Inside the judge's room for Favor Delivery's Gold Effie
Emily Portnoy, CSO at BBDO, NY, takes us inside this year's Effie judge's room to hear why Favor Delivery won Gold. We then hear from Favor's Chris Rogge and Preacher's Seher Sikandar for the story behind the winning campaign: "How Texas Orders In." You can see all the creative work on our website.
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39:09
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39:09
Behind Telstra's Marketing Transformation
A must listen episode. Telstra's CMO, Brent Smart shares the transformation of this once staid, government-owned Australian telco into a unique and creatively brilliant brand... with the business results that prove it.
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51:09
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51:09
The story behind Turo, the Airbnb of cars
After a rebrand and close to $1 billion in 2024 revenue, Turo is about to move into the early majority market. We talk with Global Head of Brand Strategy, Matt Kerbel. Thanks to Tracksuit (the affordable brand tracking solution) for making this episode possible. More at gotracksuit.com.
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24:06
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24:06
On the Spot: Corona & Uber Eats
Planners talk about brands they've never worked on. Joining our panel of misfits this month are Julian Morgan, Head of Strategy at Rethink and Rachel Pool, Head of Strategy at Ogilvy, NYC. We talk Uber Eats and Corona. Thanks to Tracksuit and System1 for supporting this series.
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45:32
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45:32
The story behind Uber Eats' "Football is for Food"
Georgie Jeffreys of Uber and Kelsey Hodgkin of Special Group, LA join me to share the story behind the amazing "Football is for Food" campaign, featuring Matthew McConaughey and so many others. A brilliant episode.
New Zealand