The GaryVee Audio Experience

In this episode, I sit down to discuss the biggest challenges and opportunities for the world's largest brands in 2026. We dive into why email is still a foundational and incredibly relevant channel, the biggest mistakes large companies make (from measuring reach to bad agency structures), and how to navigate the rapidly changing world of generative AI. I share the story of my biggest email marketing mistake at Wine Library and reveal the strategy my team is using right now to get a double-digit lift in our email open rates.
You'll learn about:
Why email is still a central hub of attention and how AI will boost open rates

The difference between "lean-in" and "lean-back" content across channels

Why I believe "Performance Marketing" should be rebranded to "Performance Sales"

Why you shouldn't rush into long-term AI contracts with vendors

The common mistake of measuring potential reach instead of actualized reach

In this episode, I reveal why the greatest skill to have as a CEO is humility. I share my philosophy on authenticity, explaining that being your "full self" is the only path to true originality. I coach several successful entrepreneurs who are hitting scale, advising them on whether to monetize "boulders" (big brands) or "pebbles" (community products). Plus, I share my secret for succeeding on TikTok Live and explain why my greatest skill is humility.
You’ll learn about:
The True Meaning of Authenticity

How to Master the TikTok Live Algorithm

The Boulders vs. Pebbles Monetization Strategy

Why My Greatest Skill is Humility

How to Get the Right Leverage for Scale

In this episode, I discuss the incredible value of a Super Bowl advertisement and why, despite the high $10 million price tag, the attention is still "disproportionately the best advertising media deal in the world." I also break down why creative messaging is the real variable of success and how brands can end up wasting up to $30 million on a poor spot. Finally, I talk about the public's current "anti-AI" sentiment and why brands are pulling back.

You’ll learn about:
The true ROI of a Super Bowl ad
Why Super Bowl attention is still "cheap"
How new companies get "broad awareness" from the Big Game
The importance of "relevance" for established brands like Raisin Bran
Why the creative is more important than the attention
The inevitable role of AI in advertising and NIL

In this episode, I sit down with a group of creators and marketers to break down the profound shift from social media to interest media and what it means for your personal brand. I reveal why I'm pushing creators to double down on Snapchat Spotlight, YouTube Shorts, and Facebook. We also dive deep into the essential struggle of authenticity - how much to share, why fear is crippling your growth, and the humility required to "start at zero again" on a new platform.
You’ll learn about:
The dramatic speed of growth on TikTok versus Instagram
Why "fear is dramatically driving people's actions" and how humility is your best tool
The rise of the individual creator as a media institution
Maximizing your reach across platforms like Snapchat Spotlight and YouTube Shorts.
The critical difference between social media and interest media.

In this episode, I share the full strategy for scaling a business and a personal brand in 2026. I dive into my current mindset around leadership and our company's evolution, intentionality and impact. Most importantly, I give my advice on how to cut through the noise with content, how to handle the inevitable burnout, and the mental frameworks I use to conquer fear and anxiety in seconds.
You’ll learn about:
My Strategy for Building a Personal Brand in 2025
Why Authenticity and Documenting Your Journey is Your Best Niche
Why AI is a "Weapon" for Human-Based Teams
How to Manage Your Mindset to Avoid Burnout