What Are the Secrets Struggles in Women's Bodybuilding? | Loz Vickers
What does it truly take to step on stage as a female bodybuilder? Hint: it’s not just muscle. Michelle MacDonald sits down with Loz Vickers, a natural bodybuilding phenom and a grounded voice in the women's fitness space. Together, they unpack what it really means to train hard, build muscle, and create a healthy, resilient mindset as a woman in fitness. Loz shares her raw experiences with body image struggles, recovering from disordered eating, and transforming into a figure competitor who thrives in the off-season. They also explore the mental discipline required for long-term personal growth, the hidden truths of prep life, and how strength training empowers women at any age. Whether you're a seasoned competitor or a woman seeking to redefine strength in midlife, this episode offers real talk, tactical tips, and transformational takeaways. Favorite Moments:Favorite Moments1:57 When Are You Really Ready for a Bodybuilding Contest?7:48 Why Mindset Outranks Genetics in Women’s Bodybuilding Success20:54 How the Off-Season Builds Muscle and Mental Strength43:21 Strength Training as a Tool for Self-Belief and Confidence"The physique is just a physical representation of the mindset you've built." – Loz Vickers GUEST: LOZ VICKERS, ONLINE COACH & NATURAL BODYBUILDERLVFIT Website | 1-1 LVFIT Coaching | Instagram | YouTube | Podcast | Natural Bodybuilding Worldwide | TikTokFull Guest Bio: Loz Vickers is a natural bodybuilding athlete and coach dedicated to helping women find strength in every stage of life. As head coach of Team LVFit, she’s known for her down-to-earth, evidence-based approach that fuses performance training with mindset development.Her own path from body-image struggles to competitive success shaped her belief that fitness is about far more than appearance—it’s about discipline, confidence, and respect for your body. Loz now channels that philosophy into coaching women to lift with purpose, build lasting resilience, and feel powerful inside and outside the gym.CONNECT WITH MICHELLEWebsite | Instagram | YouTube | Facebook | XFull Michelle Bio: Michelle MacDonald is the creator of the FITNESS MODEL BLUEPRINT™ and host of the Stronger By Design™ podcast. Known globally for her transformation programs, Michelle empowers women to redefine aging through evidence-based strength training, nutrition, and mindset practices. Since 2012, she has coached thousands of women online, leveraging her expertise as a Physique Champion and ISSA Strength and Conditioning Specialist. She co-founded Tulum Strength Club and established The Wonder Women (TWW), inspiring countless transformations including her mother, Joan MacDonald (Train With Joan™). Michelle continues to lead the charge in women's fitness, launching the Stronger by Design™ fitness app in fall 2024.Where to Watch/Listen:WebsiteAppl
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Why Do Women Struggle with Sleep and How Can They Fix It? | Dr. Woganee Filate
Why Clients Ghost Their Coaches and How to Bring Them Back | Kasey Jo Orvidas
Why do some clients suddenly disappear—even when they’re paying for coaching? The answer lies deeper than you think. Michelle MacDonald sits down with Dr. Kasey Jo Orvidas, Ph.D. in Psychology and expert in behavior change, to uncover the real reasons why clients ghost their coaches. From mindset shifts and discomfort avoidance to better expectation-setting and behavior-based communication tools, this conversation dives into the psychology of coaching that actually creates long-term change. Whether you're a health coach, fitness trainer, or someone invested in Women’s Health and Fitness, this episode reveals essential strategies to foster accountability, build trust, and support sustainable personal growth. Get ready for real talk, practical tools, and inspiration to level up your coaching impact.Favorite Moments:5:27 "You're Paying Me Big Bucks—Get Your Piece of the Pie!"10:39 The 10-Minute Call That Can Reignite Client Engagement19:38 Why Knowledge Alone Doesn’t Change Behavior46:12 You're Not Broken: Mindset Reframes for Women in Midlife“You’re not broken—you’re just you now.”GUEST: KASEY JO ORVIDAS Website | Email | LinkedIn | Instagram | YouTube | FacebookFull Guest Bio: Kasey holds a Ph.D. in Psychology and is a certified health and fitness coach. She has spent a good chunk of her life developing some serious expertise in mindset and health behavior change. She has racked up numerous publications in a variety of peer-reviewed scientific journals (aka you can Google scholar her name and even cite her research in APA format for your high school paper–wow!). Although Kasey is no longer tethered to the chains of an academic career (if you know, you know), she still can’t quite break free from the lure of p-values and scientific jargon. Knowing that most (normal) people aren’t obsessed enough to get a Ph.D. in this stuff, Kasey created The Health Mindset Coaching Certification.CONNECT WITH MICHELLEWebsite | Instagram | YouTube | Facebook | XFull Michelle Bio: Michelle MacDonald is the creator of the FITNESS MODEL BLUEPRINT™ and host of the Stronger By Design™ podcast. Known globally for her transformation programs, Michelle empowers women to redefine aging through evidence-based strength training, nutrition, and mindset practices. Since 2012, she has coached thousands of women online, leveraging her expertise as a Physique Champion and ISSA Strength and Conditioning Specialist. She co-founded Tulum Strength Club and established The Wonder Women (TWW), inspiring countless transformations including her mother, Joan MacDonald (Train With Joan™). Michelle continues to lead the charge in women's fitness, launching the Stronger by Design™ fitness app in fall 2024.Where to Watch/Listen:WebsiteApple PodcastsSpotifyYouTube
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Strong, Not Small: Redefining Women’s Fitness | Lena Cheng
What if the key to your transformation wasn’t losing weight—but gaining strength?Michelle MacDonald welcomes Lena Cheng, a physician-turned-entrepreneur and long-time TWW client, whose journey from hesitant lifter to competitive powerlifter redefines what it means to be strong. What began as a goal to “lean out” quickly evolved into a full-on identity transformation. Lena opens up about the challenges of breaking cultural norms, navigating injury, setting values-based goals, and embracing her power—literally and figuratively. This conversation dives deep into the intersection of Women’s Health and Fitness, cultivating a Healthy Mindset, and the kind of Personal Growth that comes from lifting heavy and living bold. Favorite Moments Audio:1:52 Why Barbells Changed Everything5:49 “I can take up space”—Rejecting Cultural Norms7:14 Discovering the Power of Core Values21:06 The Deadlift Breakthrough That Changed It All"I'm not training for the mirror—I'm training for me."GUEST: LENA CHENG, MDWebsite | LinkedIn | Instagram | XFull Guest Bio: Lena Cheng, MD is a former board-certified physician turned serial entrepreneur, brand strategist, and powerlifting enthusiast. With over two decades of experience in health-tech and marketing, she brings a rare blend of medical expertise, executive leadership, and personal transformation. Lena is also a passionate advocate for women’s health, fitness mindset, and personal growth—using strength training as a vehicle for empowerment at any age. Whether she’s building businesses or lifting barbells, Lena leads with boldness, purpose, and unapologetic authenticity.CONNECT WITH MICHELLEWebsite | Instagram | YouTube | Facebook | XFull Michelle Bio: Michelle MacDonald is the creator of the FITNESS MODEL BLUEPRINT™ and host of the Stronger By Design™ podcast. Known globally for her transformation programs, Michelle empowers women to redefine aging through evidence-based strength training, nutrition, and mindset practices. Since 2012, she has coached thousands of women online, leveraging her expertise as a Physique Champion and ISSA Strength and Conditioning Specialist. She co-founded Tulum Strength Club and established The Wonder Women (TWW), inspiring countless transformations including her mother, Joan MacDonald (Train With Joan™). Michelle continues to lead the charge in women's fitness, launching the Stronger by Design™ fitness app in fall 2024.Where to Watch/Listen:WebsiteApple PodcastsSpotifyYouTube
About Stronger by Design for Women with Michelle MacDonald
No one is going to “save” you. In today's world, it's up to us to save ourselves!Hosted by top fitness expert and coach Michelle MacDonald, the Stronger by Design podcast is for women who want to take radical ownership of their bodies, nutrition, and mindsets.Michelle, known worldwide for her Transformation Programs, shares world-class insights to help women redefine aging by focusing on longevity, empowerment, fitness, resilience, and muscle-building, all while fostering a positive mindset about nutrition and health.Since 2012, Michelle has been coaching women online, leveraging her expertise as a Physique Champion and ISSA Strength and Conditioning Specialist. In 2016, she co-founded Tulum Strength Club, an online Physique Contest Prep Team. She later established The Wonder Women (TWW) in 2020 and the TWW coaching academy in 2022. Michelle’s work has inspired countless women, including her mother, Joan MacDonald (Train With Joan™), who lost 70 pounds in her 70s and became a fitness influencer.Michelle now brings her expertise to the Stronger by Design Fitness App, launching in fall 2024, alongside this podcast of the same name.Join us on Stronger by Design to explore how to cultivate a resilient mindset, maintain optimal nutrition, and achieve lasting fitness for a healthier, more vibrant future. This podcast is designed for women committed to longevity, strength, and nutrition, empowering them to transform their lives from the inside out.
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