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Super Creative

Catie Dawson | Super Creative
Super Creative
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  • Jasmine Kroeze - Artist
    Today on the podcast I speak with Jasmine Kroeze - an artist based in Pāpāmoa Beach who wears many hats: mural artist, illustrator and surface designer, to name just a few! With a background in fashion and textiles, Jaz has built a multifaceted creative practice spanning murals, paintings, brand partnerships, art licensing, surface patterns and illustration – all from her oceanside home studio. Known for her bold use of colour and playful compositions, her work sparks conversation, creates connection and injects joy into everyday spaces. In this episode we talk about her journey from fashion into art, how textiles shaped her creative style, building a brand through social media, the three values she measures every project by and so much more… I’ve followed Jaz’s work and progress for years, and one of the things that stands out is her incredible output (alongside her work, she is a content queen!). She exudes joy and passion for what she does, and her willingness to try new things, put herself out there, and share her process so openly is inspiring. For any working artist, aspiring creative, or anyone dreaming of turning their passion into a full-time career, Jaz is proof that it’s possible – and she does it with honesty, energy and a whole lot of heart. I know you’ll love this kōrero with Jaz as much as I did. 🎧 Listen now on Apple, Spotify or wherever you get your podcasts.✨ You can find Jaz at @jasmine.kroeze and jasminekroeze.com Hosted on Acast. See acast.com/privacy for more information.
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  • Live from Destination 159Design
    Something a little different for today’s episode! A few weeks back I had the honour of hosting a panel at Destination 159Design – an event that brought together some of New Zealand’s leading design creatives for an afternoon of conversation, optimism and future-focused inspiration. On the panel with me were Tom Webster (architect + host of Grand Designs NZ), Amy Shaw (Creative Director of David Shaw Furniture), Emma Hayes (founder of Emma Hayes Textiles) and Nat Davis (founder of Folio magazine). It was an energetic, thoughtful, insightful and robust kōrero - and I’m so glad we get to share it here with the wider design community and of course, my Super Creative listeners. This event was made possible by the businesses and brands behind 159Design – a trade focused, interior design centre in Tāmaki Makaurau Auckland where a mix of trusted furnishing brands - textiles, furniture, flooring, rugs and hardware – are all under one convenient roof. A shout out to those brands that continuously champion and support the New Zealand interiors industry:→ James Dunlop Textiles→ David Shaw Furniture→ Haro Flooring→ Kovacs Design Furniture→ The Textile Company→ Belgotex→ The Ivy House→ Porcelanosa→ Montreux Furniture→ Emma Hayes Textiles→ Pocketspace Interiors Hosted on Acast. See acast.com/privacy for more information.
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  • Gina Urlich - Odi Nutrition
    Today on the podcast, I speak with Gina Urlich - clinical nutritionist, mother of four, and the founder of Odi, a children’s food brand designed to make healthy eating easy and accessible for busy families. Odi was born from Gina’s passion for providing healthier, nutrient-dense food for babies and children, and has grown into a trusted brand known for its convenience, transparency, and commitment to real, wholesome ingredients. In this episode, Gina shares the personal journey that led her to launch Odi, from her background in clinical nutrition to finding gap in the market for truly nourishing baby food. We talk about the challenges of starting a business from scratch, navigating a rebrand, and building a community of customers who trust and support the brand. We also talk about Gina’s journey of resilience, including how she faced a serious health challenge while running her business and how it shaped her approach to leadership and self-care. Gina’s story is one of passion, perseverance, and a deep commitment to helping families make better food choices for their children. She’s down-to-earth, insightful, and a true advocate for change in the health and nutrition space. After listening, firstly visit odinutrition.com to check out the range of nutritious baby and children’s food that Gina has worked so hard to create and then head to both @odi_nutrition_ and @gina.urlich for a wealth of information and education. Hosted on Acast. See acast.com/privacy for more information.
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  • Sophie Hamer - Architect & Interior Architect
    Today on the podcast, I speak with Sophie Hamer – architect, interior designer and design writer based in the mountains of Valais, Switzerland. Sophie crafts buildings and spaces in expansive natural landscapes and cities across the globe – from the Swiss Alps to the coastlines of New Zealand and the rolling foothills of Catalonia. Her approach to each project is grounded in place, craft and atmosphere. With an emphasis on stillness and connection to nature, Sophie create spaces that support calmness by slowing down and enriching everyday life. In our conversation, Sophie shares her story – from growing up in Wellington with a love of art and architecture, to early roles at some of New Zealand’s most respected firms, to making the leap to Europe and establishing her own practice abroad. We talk about her reflective approach to design, the challenges and opportunities of building a business in a new country, and how she sees architecture as something far beyond buildings – as a way of living that touches wellbeing, community and the rhythms of nature.Sophie is warm, thoughtful and so considered. She is philosophical, intentional and such a high achiever who is spending this stage of her career laying strong foundations for the future, while staying true to her values.After listening, make sure you visit sophiehamer.com and follow @sophie_hamer on Instagram.Photo credit: Make Space Journal, Wings and Creativity Hosted on Acast. See acast.com/privacy for more information.
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  • DIY PR: How to pitch your brand with Liv Boswell
    This episode of Super Creative is a little different. Today I’m joined by previous guest, friend of the pod, and PR specialist Liv Boswell (Common Ground PR) for a practical, down-to-earth conversation about DIY PR - specifically for small businesses and growing brands who aren’t in a position to hire a publicist (yet). We cover the basics: how to shape your story, what makes something newsworthy, how to write a media release and how to pitch it to the right people. Liv shares straightforward, realistic advice for anyone trying to build visibility without a big budget. This kind of episode is something I’ve been thinking about doing for a while. Over the years, I’ve met so many incredible women who are experts in their fields and I’ve often thought about creating a mini-series that shares more of that practical knowledge, the kind of advice that’s genuinely helpful when you're in the midst of running and building a business. In true Super Creative style, it’s relaxed and unscripted but packed with insight and helpful tips. Let me know if this is the kind of episode you’d like to hear more of.You can find Liv at commonground.co.nz, on Instagram @pr.commongound or on Linkedin. Hosted on Acast. See acast.com/privacy for more information.
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About Super Creative

Candid conversations with inspiring women who are thriving in creative business. Join host Catie Dawson as she talks with her guests about creativity, strategy, productivity, marketing, success, failure, fulfilment, health, happiness, and everything-in-between. This is a behind the scenes look at the clever women who make a living being creative, and how they do it. Hosted on Acast. See acast.com/privacy for more information.
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