The Smart Passive Income Online Business and Blogging Podcast

AL #015 Today's short and sweet session of AskLiz cuts straight to the point. That's because we can sometimes get stuck on problems that aren't actually problematic at all! April Roga, whose question I'm answering, wants to attract women entrepreneurs around her mission. But not wanting anyone to feel excluded, she's afraid to niche down in her branding. Listen. We have to stop worrying about only targeting specific audiences, especially if we haven't even built a solid following yet. I say this with love, but you won't please anyone by trying to please everyone! So listen in on this episode because my straightforward advice on attracting your ideal superfans is very easy to implement. In fact, you won't have to do much at all to find the right people for your brand! And if you'd like me to answer your business question in an upcoming session, let me know what you're dealing with at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al015.
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#946 For a while, Smart Passive Income was synonymous with my name. Essentially, the whole business was built around the Pat Flynn personal brand. But now that I sold the company, it's interesting to look back at the key decisions that turned SPI into an asset someone would actually want to buy. And for that, I have my friend and business partner Matt Gartland to thank! He's the numbers mastermind who turned the brand I had duct-taped together into something that has grown well beyond my original vision. So join Matt and me for this session to get a look at the big sale from a spreadsheet perspective! We'll cover why and how we made sure the company was "built to sell," even though exiting SPI was never a goal for us. From building an in-house team to creating stable recurring revenue, Matt and I share a full look at the steps that led up to this moment! Show notes and more at SmartPassiveIncome.com/session946.
This episode was sponsored by Coveron. One scam can cost you everything. Protect yourself now. The first 100 users get 20% off with code smart20 at coveron.com/smart20.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AL #014 At SPI, we're Team WIN. That stands for What's Important Now because time and focus are our top resources. So what's moving the needle most for you? Karen Whooley, whose question I'm answering today, is ready to leave Instagram. She's doubling down on the top driver of sales for her crochet brand. That, of course, is her newsletter! But I don't want her just losing Instagram followers. Instead, we need to convert as many of them as possible into email list subscribers before bowing out. Listen in on today's AskLiz session because the strategies I share apply to anyone looking to move fans from social media to an email list. If that's not you, it should be! I walk Karen through a final week of posts designed to attract newsletter signups. I'm discussing live streams, carousel posts, special bundles, and more to help her step into the next chapter of her business without leaving fans behind! Show notes and more at SmartPassiveIncome.com/al014. And don't forget to send in your questions at SpeakPipe.com/LizWilcox!
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Hey, it's Liz! Listen in to get to know me better and find out what's next for SPI!
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I'm nervous and excited about this one. So here's the big news: I sold the company. Liz Wilcox, our incredible Director of Community and CEO for the last six months, is the new owner of SPI! So what will the next era of our brand, podcast, and community look like? And where does this leave me? The truth is, I've been straddling two ladders for too long. Even with Deep Pocket Monster having a massive impact on families and children, something I've always cared strongly about, I kept holding on to SPI. Then Liz helped our community thrive like never before in just a few short months, and I realized I could finally let go. So please listen in on today's episode because this is not me saying goodbye for good! We'll get a bit emotional, but we'll also share our big plans and goals to help you understand what's next. Tune in, and thank you for making our journey possible! Show notes and more at SmartPassiveIncome.com/session945.
This episode was sponsored by Coveron. One scam can cost you everything. Protect yourself now. The first 100 users get 20% off with code smart20 at Coveron.com/smart20.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.