Curiosity Chronicle

In colonial India, a bounty on cobras was supposed to reduce the snake population. Instead, people started breeding cobras for profit — and when the policy ended, they released thousands into the streets. The result? More cobras than ever. 

This is Goodhart's Law: when a measure becomes a target, it ceases to be a good measure. And it's not just a business problem — it's happening in your life right now. 

From sleep scores to morning routines to money, the things we measure can quietly start to own us. Here's how to spot it and fix it...

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This episode brought to you by:
DeleteMe - DeleteMe makes it quick, easy, and safe to remove your personal data online. 
Origin Financial - Your personal AI Financial Advisor. Track your spending, investments, and net worth—all in one place.
Innerbody Labs - A Higher Standard. After reviewing thousands of health products, we built formulas we wished existed.
Lemon - The Al agent that turns your voice instructions into finished tasks.

There’s an old children’s fable I recently retold to my son about a farmer whose wagon wheel gets stuck in the mud.

He calls on Hercules to come to his aid. Hercules appears, but rather than lifting the wagon, he speaks: "Do you think you can move the wagon by simply looking at it? Put your shoulder to the wheel."

The farmer did so, and the wagon lurched forward as the wheel easily came unstuck.

The simple read says this is a story about effort. But it’s also a story that frames one of the most important traits in life:

It’s what I call Active Optimism: A belief that things will work out paired with a willingness to do the work to make it true.

The key distinction: Passive optimism is just belief. Active optimism is belief that begets action.

A question worth sitting with:

Where in your life are you waiting for Hercules instead of putting your shoulder to the wheel?

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This episode brought to you by:
DeleteMe - DeleteMe makes it quick, easy, and safe to remove your personal data online. 
Origin Financial - Your personal AI Financial Advisor. Track your spending, investments, and net worth—all in one place.
Innerbody Labs - A Higher Standard. After reviewing thousands of health products, we built formulas we wished existed.
Lemon - The Al agent that turns your voice instructions into finished tasks.

Every single week, I invariably get a handful of emails from readers around the world with a similar general message.

Stuck on a path. Living a life they didn’t really choose. Scared it’s too late to make a change.

Given the frequency of these messages, I decided it warranted a deeper, more tactical guide.

Here’s exactly how I would approach reinvention (at any age or life stage):

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This episode brought to you by:
DeleteMe - DeleteMe makes it quick, easy, and safe to remove your personal data online. 
Origin Financial - Your personal AI Financial Advisor. Track your spending, investments, and net worth—all in one place.
Innerbody Labs - A Higher Standard. After reviewing thousands of health products, we built formulas we wished existed.
Lemon - The Al agent that turns your voice instructions into finished tasks.

Have you ever noticed that growth feels like destruction?

That getting better feels like getting worse?

You're not doing something wrong. You're just experiencing something nobody told you about...

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This episode brought to you by:
DeleteMe - DeleteMe makes it quick, easy, and safe to remove your personal data online. 
Origin Financial - Your personal AI Financial Advisor. Track your spending, investments, and net worth—all in one place.
Innerbody Labs - A Higher Standard. After reviewing thousands of health products, we built formulas we wished existed.
Lemon - The Al agent that turns your voice instructions into finished tasks.

There’s a beautiful Zen parable that goes something like this:

A man is walking across a field when a tiger leaps out from the trees and runs toward him.

Fearing for his life, the man sprints away but quickly halts at a steep cliff. Facing a terrifying drop, with the tiger bearing down on him, he grabs hold of a single vine and lowers himself over the cliff’s edge.

Looking up, he sees the tiger above. Looking down, he notices another tiger pacing on the ground below. And to make matters worse, a small mouse begins gnawing at the vine that holds him in place.

Beginning to feel hopeless, with certain demise above and below, the man sees a single wild strawberry growing on the cliffside in front of him.

He reaches out, plucks the fruit, and eats it. He smiles.

How incredibly sweet it tasted.

I just found myself rereading that parable at 30,000 feet.

Let me explain why...
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This episode brought to you by:
DeleteMe - DeleteMe makes it quick, easy, and safe to remove your personal data online. 
Origin Financial - Your personal AI Financial Advisor. Track your spending, investments, and net worth—all in one place.
Innerbody Labs - A Higher Standard. After reviewing thousands of health products, we built formulas we wished existed.
Lemon - The Al agent that turns your voice instructions into finished tasks.