544: 3 Ways to Land Dream Clients Before Christmas (Without Spending a Cent)
Think no one buys in December? Think again. If you're assuming clients are tapped out or distracted before Christmas, you're leaving money on the table. In this quick win episode, I'm sharing three simple strategies to help you land dream clients before the holidays - and start the new year booked and confident. What You'll Learn:The big money mistake creatives make every DecemberWhy “everyone’s on holidays” is killing your salesThe one mindset shift that will unlock pre-Christmas bookingsHow to repackage your offer to make it irresistibleWhat to say to retainers who want to pause over the breakThree things you must do to start 2026 with momentum
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9:39
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9:39
543: Ask Me Anything: Starting Out, Side Hustles, and Scary Leaps
This one's personal. I’m answering your burning questions - from how I started on Instagram to whether everyone is actually cut out to run a business. I’m joined by my friend Rachel for a totally unscripted chat about the messy middle, the early days, and the moments that changed everything. If you’ve ever wondered if you’re ready (or if you’re just wildly unqualified), you need this episode. What You'll Learn:The real story of how I got started on Instagram (cringe filters and all)Why your content might be falling flat - and how to fix it fastFeeling like a generalist? Here’s why that might be your superpowerThe moment I knew I had to quit my job - and who gave me the pushThe truth about readiness (and why it’s a terrible business strategy)Not everyone should run a business - and that’s not a bad thingReady to scale your creative business? Book a FREE Scale Session with my team: https://tools.laurahiggins.com/scale Watch my new training, THE SYSTEM: https://tools.laurahiggins.com/7Download my free guide: THE 6 FIGURE CREATIVE: https://laurahiggins.com/scale-ytIG: https://instagram.com/laurahiggins Youtube: https://youtube.com/@laurahigginsofficial
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542: How This Artist Turned Her Side Hustle into a Million Dollar Biz
What starts as a last-minute book cover turns into a million-dollar brand. In this episode, Georgia Norton Lodge of Georgia Draws a House shares how she went from side hustling in her bedroom to building a business that now runs without her. We’re talking viral moments, quitting the 9-5, launching digital products - and what really unlocked her biggest growth yet. What You'll Learn:The unexpected tantrum that sparked a million-dollar businessHow Georgia knew it was time to quit her 9-5 for goodWhat she did when her drawing drops blew up overnightThe mindset shift that unlocked a $700K programWhy she only works 4 days a week and still scalesHer honest take on money, motherhood, and creative freedomReady to scale your creative business? Book a FREE Scale Session with my team: https://tools.laurahiggins.com/scale Watch my new training, THE SYSTEM: https://tools.laurahiggins.com/7Download my free guide: THE 6 FIGURE CREATIVE: https://laurahiggins.com/scale-ytIG: https://instagram.com/laurahiggins Youtube: https://youtube.com/@laurahigginsofficial
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29:14
541: The Exact System I Use to Close High-Ticket Clients with Ease
If you’ve ever felt awkward, pushy, or just plain bad at sales, this episode is your breakthrough. I’m breaking down the exact formula that turned me from “I suck at selling” to running a multi-seven figure creative business with a sales team that converts like crazy. Get ready to sell with confidence, close with ease, and finally land those dream clients. What You'll Learn:The 3 parts of presence that instantly shift you from “pushy” to powerfulHow your self care routine directly impacts your ability to close salesWhy showing up with authority and confidence makes you magnetic to dream clientsThe danger of “nice girl energy” and how to replace it with empathy plus strengthThe exact process I use to frame, lead, and close sales calls without feeling ickyReady to scale your creative business? Book a FREE Scale Session with my team: https://tools.laurahiggins.com/scale Watch my new training, THE SYSTEM: https://tools.laurahiggins.com/7Download my free guide: THE 6 FIGURE CREATIVE: https://laurahiggins.com/scale-ytIG: https://instagram.com/laurahiggins Youtube: https://youtube.com/@laurahigginsofficial
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540: 3 Scripts to Reset Expectations With Bad Clients
Every creative hits that moment when a client crosses the line - and avoiding it only makes things worse. In this episode, I’m giving you the exact 3 moves to handle misaligned clients without blowing up the relationship or burning bridges. If you’ve ever felt trapped, drained, or afraid to set boundaries, this is the episode you need. What You'll Learn:The #1 mistake creatives make when dealing with difficult clientsHow to spot early warning signs before a client becomes toxicThe 3 options you always have when a client crosses the lineWhy holding boundaries makes you look more professional, not lessScripts to reset expectations without damaging the relationshipReady to scale your creative business? Book a FREE Scale Session with my team: https://tools.laurahiggins.com/scale Watch my new training, THE SYSTEM: https://tools.laurahiggins.com/7Download my free guide: THE 6 FIGURE CREATIVE: https://laurahiggins.com/scale-ytIG: https://instagram.com/laurahiggins Youtube: https://youtube.com/@laurahigginsofficial
Looking for business inspo, game-changing strategies, and REAL insights to build your dream business? Welcome to My Business Playbook, the podcast where we take you behind the scenes so you can scale your business without losing your freedom or fun.Join your host, Laura Higgins, every week to unlock actionable advice, inspiring stories, and expert tips that will help you scale and succeed—on your terms.
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