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The Profitable Tradie Podcast

Tony Fraser-Jones
The Profitable Tradie Podcast
Latest episode

235 episodes

  • The Profitable Tradie Podcast

    10 Ways to Use AI in your Business

    14/07/2026 | 26 mins.
    “What’s one cool thing you’re using AI for?”
    I asked 1,200 trades business owners that question...
    A few of the answers genuinely caught me off guard.
    WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:
    How to create dashboards that track your most important business numbers automatically
    How trades business owners are creating custom software and apps without knowing how to code
    How to get AI to analyze your numbers and spot problems before they become expensive mistakes

    LINKS MENTIONED IN THIS EPISODE:
    Claim a Free Planning Session to learn what coaching could do for your business
    Subscribe to our YouTube Channel
    Get a copy of the Profitable Tradie book

    Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.
  • The Profitable Tradie Podcast

    How to Make $750k Per Month (ft. James Martell)

    07/07/2026 | 54 mins.
    Three contractors went bust in the same year.
    James Martell lost a heap of work overnight,
    He was also left with a pile of unpaid invoices...
    With no way of getting that money back.
    The cash flow crisis got so bad it eventually pushed him into bankruptcy too.
    Most trades business owners would've thrown in the towel.
    But James didn't.
    Today, he’s got 60 staff, does over $7M a year in revenue, and is on track to hit $10M this year.
    This is his story...
    WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:
    Brutal lessons learned from taking on the wrong customers
    The financial number every trades business owner should be watching
    How to shift from being “the technician” to actually leading like a CEO

    LINKS MENTIONED IN THIS EPISODE:
    Claim a Free Planning Session to learn what coaching could do for your business
    Subscribe to our YouTube Channel
    Get a copy of the Profitable Tradie book

    Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.
  • The Profitable Tradie Podcast

    How To Use Your Numbers To Grow Your Business

    30/06/2026 | 31 mins.
    Think your trades business is doing well just because you feel busy? Think again.
    On today’s episode, we break down the dangerous trap of running your business on emotions rather than hard facts. We reveal why mistaking baseline activity for actual progress is a fast track to stress and explain how consistently tracking your financial numbers is the ultimate key to unlocking predictable growth and massive profitability.
    WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:
    The Danger of "Feeling" Profitable: Why relying on gut feelings instead of real data leaves your business flying blind.
    The Core Numbers You Must Measure: A breakdown of revenue, gross profit, net profit, and why profit per job (back-costing) changes everything.
    Consistency Beats Intensity: Why managing your numbers bit-by-bit every single day is easier—and far more effective—than playing catch-up once a quarter.
    Overcoming the Fear of the Figures: How to push past overwhelm, avoid the "abdication trap" with your accountant, and take true ownership of your financial destiny.

    LINKS MENTIONED IN THIS EPISODE:
    Claim a Free Planning Session to learn what coaching could do for your business
    Subscribe to our YouTube Channel
    Get a copy of the Profitable Tradie book

    Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.
  • The Profitable Tradie Podcast

    How to Double Your Conversion Rate on Jobs

    23/06/2026 | 25 mins.
    The fastest way to win more jobs has nothing to do with more leads, better marketing, or having the lowest prices.
    It's much simpler.
    WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:
    Find out:
    The reason customers choose slower, less qualified competitors over you
    Why being first matters more than having the cheapest price
    The simple habit that helps some trades businesses win twice as many jobs

    LINKS MENTIONED IN THIS EPISODE:
    Claim a Free Planning Session to learn what coaching could do for your business
    Subscribe to our YouTube Channel
    Get a copy of the Profitable Tradie book

    Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.
  • The Profitable Tradie Podcast

    The Secret to a High Performing Team

    16/06/2026 | 29 mins.
    If you want a simple system that:
    Keeps your guys switched on and working hard
    Stops small problems blowing up into big ones
    Gets your team finishing what they start, taking pride in their work, and sticking around long-term
    I recorded this episode to get your team working like rock-stars!
    WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:
    Maximize team performance
    Stop small problems blowing up into big ones
    Keep your workers accountable, motivated, and loyal

    LINKS MENTIONED IN THIS EPISODE:
    Claim a Free Planning Session to learn what coaching could do for your business
    Subscribe to our YouTube Channel
    Get a copy of the Profitable Tradie book

    Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.
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About The Profitable Tradie Podcast
If you run a plumbing, electrical, HVAC, or any other trades business and you’re tired of long hours, cash flow headaches, and pricing battles, this podcast is for you. Join Tony Fraser-Jones and Phil Smith from Profitable Tradie as they break down straight-shooting strategies to help you make more money, work fewer hours, and get your business running smoothly—without the usual headaches. We tackle the real challenges every trades business owner faces: ✔ How do I find and keep good techs when everyone is hiring? ✔ What do I do when customers don’t pay their invoices? ✔ How do I charge what I’m worth without getting undercut? ✔ Should I buy or lease my next truck or van? ✔ How do I get my crew to stop scrolling their phones and actually work? ✔ What’s the second easiest way to increase my profits? (The first is hitting play on this podcast!) We also bring on some of the most successful trades business owners in the world—real people who’ve built multimillion-dollar companies—so you can learn exactly how they did it. This isn’t just another business podcast. It’s your shortcut to building a highly profitable, well-oiled trades business that gives you more money and more freedom. 👉 Subscribe now and join thousands of tradies and contractors turning their businesses into profit machines.
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