Professional Builders Secrets

Professional Builders Secrets brings you an exclusive episode featuring Tony Marnella, founder of Marnella Homes, a health-focused luxury home builder operating in the Pacific Northwest. After facing a serious personal health crisis, Tony completely transformed the way he builds, diving deep into building science, indoor air quality, and what it truly means to create a healthy home.

This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0

INSIDE EPISODE 235 YOU WILL DISCOVER
How a personal health crisis changed the way Tony builds forever
What the invisible details are and why they matter more than finishes
How niching down to health-focused builds simplified his entire business
The sales approach that turns education into trust and trust into contracts
Why having a clear purpose aligns your team, trades and clients
And much, much more.

ABOUT TONY MARNELLA

Tony Marnella is the founder of Marnella Homes, a health-focused luxury home builder based in the Pacific Northwest. After facing a serious personal health crisis, Tony transformed his approach to construction, specialising in high-performance custom homes that prioritise clean air, clean water, and healthy indoor environments for the families that live in them.
TIMELINE
7:32 How a serious illness sent Tony down the path of building science and healthy homes
10:09 The invisible details: air sealing, intelligent air management and water quality explained
16:01 Why health and wellness features deliver a better return than a countertop upgrade
23:59 How niching down narrowed the field but transformed the quality of clients
29:54 Why Tony's sales conversations are completely different to every other builder
34:48 What Tony gets out of business coaching and why he keeps renewing with APB

LINKS, RESOURCES & MORE

APB Website: associationofprofessionalbuilders.com

APB Rewards: associationofprofessionalbuilders.com/rewards/

APB on Instagram: instagram.com/apbbuilders/

APB on Facebook: facebook.com/associationofprofessionalbuilders

APB on YouTube: youtube.com/c/associationofprofessionalbuilders

Professional Builders Secrets brings you an exclusive episode featuring Andy Skada, Head Coach at APB, alongside Ahmed Yusuf and Erick Villa from Wunderbuild, a cloud-based construction management software built specifically for builders. Together, they dive deep into the financial habits that separate profitable building companies from those that are busy but barely breaking even.

This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0

INSIDE EPISODE 234 YOU WILL DISCOVER
Why being busy doesn't always translate into being profitable
How growing too fast without the right systems can destroy a business
Why your bank balance is not an indicator of financial health
The financial habits that high-performing builders use every day
What financial roles you need to hire as your business scales
And much, much more.

ABOUT ANDY SKARDA

Head Coach at the Association of Professional Builders, Andy specialises in helping business owners in the building industry identify and implement the skills and systems they need to be successful, without needing to go back to school. Or more importantly, without going bust.

Connect with Andy: linkedin.com/in/andy-skarda-92a6875/

ABOUT AHMED YUSUF

Ahmed Yusuf is a Director at Wunderbuild, a cloud-based construction management software built specifically for builders. Based in Melbourne, Australia, Ahmed works closely with thousands of builders to help them manage growth, build better financial habits, and put the right systems in place to scale their businesses sustainably.

Connect with Ahmed: linkedin.com/in/amedi65/

ABOUT ERICK VILLA

Erick Villa is a Customer Success Manager at Wunderbuild, a cloud-based construction management software built specifically for builders. With over 20 years of experience leading high-performing customer support teams across multiple industries, Erick is passionate about helping builders get the most out of WonderBuild to grow and scale successfully.

Connect with Erick: linkedin.com/in/erick-vincent-villa/

TIMELINE
9:35 Why builders can work 80 hour weeks and still not know if they're profitable
16:15 How a builder spent money he never actually had
25:17 Why APB won't scale an unprofitable business
28:34 When business complexity outgrows your systems
42:35 The non-negotiable reporting cadence every builder needs
45:11 Practical daily, weekly and monthly financial habits to keep you in control

LINKS, RESOURCES & MORE

APB Website: associationofprofessionalbuilders.com

APB Rewards: associationofprofessionalbuilders.com/rewards/

APB on Instagram: instagram.com/apbbuilders/

APB on Facebook: facebook.com/associationofprofessionalbuilders

APB on YouTube: youtube.com/c/associationofprofessionalbuilders

Professional Builders Secrets brings you an exclusive episode featuring Anthony and Paul Mancini, founders of Mancini Made, a design and build company delivering high-end architecturally designed homes in Melbourne, Australia. Over 15 years, they've grown their business to $25 million in annual revenue and share everything they've learned about building a successful construction company from the ground up.

This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0

INSIDE EPISODE 233 YOU WILL DISCOVER
How watching previous employers fail shaped their business foundations
Why cash flow and pipeline management eliminate business pressures
How design and build gave them a competitive edge
The branding and Instagram strategy that built their reputation early
How staff buy-in and open book management transformed their culture
What personal development and mentorship have meant for their growth
and much, much more.

ABOUT PAUL MANCINI

Paul Mancini is the Co-Director and Owner of Mancini Made, a multi-award-winning design and build company delivering premium architectural homes in Melbourne. With a double degree in Construction and Architecture from Deakin University and 15 years of experience, Paul oversees design, cash flow and business operations across 230+ completed projects.

Connect with Paul: linkedin.com/in/paul-mancini-aab23a206/

ABOUT ANTHONY MANCINI

Anthony Mancini is the Co-Director and Owner of Mancini Made, a multi-award-winning premium builder delivering architecturally designed homes across Melbourne. With a double degree in Construction and Facilities Management from Deakin University and 15 years of experience, Anthony oversees construction, branding, marketing and business development across 230+ completed projects.

Connect with Anthony: linkedin.com/in/anthony-mancini-2b634b2a/

TIMELINE
5:50 Why watching employers go into liquidation became their greatest lesson
12:31 How staying 12 months ahead on projects eliminates cash flow stress
18:20 The early Instagram and branding strategy that punched above their weight
25:48 Why a dedicated aftercare manager has been a game changer
37:32 Understanding your strengths and weaknesses to build a stronger team around you
41:46 How open book management and quarterly huddles created an unshakeable culture

LINKS, RESOURCES & MORE

APB Website: associationofprofessionalbuilders.com

APB Rewards: associationofprofessionalbuilders.com/rewards/

APB on Instagram: instagram.com/apbbuilders/

APB on Facebook: facebook.com/associationofprofessionalbuilders

APB on YouTube: youtube.com/c/associationofprofessionalbuilders

Professional Builders Secrets brings you an exclusive episode featuring Rick Moore, Executive Business Coach at APB, and Mitchell Kasselman, CEO and Founder of Ressio Software. Together, they dive deep into why so many builders are drowning in software yet still relying on manual processes, and what the most efficient building companies are doing differently to get real value from their tech investments.

This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0

INSIDE EPISODE 232 YOU WILL DISCOVER
Why surging software investment isn't always a good thing
The growing gap between builders using software and those still going manual
How underutilization is dragging down profitability
Why successful adoption must be led from the top down
How to audit and consolidate your tech stack
and much, much more.

ABOUT RICK MOORE

Rick Moore has been at the forefront of steering businesses that have collectively amassed a staggering market capitalisation exceeding $3 billion CDN, served as the CEO of the Canadian division of the world’s largest business coaching company, and is the author of “Scale-Up to Sell,” sharing his insights derived from his experiences, and his CEPA designation in exit planning underscores my commitment to guiding ventures towards successful transitions.

Connect with Rick: linkedin.com/in/rick-moore-4069383a/

ABOUT MITCHELL KASSELMAN

Modernizing the American home-building experience as Co-Founder & CEO of Ressio Software. Former leader at ServiceChannel (acquired by Fortive for $1.2B) and ex-McKinsey consultant. Passionate about technology startups. Die hard Michigan football fan.

Connect with Mitchell: linkedin.com/in/mitchellkasselman/

TIMELINE
7:31 Key data revealed: AI adoption nearly doubled in one year
10:24 Tesla vs. used car analogy on software adoption
14:10 Why mid-market builders are losing profit to underutilized software
17:28 The number one reason software adoption fails
30:10 How to build a smart, consolidated tech stack from the ground up
39:28 Honest talk on AI estimating: where it's at and where it's headed

LINKS, RESOURCES & MORE

APB Website: associationofprofessionalbuilders.com

APB Rewards: associationofprofessionalbuilders.com/rewards/

APB on Instagram: instagram.com/apbbuilders/

APB on Facebook: facebook.com/associationofprofessionalbuilders

APB on YouTube: youtube.com/c/associationofprofessionalbuilders

Professional Builders Secrets brings you an exclusive episode with Owen Gardner, Co-founder of Gardner Construction in Sydney, Australia. Throughout this episode, Owen shares the real story behind building a company over 24 years, from sole trader carpenter to running a full design and construct business with an in-house team of five architects, and the mindset, lessons, and incremental improvements that got him there.

This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0

INSIDE EPISODE 231 YOU WILL DISCOVER
How Owen transitioned from sole trader to design and construction
Why the biggest breakthroughs come from small, incremental improvements
How Owen protects his business from clients who don't pay
How one difficult client became one of his biggest advocates
Why understanding your numbers is the single biggest thing that transformed Owen's business
And much, much more.

ABOUT OWEN GARDNER

Owen Gardner is the founder of Gardner Construction, a residential design and construct company based in the eastern suburbs of Sydney, Australia. With 24 years in the industry, Owen started as a carpenter straight out of his apprenticeship and has built the company into a full design and construct operation, complete with an in-house team of five architects. He runs the business alongside his identical twin brother Matt, who oversees the day-to-day construction side of the company.
TIMELINE
08:23 More staff, less money (temporarily)
13:12 How builders can unknowingly operate insolvent for years
14:50 The client who refused to pay
17:17 Why Owen brought design in-house and never looked back
32:29 The peaks and troughs of building
38:00 The one thing that transformed the business

LINKS, RESOURCES & MORE

APB Website: associationofprofessionalbuilders.com

APB Rewards: associationofprofessionalbuilders.com/rewards/

APB on Instagram: instagram.com/apbbuilders/

APB on Facebook: facebook.com/associationofprofessionalbuilders

APB on YouTube: youtube.com/c/associationofprofessionalbuilders