How to use Christmas Store Displays Boost Customer Spending
Did you know 84% of customers say they’re more likely to shop somewhere that “feels festive” rather than one that doesn’t (NRF 2023)? Creating a Christmas display doesn’t have to be costly or complicated, yet it can make a real difference to how customers feel in your space — and how much they spend.In this episode of Customer Connect, Nicole shares practical, affordable ways to bring the festive season into your business. From fairy lights and wreaths to slimline Christmas trees, garlands, poinsettias and small display ideas, you’ll learn how to create maximum impact without sacrificing valuable space or blowing your budget.You’ll also discover why investing in a few quality pieces pays off year after year, how Christmas displays influence customer mood and buying behaviour, and why even simple touches can give your business a competitive edge in the busiest shopping months.Perfect for businesses looking to stand out this season and turn festive spirit into profit.Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
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The Disney Approach to Customer Experience Every Small Business Can Use: Interview with Vance Morris
What can small business owners really learn from Disney about customer experience? In this episode of Customer Connect, I’m joined by Vance Morris — a former Disney leader turned entrepreneur — to explore how the systems and “wow” moments that make Disney famous can be used in any retail or service business.Vance shares how to create simple systems that free up your time, design moments that customers can’t help but talk about, and avoid the common service gap where most businesses believe they deliver great service but customers don’t agree. We also dive into Disney’s idea of “plussing” — the constant improvement that keeps businesses memorable rather than forgettable.If you want to turn everyday transactions into experiences that bring customers back again and again, this episode will give you practical strategies you can start using straight away.To connect with Vance Morris:Website - https://yes.deliverservicenow.com/dsninstituteLinkedIn - https://www.linkedin.com/in/vancemorris/Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
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Customer Experience is the Future – And Your Biggest Competitive Advantage
We’ve reached 100 episodes, and it feels like the perfect time to refine the focus of the Retail Success Series. In this episode, I’m sharing why customer experience is the one thing competitors can’t copy, how it drives repeat business, and why every marketing decision should tie back to it. I’ll also give you a first look at my new Retail Experience course, created to help you turn great customer experience into profit. And as a thank you for listening, there’s a little something inside the episode to make joining even easier.Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
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Retail Wins: 5 Episodes I keep coming back too.
In this 99th episode of the Retail Success Series, I'm sharing five of my favourite episodes so far — and why I think they’re worth revisiting.This is a curated list of episodes packed with practical conversations, useful marketing advice, and simple shifts in thinking that can make a real impact on your retail business.You’ll hear:The episode that’s had the most downloadsWhy customer experience still matters mostMarketing tactics to help grow your retail businessHow to define success on your own termsThe guest that gave me a total fangirl momentThese five episodes cover the topics I come back to again and again with clients and listeners. They're focused on helping you run a better business with less second-guessing and more clarity. Follow the show for straight-talking retail strategy and marketing support.Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
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Seeing Your Business Through the Customer’s Eyes
As business owners, we often get caught up in the day‑to‑day — marketing, buying, admin — and forget what it feels like to be on the other side of the counter. In this short KISS (Keep It Simple Series) episode, I’m asking you to put yourself back in the role of a customer and use those experiences to improve your own business.You’ll reflect on the retailers you love buying from and pinpoint exactly what keeps you coming back — whether it’s their service, product range, ease of purchase, or the way they make you feel valued. These insights can help you see your own customer experience with fresh eyes, so you can strengthen loyalty and boost repeat sales.Perfect for independent retailers looking for practical, actionable ways to improve customer satisfaction and keep buyers coming back for more.Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
About Customer Connect: A Customer Experience Podcast for Small Business Owners
Customers don’t just buy products — they buy experiences, connections, and the way you make them feel. The Customer Connect Podcast helps small business owners turn those moments into lasting profit.Hosted by retail strategist Nicole Keleher, the show explores how customer experience and meaningful relationships give product and service providers their true competitive edge. Through stories, strategies, and practical examples, you’ll learn how to create connections that keep customers coming back.And every month Nicole shares bonus episodes with seasonal business insights — tailored advice for those with peak trading periods.Because when your customers feel connected, your business grows.
Listen to Customer Connect: A Customer Experience Podcast for Small Business Owners, Shared Lunch and many other podcasts from around the world with the radio.net app
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