The SME Stream

• (#84) The Viral Playbook: Jony Lee on Mastering Relatable Content | Jony Lee — Head of Growth at The Attention Seeker

  In this episode of the Make It Happen podcast, Iyia sits down with viral content expert Jony Lee Head of Growth at The Attention Seeker with over 1M followers and 30M+ monthly views. To break down what actually makes content resonate online. Jony shares the emotional story behind the viral moment that launched her career, the framework she uses to create human-first content, and why building a brand people like will always outperform selling a product people forget. If you’re a business owner or creator wanting to grow online, this conversation will teach you why organic content matters more than ever and why your first posts don’t need to be perfect they just need to exist. Follow Jony and the Attention Seeker here 👇 @jonymlee @theattnseeker 👉 www.makeithappen.org.nz📲 Socials: @makeithappenSee omnystudio.com/listener for privacy information.

  --------  

  28:14

  --------

  28:14
• ASB chief economist This is the turning point for the economy

  See omnystudio.com/listener for privacy information.

  --------  

  5:35

  --------

  5:35
• Nick Tuffley: ASB Chief Economist on a brighter outlook for the economy in 2026

  Signs of a brighter economy in the year to come. ASB's forecasting annual growth of more than two-and a half percent in 2026. It points to an accelerated housing market, more resilient exports, and a renewed willingness to spend. Chief Economist Nick Tuffley told Heather du Plessis-Allan we can expect inflation to soften further, with the Reserve Bank seeing more stimulus in the pipeline. He says it's in wait and see mode - but seems fairly confident it won't have to cut interest rates any further. LISTEN ABOVESee omnystudio.com/listener for privacy information.

  --------  

  3:14

  --------

  3:14
• Is 2026 the year we finally catch a break?

  Financial mentor David Very joins Nadine Higgins to unpack why 2025 hit so many New Zealanders so hard—and whether 2026 will bring any real relief. From high-income earners stretched by huge mortgages to pensioners squeezed by rising costs, he explains why financial stress is now cutting across every part of society. David breaks down where to start when you’re underwater, what actually works when tackling debt, the traps in consolidation and balance transfers, how to negotiate with lenders, and why KiwiSaver hardship should stay a last resort. If this year knocked you around, this episode helps you map a realistic way back to stability.See omnystudio.com/listener for privacy information.

  --------  

  30:55

  --------

  30:55
• Andrew Bascand: We've seen the bottom of the rate cycle

  Last week the Reserve Bank dropped the OCR 25 basis points to 2.25%, but their tone was a bit more hawkish than usual. Some analysts are thinking it's a signal that rates have gone as low as the RBNZ is willing to drop them - and the new Governor may be wanting to turn a new leaf in 2026. LISTEN ABOVESee omnystudio.com/listener for privacy information.

  --------  

  40:54

  --------

  40:54

More Business podcasts

Trending Business podcasts

About The SME Stream

The SME Stream: Podcasts in Family