#18 - Why Your Business Keeps Running Out of Money
Why Your Business Keeps Running Out Of Money 📄 Description: Sick of watching your bank balance bounce like a yo-yo? 😩In this episode of The e hustle, Paul Waddy breaks down one of the most frustrating challenges for ecommerce founders and operators: cash flow chaos. You’re making sales. The top line looks healthy. But somehow, there's never enough in the bank. Why? Paul reveals the real reasons businesses keep running out of cash—and what to do about it.🔥 We cover:- The silent killer of ecommerce growth- Why profit ≠ cash in the bank- Common traps in stock buying and ad spend- How to structure your cash flow to stay in control- The single KPI every founder must trackIf you’ve ever wondered where your money is going (and how to keep more of it), this is the episode you need.👉 Tune in now to get real, practical tips you can apply today to stop the cash bleed and build a business that funds its own growth.📲 Follow for more ecommerce gold: Instagram – @paulwaddyecommerce Website – www.learnecommerce.com🎧 Listen now and stop the money drain once and for all. #Hashtags: #CashFlow #EcommerceTips #EcommerceFounder #EcommerceCoach #PaulWaddy #TheEHustle #EntrepreneurPodcast #StartupFinance #OnlineStoreTips #EcommerceBusiness #MoneyManagement #FoundersJourney #ProfitNotRevenue
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#17 - Crafting your USP - How To Make Your Brand The Only Choice
Crafting a Killer USP: How to Make Your Brand the Only ChoiceWhat makes your brand truly different — and why should customers choose you over anyone else?In this episode of The E Hustle, ecommerce coach Paul Waddy breaks down how to craft a powerful Unique Selling Proposition (USP) that doesn’t just compete — it dominates.You’ll learn:• Why most USPs are way too generic (and how to fix yours)• The 3 questions every great brand must answer• Real-world examples of brands that nailed their USP — and what you can learn from them• How to shift your messaging from “just another option” to “the only option” If you’re trying to grow a brand in 2024, clarity beats cleverness.This episode will help you cut through the noise and lock in a message that actually converts.Follow Paul on Instagram for daily ecommerce tips: @paulwaddyecommerce Learn more at www.learnecommerce.com
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#16 - What Online Business Would I Start With $10k Today?
If you gave me $10K and told me to start an online business from scratch… here's exactly what I’d do (and what I actually did back in 2007). In this solo episode, I walk you through how I turned $10K into a successful ecommerce side hustle selling fashion accessories online—with no fancy branding, no massive warehouse, and no high-risk inventory. Just smart strategy, lean operations, and products with big margins. Whether you're thinking about starting your first ecommerce business or you're looking for a lean model to replicate today—this episode breaks it all down. -> Why I chose fashion accessories -> How I sourced stock with no MOQs -> What products I picked (and how I branded them) -> The 80% margin rule I lived by -> How this outperformed my wholesale biz selling to 200+ stores What would you build with $10K? Drop your thoughts or questions over on Instagram—I'd love to hear them.Want to start or scale your own ecommerce business? Check out www.learnecommerce.com for coaching, tools, and no-fluff resources. Follow Paul on Instagram: @paulwaddyecommerce for daily ecommerce tips, behind-the-scenes, and live Q&As.
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#15 - The Pros & Cons of Wholesale for an Ecommerce Business
📢 The e hustle by Paul Waddy – The Pros and Cons of Wholesale💼 Thinking about adding wholesale to your eCommerce business? It sounds great—bigger orders, brand exposure, and more revenue. But is it worth the cash flow risks? In this episode of The E Hustle, Paul Waddy shares hard-earned lessons from his early days in wholesale, breaking down the real pros and cons of this business model.🚀 What You’ll Learn in This Episode:✔️ The #1 mistake Paul made in wholesale—and how you can avoid it✔️ Why holding stock can sink your cash flow✔️ The benefits of wholesale: revenue diversification, brand exposure & hitting MOQs✔️ The risks: bad debts, long payment terms & being someone else’s bank✔️ Paul’s non-negotiable rules for making wholesale work without cash flow nightmares💡 "It's not a sale until the money hits the bank." If you're considering wholesale, listen to this first!🎧 Listen now:👉 Apple Podcasts: https://podcasts.apple.com/au/podcast/the-e-hustle/id1770497959👉 Spotify: https://open.spotify.com/show/2OcuZDgcFx1KVTpIMvSToG📲 Follow Paul on Instagram for more eCommerce insights: @paulwaddyecommerce📚 Learn how to scale your eCommerce business: www.learnecommerce.com
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#14 - How to Grow Your Cash in Your Online Business Very, Very Quickly
The e hustle by Paul Waddy – How to Grow Your Cash in Your Online Business Very, Very Quickly💰 Want to scale your eCommerce business and build a strong cash flow strategy? In this episode of The E Hustle, Paul Waddy reveals a game-changing approach to ordering stock, pricing for profitability, and negotiating with suppliers—so you never have to pay out of pocket for stock again!🚀 What You’ll Learn in This Episode:✔️ The stock ordering strategy that keeps your cash flow positive✔️ How to price for a 70% intake margin to maximize profitability✔️ The supplier negotiation tactics that can get you zero upfront payment and extended payment terms✔️ The 33% sell-through rule that ensures your sales cover your stock costs in just 30 days🔑 Cash flow issues can sink even profitable businesses—this episode will show you how to avoid that trap and grow your online business FAST!🎧 Listen now:👉 Apple Podcasts: https://podcasts.apple.com/au/podcast/the-e-hustle/id1770497959👉 Spotify: https://open.spotify.com/show/2OcuZDgcFx1KVTpIMvSToG📲 Follow Paul on Instagram for more eCommerce insights: @paulwaddyecommerce📚 Learn how to scale your eCommerce business: www.learnecommerce.com#ecommerce #ecommercetips #shopify #dropshipping #entrepreneur #smallbusiness #ecommercebusiness #cashflow #ecommercemarketing #supplychain #onlineretail #businessgrowth #ecomhustle #PaulWaddy
Learn How to Launch and Scale Your Online Business
From the No. 1 Ecommerce coach in the world, and best selling author of Shopify for Dummies and Selling Online for Dummies, Paul Waddy.
New Zealand