Transformative communication techniques, straight from the pros.
Our vision of internal communications
Corporate communication is undergoing a major transformation: it has had to adapt to a work-from-home culture, along with...
How to Make Internal Communication More Inclusive?
Have you been procrastinating making your internal communication more inclusive? Not anymore.Masters of Comms is pleased to welcome Aniisu Verghese, founder of Intraskope. In this episode, we dive into what it means to have inclusive internal communication, why it is so important in the post-pandemic workplace, and how to make employees' voices heard in your organization. Join us to uncover practical steps to create an inclusive internal communication strategy.Aniisu advised us to read "The Best Place to Work: The Art and Science of Creating an Extraordinary Workplace" by Ron Friedman, PhD.00:00 Welcome to Masters of Comms00:45 Meet Aniisu Verghese, Founder of Intraskope02:02 Understanding Inclusivity in Internal Communications04:44 The Importance of Inclusivity Post-Pandemic06:30 Challenges in Implementing Inclusive Communications08:15 Real-World Example: Tesco's Inclusive Storytelling10:36 Measuring Success in Inclusive Communications11:43 Top Recommendations for Inclusive Internal Comms12:49 Aniisu's Books on Communication14:27 Aniisu's Book Recommendation15:20 Conclusion
--------
15:36
Takeda: Crafting a World-Class Employer Brand
Join us for a riveting episode of Masters of Comms featuring Diana Macovei from Takeda, where we delve into the nuanced world of employer branding. Explore how Takeda has mastered the art of fostering a vibrant workplace culture that not only attracts but also retains top talent on a global scale. From aligning internal stakeholder visions to effective storytelling that resonates worldwide, uncover the strategies that position Takeda as a top destination for pharmaceutical professionals. Tune in to gain valuable insights and actionable strategies that will help you transform your workplace into an environment where employees are empowered to succeed and thrive.Diana advised us to read "Lean In: Women, Work, and the Will to Lead" by Sheryl Sandberg.
--------
16:52
Who Is Responsible for Internal Communication?
Are you struggling to determine who is responsible for internal communication? Master of Comms is pleased to welcome Nandini Chatterjee, ex-CMO of 21 years at PwC, India. In this episode, we dive into which departments are responsible for which parts of internal communications and understand how best they can work collaboritively.Join us as we finally reveal the secret answer to "who is responsible for internal communication" and help you elevate your internal communications in the process.Nandini recommends us to read Booming Digital Brands, written by Harsh Pamanani.
--------
25:04
Navigating Change: Elevating Global Initiatives Through Communication
Tune into this episode of Masters of Comms for a deep dive into the art of change management with Hannah King, Head of Global Employer Brand and Recruitment Operations, at Straumann Group. Discover how a global leader in dental solutions navigates the complex dynamics of introducing new technologies and processes across varied cultural landscapes. We'll explore the strategies that ensure smooth transitions, foster employee buy-in, and align internal communications to drive successful organizational change. Join us to learn about the tools and techniques that make change management at Straumann Group a blueprint for success in any industry.Hannah recommends us to watch the Mr. & Mrs. Smith TV series, created by Donald Glover and Francesca Sloane.
--------
28:52
Video at the Heart of your Internal Communication Strategy
Are you ready to smartly integrate videos into your internal communication strategy? Master of Comms is pleased to welcome Asha Panicker, independent consultant in content strategy & corporate communication. In this episode, we dive into the role of videos in business communication, real life use cases of the use of video in internal communication, the rise of smart videos and ways to measure effectiveness of video communication. Join us as we reveal the power of videos to make your internal communications future ready.Asha recommends to watch the drama series "One Day" and the movie "12th Fail" directed by Vidhu Vinod Chopra.
Our vision of internal communications
Corporate communication is undergoing a major transformation: it has had to adapt to a work-from-home culture, along with the new needs of employees. Today's digital environments are forcing companies to rethink and innovate their messages, formats, and how they interact within their organisations.
Masters of Comms promotes a new vision of corporate communication that aligns with the workplace of today: more editorialized, more visual, more engaging. The focus is on the employees, listening to their specific expectations, offering new channels to express themselves, and participate in useful communication activities within the company.
Hybrid work, digital workplace, employer branding, employee engagement, social selling, employee advocacy... the new topics for communication are numerous. How can they be tackled and turned into real levers for company performance? How can we ensure that employees are also involved in the communication journey?
Masters of Comms invites experts to share their experiences and give you the keys to their success. In each episode, our guests will share issues they have faced, the obstacles they have had to overcome, and the means they have used to mobilise and obtain results.
You can find Masters of Comms at www.mastersofcomms.com, and on all major podcast platforms.
Masters of Comms is a podcast series produced by Sociabble.