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Brad Hook Podcast

Bradley Hook
Brad Hook Podcast
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  • 10 Scientific Discoveries That Will Change How You See Reality — Brad Hook
    What if your brain is deciding before you do?What if you’re not seeing reality — just your best guess?What if time, memory, morality, and even your body are more flexible than you think?In this video, we explore 10 real scientific experiments that quietly rewrote how we understand the mind, perception, and reality itself.From the famous Libet experiment showing that the brain prepares actions before conscious awareness…To studies revealing that perception is predictive, memory is rewritten every time you recall it, and even plants can respond to sound…These experiments challenge the idea that you are a fully conscious, fully in-control observer of the world.This isn’t science fiction.It’s peer-reviewed neuroscience, psychology, and biology.And once you understand it, you may never see yourself — or reality — the same way again.🧠 Experiments explored in this video:– The brain that decides before you do – Why perception is prediction, not observation – The placebo effect that works even when you know it’s fake – How a rubber hand can become “your” hand – Plants that grow toward the sound of water – Humans’ hidden magnetic sense – Trauma that passes between generations – How breath changes the experience of time – Why memories are rewritten, not replayed – How magnets can alter moral judgmentIf you enjoy deep, strange, and meaningful science, consider subscribing.
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  • Inside Avalanche Rescue: Bombs, Rescue Dogs & Ego-Free Leadership — with Caroline Elliott
    What can high-risk avalanche rescue teach us about leadership, ego and team wellbeing?In this episode, Brad sits down with Caroline Elliott — avalanche specialist, ski patroller, controlled bomber, and avalanche dog handler — to explore what happens behind the scenes in the mountains before you clip into your skis. From bombing snow slopes in the dark to reading the snowpack and trusting your gut, Caroline has spent two decades operating where mistakes can be fatal.Caroline shares how her work in avalanche control, dog handling and rescue has shaped her approach to risk management, psychological safety, bullying, and leadership in high-pressure corporate environments. She also tells the moving story of her avalanche dog Fjord, and how his legacy lives on through her children’s book Fjord’s Mountain Mission and her snow-safety education work with young people.If you care about resilient teams, humble leadership, or venturing safely into the mountains, this conversation is for you.In this episode:How Caroline fell in love with the mountains and found her way into ski patrol and rescueWhat it actually means to set off bombs to prevent avalanches (and why it’s essential for safety)The invisible work that keeps ski resorts safe before the lifts even openTraining at the French École Nationale de Ski et d’Alpinisme and being one of the few British women to qualifyThe intense training path to become an avalanche dog handler and “controlled bomber”Working with her avalanche dog Fjord — reading dogs, managing your own emotions, and avoiding “protection mode”Why ego is a catalyst for disaster in the mountains and in organisationsGut instinct vs data: when to trust your intuition in high-risk situationsThe importance of repetition, drills, and muscle memory for crisis performanceHow avalanche rescue principles translate into corporate leadership, communication and psychological safetyCaroline’s experience of bullying in a male-dominated rescue culture, and what real leadership looks likeThe story behind her children’s book “Fjord’s Mountain Mission” and why she’s passionate about snow safety educationHer upcoming avalanche simulation camps and how she’s bringing mountain lessons to teams and leadersConnect with Caroline:LinkedIn: https://www.linkedin.com/in/caroline-elliott-aabb8117/Speaking & corporate work: https://www.carolineelliott.meSnow safety education & consultancy (FjordSAR CIC): https://www.fjordsar.comFjord’s Mountain Mission (children’s book):https://www.amazon.com/Fjords-Mountain-Mission-Safety-Avalanche/dp/1739813502
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  • How to Have a Great Holiday Break (Start Now, Not in January)
    Thanks for visiting! Connect with me on https://www.linkedin.com/in/bradleyhook/ or https://www.instagram.com/bradhook and don't forget to subscribe here for more videos like this.Most people hit the holidays exhausted, wired, and a little numb. We crash, sometimes get sick, finally start to feel human again… and then it’s already time to go back to work. At the same time, most New Year’s resolutions quietly fade by February, which tells us one thing: waiting for January 1st to “fix” our life is a terrible strategy.This video is about a different approach.Instead of treating the holiday break as a rescue mission, we’ll explore a handful of small, science-backed shifts you can start now so that you actually land into your break — and step into 2026 calmer, clearer, and more aligned.In this session, we’ll cover:Why stress quietly erodes immunity (and why so many people get sick as their holiday starts)A one-minute box breathing practice to begin lowering stress before you stop workingHow candlelight and stargazing one night a week can change the tone of your eveningsThe power of airplane mode mornings to reclaim the first 30 minutes of your dayThe post-it on the mirror ritual: turning a single core value into daily actionA simple weekly question — “What went well?” — that retrains your attention toward what’s workingWhy our average screen focus is now around 47 seconds, and how to trade doomscrolling for deeper comedy, documentaries, and musicThese aren’t resolutions. They’re tiny pattern disruptions—practices small enough to start today, but powerful enough to change the person who arrives at the holiday break.⸻👋 About meI’m Brad Hook, author of Start With Values and Resilience Mastery, a speaker, and Head of the Resilience Lab at the Resilience Institute. I’ve spent the past two decades at the intersection of performance, wellbeing, and technology, helping people and organisations burn bright rather than burn out.⸻📌 If this video helped youHit subscribe for more tools on personal growth, values, and high-quality livingShare this with someone who deserves a genuinely restorative break this yearComment with the one tiny disruption you’re going to start this week
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  • The Best Well-being Frameworks Explained: PERMA, SPIRE, Flow, Māori Wisdom & More
    What does it mean to live well? Across psychology, indigenous wisdom, leadership research, and well-being science, dozens of frameworks attempt to answer that question. In this episode, Brad Hook (https://bradleyhook.com) explores the world’s most influential models — what they mean, why they matter, and how they can help us understand our own lives more clearly.You’ll learn the core ideas behind:• PERMA• SPIRE• Te Whare Tapa Whā• Ryff’s Psychological Well-being• Gallup’s Five Elements• Maslow’s Hierarchy• Flow and Peak States• McKinsey’s Holistic Model• The Eight Dimensions of Well-being• Life by Design• The Resilience Institute’s Spiral• The Dimensions of Performance & CentropyRather than giving rigid steps or checklists, this episode shows how the principles behind these models can orient your daily choices, habits, and leadership.Each model offers a different angle: meaning (PERMA), balance (Te Whare Tapa Whā), autonomy (Ryff), relationships (Gallup), or flow (Csikszentmihalyi).Choose the one that resonates with your season of life and use it as a mirror for reflection.Most models agree: flourishing is multi-dimensional.Awareness is the first application.Rather than trying to improve all domains, make one shift:deepen a relationshipimprove sleepreconnect with meaningcreate one regenerative habitadd recovery between stress cycles
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  • Insight: What Is Interoception? The Hidden Sense That Helps You Navigate Stress and Build Calm
    What is interoception — and why is it one of the most important skills for emotional regulation and resilience?Interoception is your body’s hidden sense: the ability to feel your heartbeat, breath, gut, tension, and internal shifts. It’s the quiet language of your inner world, and most of us have forgotten how to hear it.In this Learnfulness episode, Brad Hook explores the neuroscience of interoception and shows how strengthening this inner sense helps you navigate stress with greater clarity and calm. Interoception doesn’t remove stress — it helps you notice it earlier, regulate it more effectively, and respond with awareness instead of overwhelm.You’ll learn: • What interoception is and how it works • How the insula cortex links body signals to emotional awareness • Why stress disrupts inner listening • How interoceptive awareness improves self-regulation • Practical ways to train this sense through breathing, movement, and mindful attentionWhen you reconnect to your internal signals, you gain a clearer, more grounded experience of yourself — one that supports focus, well-being, and emotional intelligence in everyday life.⸻Connect with Brad HookInstagram: https://www.instagram.com/bradhook/LinkedIn: https://www.linkedin.com/in/bradleyhook/Meet Brad: https://bradleyhook.com/Discover Your Core Values (Free Assessment)https://app.values.institute/
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About Brad Hook Podcast

The Brad Hook Podcast is a space for the curious. Each episode features deep, thoughtful conversations with scientists, academics, authors, athletes, and changemakers exploring how humans think, perform, adapt, and find meaning in a complex world. Discussions range from psychology and neuroscience to creativity, leadership, resilience, and modern wisdom — always grounded, practical, and human. Brad Hook is the author of Start With Values (Penguin Random House, 2025), founder of the Values Institute and Surfd.com, and Head of the Resilience Lab at Resilience Institute Global. His work bridges
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