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Make More Money without Selling Your Soul

Podcast Make More Money without Selling Your Soul
Polly Lavarello
I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online serv...

Available Episodes

5 of 120
  • Email Gold: How to Create a Profitable Email Strategy with Eman Ismail
    Email isn’t dead - It’s one of the most profitable marketing tools you have. In this episode, I sit down with Eman Ismail.Eman is the person to call when you want to make money from your emails. As the founder and Head Email Strategist at Eman Copy Co. Eman and her small team help you take your email list from “has potential” to highly profitable. Collectively, their strategy and copy have helped generate millions of dollars for clients. We talk about the biggest misconceptions about email marketing, how to write emails that actually sell, and why unsubscribes aren’t the enemy.Eman shares the strategies behind high-converting email sequences, smart segmentation, and automation - plus, how she helped me create an email funnel that led to my first £30K months. We also get into AI, list growth, and the key mistakes holding most entrepreneurs back from making real money with their emails. If you’re ready to make email work for you, this episode is packed with practical insights you can start using today!Here are the highlights:(2:24) Eman's Journey and Love for Email(5:54) Common Misconceptions About Email(9:25) Frequency and Consistency in Email Marketing(15:08) AI's Role in Email Marketing(35:10) Personalisation in Email Marketing(42:58) Challenges and Opportunities in Email MarketingConnect with Eman:Eman Copy Co. WebsiteInstagram (@emancopyco)To find out more:WebsiteInstagramDownload the FREE Everyday Sales Machine GuideFree Quarterly Clarity Mapping ToolThis podcast is proudly produced by Wavemakers Audio
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  • Stop Overcomplicating It! The Simple Evergreen Funnel That Actually Works
    Entrepreneurs love to make things harder than they need to be—tweaking, overthinking, and adding unnecessary steps to something that could be simple. In this episode, I’m breaking down the one evergreen funnel that actually works, helping you create daily sales without stress, burnout, or constant launching.I’ll walk you through why simplicity scales, the biggest mistakes that kill evergreen funnels, and how to build a lean, profitable system that runs without you. If you’re tired of overcomplicated strategies and just want a funnel that works on autopilot, this episode is for you.Here are the highlights:(3:37) Common Reasons for Overcomplicating Funnels(8:58)Reframing for Successful Funnels (10:30)Components of a Simple Evergreen Funnel (13:01) Importance of Follow-Up and Simplification(15:33) Mistakes to Avoid in Evergreen FunnelsTo find out more:WebsiteInstagramDownload the FREE Everyday Sales Machine GuideFree Quarterly Clarity Mapping ToolThis podcast is proudly produced by Wavemakers Audio
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  • Grow Your Business The Creative Way with Annie Ridout
    In this episode, I chat with the incredible Annie Ridout - author, journalist, viral poet, and creative entrepreneur. Annie shares her inspiring journey from unpaid local newspaper gigs to becoming a Sunday Times bestselling ghostwriter and building a thriving online business. She has been a freelance journalist for over 15 years and is the author of three non-fiction books. But alongside writing, she’s launched digital magazines and businesses that have boomed. Reaching 100,000 views a month; bringing in six figures a year. Annie ’gets’ the online writing and business world and loves sharing what she knows through online courses and coaching.We talk about the pivotal moment that pushed her into entrepreneurship, balancing motherhood with a creative career, and how she turned her love for writing into multiple income streams.Annie also opens up about navigating rejection, financial pressure, and the creative freedom that comes from running a business on your own terms. If you’ve ever wondered how to build a sustainable business around your creativity, this conversation is packed with real talk, practical insights, and the reminder that you can do business your way.Here are the highlights:(3:07) Early Career Challenges and First Steps in Entrepreneurship(7:17) Transition to Freelance Journalism(8:38) Book Success and Online Courses(16:38) Balancing Family and Business During the Pandemic(21:29) Exploring Poetry and Coaching(34:12) Transition to Substack and Creative Entrepreneurship(43:15) Advice for Aspiring EntrepreneursAnnie’s links:www.annieridout.com / www.annieridout.substack.comwww.instagram.com/annieridoutTo find out more:WebsiteInstagramDownload the FREE Everyday Sales Machine GuideFree Quarterly Clarity Mapping ToolThis podcast is proudly produced by Wavemakers Audio
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  • Why Am I Not Seeing Results Yet In My Coaching Business?
    What do you do when your business isn’t delivering the results you expected? In this episode, I get real about those “wobble” moments every entrepreneur faces. This isn’t a strategy talk - it’s about who you need to be when things feel hard, so those doubts don’t derail your success.I share the mindset shifts that kept me going after a tough year in online business, how consistency (not constant reinvention) is the real secret to scaling, and why you might be just one small tweak away from your next big win. If you’re feeling stuck or tempted to start from scratch, this episode will help you refocus, reframe, and stay on track for long-term growth.Here are the highlights:(1:38) Reflecting on a Tiring Month(3:09) Celebrating Resilience in Online Business(5:57) Understanding the Paths to Success(9:42) The Role of Momentum and Consistency(11:27) Addressing Shame and Making It About You(13:10) Avoiding Distraction and Changing Tactics(16:05) The Importance of Commitment and LeadershipTo find out more:WebsiteInstagramDownload the FREE Everyday Sales Machine GuideFree Quarterly Clarity Mapping ToolThis podcast is proudly produced by Wavemakers Audio
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  • Property & Prosperity: Building Wealth for Purpose-Driven Entrepreneurs with the Honest Property Sisters
    What if financial security wasn’t just about making money, but about making your money work for you? In this week’s episode, I sit down with Ruth and Becky, the Honest Property Sisters, to break down how freelancers, solopreneurs, and small business owners can build wealth through property investing—without burning out or overcomplicating the process.We cover the biggest misconceptions about getting started, how to secure investment even if you don’t have savings, and why property can be the ultimate tool for creating long-term financial freedom. If you’ve ever wondered how to make your business profits work harder for you, this episode is packed with insights and strategies to help you take that first step.Here are the highlights:(3:42) The Honest Property Sisters Background (6:33) First Investment and Initial Challenges(11:26) Building a Property Portfolio(20:07) Investment Strategies and Tools(24:22) Impact and MissionLinks:Instagram:@honestpropertysisters and @honestproperteapodWebsite: www.honestpropertysisters.comTo find out more:WebsiteInstagramDownload the FREE Everyday Sales Machine GuideFree Quarterly Clarity Mapping ToolThis podcast is proudly produced by Wavemakers Audio
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About Make More Money without Selling Your Soul

I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online service provider, then this podcast is perfect for you. On this podcast, you can expect to learn how to make money in your business with sales AND look after your wellbeing at the same time. So sit back, get comfortable, and enjoy the show.
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