PodcastsBusinessSecond Nature

Second Nature

Dylan Bowman & Aaron Lutze
Second Nature
Latest episode

145 episodes

  • Second Nature

    The Roadmap Of Rumpl

    27/02/2026 | 1h 12 mins.
    The Roadmap Of Rumpl
    Wylie Robinson co-founded Rumpl over a decade ago, bringing an idea to life in the way that every outdoor entrepreneur dreams of doing. Over that time, he's experienced the twists and turns, ups and downs, and during this introspective discussion, we dig into the roadmap and the lessons he's learned from the journey (so far).
    Show Notes:
    Wylie Robinson: https://www.linkedin.com/in/wylierobinson/
    Rumpl: https://www.rumpl.com/
    Kickstarter: https://www.kickstarter.com/
    Huckberry: https://huckberry.com/
    White Road Investments: https://whiteroadinvestments.com/
    Rumpl on Shark Tank: https://www.youtube.com/watch?v=BScmKUoSNdc
    Rumpl Collabs: https://www.rumpl.com/pages/collaborations
    BPC (Brand, Product, Content):
    Kids Ride Shotgun: https://kidsrideshotgun.com/
    TowWhee: https://towwhee.com/
    Super Rider x Chris King: https://www.youtube.com/watch?v=pvUku8KfEII
    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media
    Meet us on Slack: https://www.launchpass.com/second-nature
    Follow us on Instagram: https://www.instagram.com/secondnature.media
    Subscribe to our newsletter: https://www.secondnature.media
    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia
  • Second Nature

    Uncovering The Fear Of Success

    20/02/2026 | 1h 13 mins.
    Uncovering The Fear Of Success Christian Rawles joins the podcast today for an extremely open and honest discussion about career, success, and how we approach our work. Christian has inspired so many thought-provoking conversations offline, we had to get him on the podcast to share his wisdom and insights with everyone. This is a special episode, we hope you enjoy it!
    Christian Rawles: https://www.christianrawles.com/
    KORE Podcast: https://koreoutdoors.transistor.fm/
    Enneagram Test: https://www.eclecticenergies.com/enneagram/test
    Enneagram Made Easy (Book): https://amzn.to/4abMbHO
    Tiny Experiments (Book): https://amzn.to/3NP5EGZ
    Billy Oppenheimer Newsletter: https://billyoppenheimer.com/
    The Go-Giver (Book): https://amzn.to/4qhcIcO
    The Lion Tracker's Guide To Life (Book): https://amzn.to/4rndlT6
    The Gap and The Gain (Book): https://amzn.to/3NZMGNJ
    Founders Podcast: https://www.founderspodcast.com/
    Five Year Journal: https://amzn.to/3MkQXLd
    BPC - Brand, Product, Content:
    Durston Gear: https://durstongear.com/
    Centium AI: https://www.centium.ai/
    Jonathan Weaver's Substack: https://theantiblueprintproject.substack.com/
    Powerwolf: https://www.powerwolf.net/
    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media
    Meet us on Slack: https://www.launchpass.com/second-nature
    Follow us on Instagram: https://www.instagram.com/secondnature.media
    Subscribe to our newsletter: https://www.secondnature.media
    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia
  • Second Nature

    The Past, Present and Future of Des Linden

    13/02/2026 | 58 mins.
    The Past, Present and Future of Des Linden After winning the Boston Marathon, writing a book, hosting a giant running podcast...what's next? We caught up with Des Linden to talk about her career so far, but more importantly, where she's heading next.
    Show Notes:
    Des Linden: https://www.instagram.com/des_linden/ Nobody Asked Us (Podcast): https://podcasts.apple.com/us/podcast/nobody-asked-us-with-des-kara/id1664629953 GU x Des: https://guenergy.com/blogs/press/boston-marathon-champion-joins-gu-athlete-team Magda Boulet: https://www.instagram.com/runboulet/ Ruth Croft: https://www.instagram.com/ruthcrofty/ Brooks - Chief Running Advisor: https://www.brooksrunning.com/en_us/athletes-sponsored-by-brooks-running/des-linden/ Choosing To Run (Book): https://amzn.to/3NGMCT3 Marathon des Sables: https://marathondessables.com/ Black Canyon 50K: https://www.aravaiparunning.com/blackcanyon/ Subway Takes x Des: https://www.instagram.com/reel/DQj8ucBDl4B/
    BPC - Brand, Product, Content: Brooks Cascadia Elite (Paris Fashion Week): https://www.brooksrunning.com/en_us/cascadia-elite/ Clearlight Infrared Sauna: https://infraredsauna.com/sanctuary-five-person/ Nothing.Tech: https://nothing.tech/ The Generalist: https://www.generalist.com/
    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media
    Meet us on Slack: https://www.launchpass.com/second-nature
    Follow us on Instagram: https://www.instagram.com/secondnature.media
    Subscribe to our newsletter: https://www.secondnature.media
    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia
  • Second Nature

    The Outdoor Brand Spending $1 MILLION On Ads (Every Month)

    06/02/2026 | 1h 12 mins.
    The Outdoor Brand Spending $1 MILLION On Ads (Every Month)
    You could've heard a pin drop at Outdoor Media Summit when Brian Davis told the audience his brand spends one million dollars on ads every month. But how did he get here? In this week's episode, we got to dive into Brian's history of launching and building brands - and the conversation that followed did not disappoint.
    Show Notes:
    Brian Davis: https://www.linkedin.com/in/briandavisinnovates/
    Hollow Socks: https://hollowsocks.com/
    Fix It Sticks: https://store.fixitsticks.com/
    Back Bottle: https://backbottle.com/
    Zach Stuck: https://x.com/zachmstuck
    Zach's Agency: https://www.homesteadstudio.co/
    Josh Haskins (New GM): https://www.linkedin.com/in/jthaskins/
    Scheels: https://www.scheels.com/
    BPC - Brand, Product, Content:
    Wahoo Bike: https://www.wahoofitness.com/devices/indoor-cycling/smart-bikes
    Fanttik X10 Ace Mini Bike Pump: https://amzn.to/4pYICKZ
    Founders Podcast - Kevin Kelly: https://www.youtube.com/watch?v=RUKafK3xCfY
    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media
    Meet us on Slack: https://www.launchpass.com/second-nature
    Follow us on Instagram: https://www.instagram.com/secondnature.media
    Subscribe to our newsletter: https://www.secondnature.media
    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia
  • Second Nature

    How To Write A Book About Running

    30/01/2026 | 1h 5 mins.
    How To Write A Book About Running
    Raziq Rauf is the author behind "This Is Running" a new book that comes out in a few short months. Raz is also the author behind Running Sucks on Substack, and in this episode we dig into the process of becoming a published author, along with all the necessary hurdles to get over the hurdles to making it happen.
    Show Notes:
    Raziq Rauf: https://www.linkedin.com/in/raziqrauf/
    This Is Running (Book): https://amzn.to/3O7h1Ke
    Running Sucks (Newsletter): https://www.runningsucks101.com/
    Batsford Publishing: https://www.batsfordbooks.com/
    David Miller (Photographer): https://www.instagram.com/davidmiller.photography/
    Brandon Leonard: https://semi-rad.com/
    Like The Wind: https://www.likethewindmagazine.com/
    Chuck Palahniuk Substack: https://chuckpalahniuk.substack.com/
    Grant Wall (Journalist): https://en.wikipedia.org/wiki/Grant_Wahl
    Sabrina Little - The Examined Run: https://amzn.to/3LGvFHQ
    Duhkha: https://buddho.org/dukkha-the-unsatisfactoriness-of-existence/
    BPC - Brand, Product, Content:
    "The Running Ground" - Nicolas Thompson: https://amzn.to/4qLgbl6
    Paperclip.cc: https://www.thepaperclip.cc/
    Greeking Out (Nat Geo): https://www.nationalgeographic.com/podcasts/greeking-out
    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media
    Meet us on Slack: https://www.launchpass.com/second-nature
    Follow us on Instagram: https://www.instagram.com/secondnature.media
    Subscribe to our newsletter: https://www.secondnature.media
    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

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About Second Nature

The business of outdoor hosted by Aaron Lutze & Dylan Bowman
Podcast website

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