Online Store Success with Jodie Minto

• 108. From classroom teaching to Australian Fashion Week: How Liandra built an international fashion brand

  If you’ve ever dreamed of turning your passion into a thriving business but aren’t sure where to start, this episode is for you. Today, I’m joined by the inspiring Liandra Gaykamangu, the founder of Liandra, an internationally recognised Indigenous luxury lifestyle brand. Liandra’s journey is nothing short of extraordinary—she started out shaping young minds as a classroom teacher and is now making waves in the fashion industry, with her designs gracing the runways of Australian Fashion Week. Most people assume that breaking into the fashion world requires years of experience, insider connections, or a background in design. But Liandra proves that success comes from a bold vision, a strong cultural story, and the determination to make it happen. In this episode, we cover: How Liandra transitioned from teaching to entrepreneurship The cultural inspiration behind her unique designs The biggest challenges she faced in building an international brand The importance of representation in the fashion industry Her top advice for turning your passion into a thriving business Liandra’s story is a testament to what’s possible when you take a leap, trust yourself, and build something that aligns with your values. Whether you’re an entrepreneur, a creative, or someone dreaming of making a big career shift, this episode will leave you feeling inspired and ready to take action. 🎧 Tune in now! Resources & links: Check out Liandra Swim: @official_liandra Connect with Liandra: @liandragaykamangu Guest bio:Liandra Gaykamangu is an Indigenous Australian fashion designer and founder of Liandra, a luxury lifestyle brand that blends contemporary fashion with Indigenous artistry. From her early career as a classroom teacher, Liandra took a bold leap into the fashion world, creating a brand that celebrates culture, sustainability, and storytelling. Today, she’s a leading voice in Indigenous fashion, with her designs gracing the runways of Australian Fashion Week and beyond. Let’s connect:Loved this episode? Subscribe, leave a review, and tag me on Instagram @iamjodieminto with your biggest takeaway.

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• 107. How human design helps you grow your e-com business with less resistance - Interview with Victoria Gibson

  If you’ve ever felt like you’re doing all the right things in your e-commerce business—following the strategies, running the ads, tweaking the offers—but still feel stuck, overwhelmed, or unsure of your next move, this episode is for you. Today, I’m joined by the incredible Victoria Gibson, Creator of Soul Deep Success, who helps women create breakthroughs to their next level of success using the power of Human Design. Most business owners focus on following other people’s formulas to create success. But true, sustainable success doesn’t come from chasing the next big thing—it comes from operating in alignment with who you are designed to be. This is where Human Design comes in. In this episode, we cover: What Human Design is and how it can guide your business success The 5 Human Design Types and how they impact the way you work Why making decisions based on your Authority helps you scale with confidence How to avoid burnout, second-guessing, and resistance in your e-commerce journey At its core, Human Design is your personal success blueprint—showing you how you are wired to make decisions, take action, and build your business in a way that actually works for you. Ready to step into your most aligned and effortless business growth? 🎧 Tune in now! Resources & Links: 🌟 Get your free Human Design report: souldeep.victoriagibson.com📚 Join the free Human Design training: breakthroughhumandesign.com📲 Follow Victoria on Instagram: @iamvictoriagibson Guest Bio: Victoria Gibson is the Creator of Soul Deep Success and a coach who helps women create breakthroughs in their business by aligning with their Human Design. She brings a wealth of experience in business strategy and energetics, empowering entrepreneurs to unlock their full potential while avoiding unnecessary struggle and burnout. Let’s Connect: If you loved this episode, be sure to subscribe and leave a review! Tag me on Instagram @iamjodieminto and let me know your biggest takeaway! 🚀

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• 106. Building a multi-million dollar brand: Acacia's PuraU e-commerce journey

  From Breakouts to Business Success – Acacia’s Journey with PuraU This week on Online Store Success, I’m chatting with Acacia, the founder of PuraU, a game-changing brand in the health and wellness space. Acacia’s journey from battling acne to creating a gut-health-focused skincare supplement is nothing short of inspiring. In this episode, we dive into: ✅ The link between gut health and acne (and why most skincare brands miss this!) ✅ How Acacia turned her personal struggles into a thriving e-commerce business ✅ Her marketing strategies – what’s worked, what hasn’t, and what she’s doing next ✅ The power of Facebook & Instagram Ads for scaling an e-commerce brand If you’re an e-commerce business owner struggling to get results with Facebook ads, you need my help! 🎯 🚨 Join my next live workshop: Facebook Ads SOS 🚨 🛑 If your ads aren’t converting, don’t waste another dollar guessing what’s wrong! In this hands-on workshop, I’ll walk you through diagnosing and fixing your ads so you can finally get the results you deserve. 🔗 Grab your ticket now! 👀 Follow PuraU & Support Acacia’s Journey! 📲 Instagram: @purauofficial 🛍️ Shop PuraU: purau.com.au 💬 Loved this episode? Screenshot and share it on Instagram! Tag me @iamjodieminto and let me know your biggest takeaway. Until next week, Jodie 🌸

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• 105. What Meta Ads Look Like in 2025 – My Predictions, What’s Changed & What to Expect

  🎧 What Meta Ads Look Like in 2025 – My Predictions, What’s Changed & What to Expect If you’ve been running Facebook ads and wondering, Why aren’t they working like they used to?—you’re not alone. Meta Ads are evolving fast, and what worked last year isn’t necessarily the best strategy in 2025. In this episode, I’m breaking down: ✅ The latest updates to Facebook & Instagram Ads – including AI-powered Advantage+ campaigns and what they mean for your business. ✅ What’s working right now – and how to adjust your strategy to keep up. ✅ Why your ad creative matters more than ever – and how to make sure yours stands out. ✅ My predictions for Facebook Ads in 2025 – so you can stay ahead of the game. 💡 But here’s the thing… if your Facebook ads aren’t converting, you need to know what’s wrong—fast. That’s why I’m hosting a live workshop: 🔥 Facebook Ads SOS: Diagnose & Fix Ads That Aren’t Converting! 🔥 This workshop is designed for eCommerce business owners who are tired of wasting money on ads that don’t perform. 🔍 We’ll cover:✔️ How to analyze your ad metrics and find out exactly what’s going wrong.✔️ The adjustments you need to fix underperforming campaigns.✔️ How to create a strategy that actually gets results. You’ll walk away with clarity, confidence, and an action plan to finally get your ads working. 🎟 Seats are limited! Grab your ticket here. 🚀 Don’t miss this chance to turn your struggling ads into high-performing campaigns. 🎧 Listen now! 🎟 Sign up for the workshop here! Until next week,Jodie 🌸

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• 104. The low-cost paid ad strategy growing my Instagram by 100 followers a week

  Welcome back to Online Store Success! In my first episode of the year, I’m sharing a simple yet powerful Meta ads strategy that’s bringing me 100 new Instagram followers (plus email subscribers) each week—at a super low cost. As a certified Meta ads specialist, I’m always testing new strategies to see what’s working in real time. This approach might surprise you because it’s a little unconventional, but it’s proving to be highly effective for audience building and brand awareness. In This Episode, I Cover: Why this strategy is different from typical Meta ad campaigns How it helps build your audience without chasing direct sales The key elements that make this strategy work The crucial metric you need to track for success This episode is packed with insights that will help you grow your Instagram audience and bring new people into your world. Resources & Links: Join My Upcoming Facebook Ads Workshop. Learn how to measure and troubleshoot your Meta ad results for your online store. Follow me on Instagram: @iamjodieminto Learn more about working with me here Hit play and listen now to get all the details on how to set up this simple, low-cost ad strategy for yourself!

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