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Seeds

Steven Moe
Seeds
Latest episode

506 episodes

  • Seeds

    Katherine Dewar on impact storytelling, founding GoodSense and 'the other side of the leaf'

    01/09/2026 | 1h 10 mins.
    I enjoyed talking with Katherine Dewar regarding her life story and founding GoodSense.   We covered a wide range of topics and got a better understanding of her origins, life growing up and move to New Zealand.  
    GoodSense site: GoodSense - Ethical marketing & sustainability marketing - Au and NZ
    We also mention Sustainable Business Network Welcome to Sustainable Business Network - SBN
    And B Corp bcorporation.net/en-us/
    For more than 500 conversations, visit www.theseeds.nz
  • Seeds

    Kate Meyer on founding the Planetary Accounting Network

    28/08/2026 | 48 mins.
    Kate shares her life story on this episode and we learn about what led to the founding of the Planetary Accounting Network.  
    About the Planetary Accounting Network: https://www.planetaryaccounting.org/about-us 
    For more: Planetaryaccounting.org/join-us 
    and: Planetaryfacts.com
    Interview with Oonagh on chocolate mentioned: https://theseeds.nz/podcast/oonagh-browne-on-the-power-of-chocolate-and-cacao/ 
    Nature as Shareholder paper mentioned https://www.parryfield.com/impact-investing-information-hub/ 
    For more content visit www.theseeds.nz
  • Seeds

    Marketing 4 Business: Conversation with Scott Wilson on his podcast

    18/08/2026 | 1h 5 mins.
    This is the audio of a conversation I had as a guest on Scott Wilson's podcast called Marketing 4 Business (which is here). 
    Here is the description of the episode from Scott
    He left a career doing billion-dollar corporate deals in London, Tokyo and Sydney to ask small business owners one simple question: what's your purpose?
     
    In this Marketing 4 Business episode, Scott chats with Steve Moe, corporate lawyer at Perry Field Lawyers and host of the Seeds podcast (closing in on 500 episodes), about why purpose can't just live in a slogan, it needs to live in your legal documents. From reinventing his career after a decade overseas to helping charities and founders raise funding, Steve shares insights grounded in real client work. He covers:
     
    • Why your business purpose needs to be written into your legal documents, not just your marketing
    • The 3-bullet-point test Steve gives every founder to nail their real "why"
    • Why loans from family and friends are often the riskiest way to fund a startup
    • The New Zealand "number 8 wire" mindset that quietly caps how far a business can grow
    • Why nature could legally hold shares in a company, and how NZ law already makes this possible
    • The "gracious no" habit that protects your time without burning bridges
    • Why "work-life balance" is the wrong goal, and what to aim for instead
    • The regret-test question Steve uses before every big life decision
     
    If you're a business owner trying to get clear on your purpose, build a team that isn't limited by you, or figure out how to fund your next stage of growth, this episode is well worth your time.
     
    Digital Influence website is here https://www.getdigitalinfluence.com
  • Seeds

    Shamubeel Eaqub and I wrote a paper: Audio version of "Fiscal Cost or Impact Catalyst: Revisiting Donation Tax Credits"

    11/08/2026 | 18 mins.
    This is the audio of a paper that Shamubeel Eaqub and I spent last weekend writing together about the cap on donation tax credits and suggesting the decision be revisited and research done on the impacts before change is made. 
    If you are able to join us to help spread the word on this issue feel free to repost or send this on to others.    
    Paper download is here: https://www.parryfield.com/charities-funding-and-donations/ 
    For more content and 500+ episodes, visit www.theseeds.nz
  • Seeds

    Sally Hett on what we measure and the future economy

    04/08/2026 | 51 mins.
    Sally Hett is the WEAll Aotearoa's Knowledge and Engagement Lead and in this conversation we discuss her life story, growing up and what she studied and how she came to work with WEAll Aotearoa.  If you enjoy this content feel free to share it and check out the many 500+ previous conversations.  
    WEAll Aotearoa site: https://www.weall.org.nz 
    Creative HQ: https://creativehq.co.nz 
    McGuinness Institute: https://www.mcguinnessinstitute.org 
    Conversation with Gareth Hughes on seeds earlier:  https://theseeds.nz/podcast/gareth-hughes-on-economic-system-change-and-the-wellbeing-economy-alliance-aotearoa/ 
    Katherine Trebeck conversation: https://theseeds.nz/podcast/katherine-trebeck-on-wellbeing-economies-mountains-and-system-change/
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About Seeds
Conversations with people living with purpose and having a positive impact in our world. Host Steven Moe asks about their life journeys and what has shaped them into who they are today.
Podcast website

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