A Day in the Life of OBM Ada Wogu – From Copywriting VA to Fully Booked OBM
What does it look like to go from copywriting VA to confident OBM—tripling your revenue and landing your dream clients along the way?In this episode of The OBM Show, I sit down with Ada Wogu, Accredited OBM and founder of Advance with Ada. With no corporate background and zero “traditional” business experience, Ada’s journey is proof that what you do need to succeed as an OBM is drive, integrity, and a strong foundation of systems.Ada opens up about her transition from virtual assistant to Online Business Manager, how she blends her copy chops with operations strategy, and why mindset is just as important as skillset in this role. She also shares how she built a niche serving coaches and agencies through what she calls Accelerated SOPs—streamlined systems that save clients time without sacrificing quality.Inside this episode: – How Ada transitioned from VA to OBM (without a corporate background) – The real behind-the-scenes of managing client launches and team dynamics – Why confidence and communication are non-negotiables for OBMs – A look at “Accelerated SOPs” and how they’re changing the way she supports clients – The mindset shifts that helped her land 3 OBM clients and a DOO role in under a yearWhether you're still in the VA stage or already stepping into OBM territory, Ada’s story will give you a clear vision of what’s possible—and what it really takes to own your leadership.---------------------Thanks for tuning in to The OBM Show — your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably. If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence. ✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com 📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM Until next time—keep building the business behind the business.
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Building an OBM Business that Doesn’t Burn You Out
What if having a full client roster isn’t the dream? In this episode of The OBM Show, I’m unpacking the dark side of being booked up as an Online Support Professional - and what it really takes to grow your virtual business without recreating the burnout you left behind in your 9–5.Whether you’re drowning in Slack pings and client requests, or you’re starting to feel the weight of overcommitment creeping in, this is your permission slip to pause and redesign your business so that it’s sustainable, enjoyable, and still profitable.🎧 In this episode, we cover: ✔️ Why being “booked out” is often a red flag, not a goal ✔️ The real reasons OBMs hit burnout—even when things look successful on paper ✔️ How to audit your capacity and uncover hidden energy drains ✔️ The mindset shift from freelancer to CEO (and what that actually looks like) ✔️ Simple ways to rework your OBM offers, time blocks, and boundaries so you can breathe againIf you're celebrating because your calendar’s “booked up”, but feel overwhelmed and overworked at the same time, this episode will help you create more margin, scale smarter, and reclaim your energy—without sacrificing your income or client results.-------------------------Thanks for tuning in to The OBM Show — your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably. If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence. ✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com 📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM Until next time—keep building the business behind the business.
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A Day in the Life of OBM Manu Loths: From Burnout to Building a Purpose-Led Agency
What happens when you hit burnout after 30+ years in corporate leadership—and decide it’s time to build something of your own?In this episode of The OBM Show (also available as a video), I’m joined by Manu Loths, an Accredited OBM and founder of Breitinger Consulting. After decades of working in senior roles across Germany and New Zealand—including CFO, GM, and Head of Operations—Manu knew she wanted more flexibility, more purpose, and more control over her time.Instead of looking for another executive role, she enrolled in OBM School’s Accreditation program, implemented every piece of the curriculum, and built a business that now runs at full capacity—with a team, long-term clients, and a growing agency vision.🎧 Inside the episode, we cover:– How Manu transitioned from corporate burnout to OBM clarity – The moment she realized she could be choosy about clients – Her systems-first approach to both operations and finances – A turnaround story from a sixth-generation family business – Her plan for scaling through team and agency infrastructure – Why age, experience, and leadership are OBM superpowers“This is what I used to do for others—now I do it for myself, my way.”Whether you're stepping out of corporate, thinking about your second act, or wondering how to turn decades of experience into your own business—this episode is packed with inspiration, structure, and actionable strategy.—-------------------Thanks for tuning in to The OBM Show — your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably. If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence. ✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com 📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM Until next time—keep building the business behind the business.
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You’re More Than Just Organized: The Real Value of Being an Online Business Manager
What if being “organized” was actually the least valuable part of your skill set?In this episode of The OBM Show, we’re digging into a major mindset shift that every Online Business Manager needs to make if they want to grow, lead, and land premium clients. Because here’s the truth: clients often say they’re looking for someone who’s organized—but what they need is a strategic partner.I’ve had clients hire me for “organization,” thinking they needed someone to keep the trains running. But the real results didn’t come from my color-coded task boards or neat file structures. They came from leadership. Decision-making. Big-picture thinking. And for a long time, I didn’t position myself that way—and I paid the price.In this episode, I’m sharing how to move from the role of “doer” to driver—and what it looks like to own your identity as the operational engine behind a business’s success.Inside this episode, we cover:Why “organized” is a feature—not the benefit—and how to reframe your value Five powerful roles every OBM plays (even if they don’t call them that yet) Real language shifts to use in your website, proposals, and discovery calls How OBMs unintentionally downplay their worth—and what to say instead The link between this mindset shift and your pricing, burnout, and next-level growthWe also talk about the hidden cost of playing small—why vague support language keeps you stuck, how burnout creeps in when you operate below your level, and how positioning yourself as a leader opens the door to more trust, more autonomy, and more aligned client relationships.If you’ve been stuck in the assistant zone—or struggling to explain what you really do—this episode will help you claim your identity as a leader, not a helper. Because you’re not just the one organizing the business. You’re the one keeping it moving forward.---------------------Thanks for tuning in to The OBM Show — your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably. If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence. ✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com 📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM Until next time—keep building the business behind the business.
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A Day in the Life of OBM Tovi Vider – The Right Hand Behind OBM School’s Growth
What does it really look like to be the right-hand woman inside a growing, impact-driven online business?In this episode of The OBM Show, I’m joined by Tovi Vider—Accredited OBM, single mom, and the behind-the-scenes rock of OBM School. Tovi has been our in-house OBM for over four years, and in that time, she’s been at the center of some of the most transformational pivots in our business—from launching the OBM Accreditation to scaling our team and systems from the ground up.But her journey didn’t start there. Tovi spent years in corporate and worked as a Virtual Assistant before stepping into the OBM role—and realizing she was already doing executive-level work. In her words: “I thought climbing the corporate ladder was my only option. I didn’t know I had a choice until I saw what OBM work could really be.”🎧 Inside the episode, we cover:How Tovi transitioned from VA to OBM (and what clicked for her) What a “day in the life” really looks like when you manage ops for a 6-figure training company Her experience navigating life as a single mom while leading a fast-paced business Why trust, transparency, and ownership are at the core of how she operates The behind-the-scenes story of launching the OBM Accreditation during one of our hardest seasons How OBM work has changed her life—and helped shape the future of OBM SchoolThis episode is full of honesty, practical insight, and behind-the-scenes reflection. Tovi shares what it means to truly own the OBM role—not just in title, but in responsibility, decision-making, and leadership.Whether you’re just stepping into OBM work or building the systems to support a growing business, Tovi’s story is proof that being an OBM is about more than just getting things done. It’s about being the person a business can’t run without.---------------------Thanks for tuning in to The OBM Show — your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably. If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence. ✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com 📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM Until next time—keep building the business behind the business.
About The Online Business Manager Show with Sarah Noked
Welcome to The OBM Show — the go-to podcast and YouTube channel for Online Business Managers OBMs, ambitious service providers, and entrepreneurs ready to master the backend of online business.Whether you're a seasoned virtual assistant VA, project manager, or freelancer transitioning into the OBM role… a corporate escapee building a flexible, freedom-based career… or a CEO searching for strategic online business support to streamline operations—you’re in the right place.At The OBM Show, we dive deep into what it really takes to thrive behind the scenes of a growing online business. From team leadership and client management to systems, SOPs, tech, and scalable operations—you’ll get the tools, mindset, and strategies to step fully into your OBM expertise or learn how to hire and work with one effectively.Each episode delivers real-talk insights and actionable takeaways to help you: ✔️ Build a sustainable and scalable OBM business ✔️ Elevate your role from “doer” to strategic partner ✔️ Lead remote teams with confidence ✔️ Support high-level clients without burning out ✔️ Create a backend that works—so the business owner doesn’t have to📚 ADDITIONAL RESOURCES Streamline your services with free trainings and toolkits: https://www.obmschool.com/resources🎓 BECOME AN ACCREDITED OBM Learn more about our CPD-certified OBM Accreditation program: https://www.obmaccreditation.com
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