial for timing a sale. Having clean financial records significantly increases business value. Marketing and branding play a vital role in attracting buyers. Consistency in business operations is key to maintaining value. Utilizing a business broker can lead to higher sale prices. E-commerce businesses are currently in high demand. Moms often start businesses for flexibility and work-life balance. The appraisal process is a valuable first step in selling a business. Keywords business sales, entrepreneurship, business broker, selling businesses, women in business, e-commerce, business valuation, business growth, marketing strategies, business mistakes https://kakapobusiness.co.nz/agent/shelleymay www.makeithappen.org.nz

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