EP# 95 From UGC Creator to CEO: How Gemma Used Content to Fund & Market Her Dream Fashion Brand
Ever wondered how to actually turn User-Generated Content into a real, revenue-generating business?This week on the I Am That Content Creator Podcast, we’re joined by Gemmacreator, fashion brand founder, and mum—who shares how UGC became the stepping stone from burned-out retail worker to full-blown CEO of her own clothing label, Zejt the Label.Inside this episode, we unpack:How Gemma replaced her retail income in just 30 days using UGCThe real process of starting with gifted collabs before landing paid brand dealsWhy UGC is the ultimate skillset for building your brand, not just others'How she's documenting her product journey to build community before she launchesNavigating business growth while living with endometriosis and raising a babyFrom pitching brands with no followers, to designing clothes for women recovering from C-sections and surgery, Gemma proves that you don’t need a massive audience you need clarity, courage, and content that connects.UGC is more than a side hustle. It’s the skillset that funds freedom, builds confidence, and helps you turn your personal brand into a profitable business.🎧 Subscribe to the podcast now and listen to the full episode to discover how UGC can help you build your dream business.💃 How to Build A Powerful Personal Brand Online 👉 CLICK HERE 📝 UGC Contract templates GET THEM HERE [by @startupandrunning Lawyer] Follow Us: Instagram: @hivehubcollective TikTok: @hivehubcollective Products We Recommend & are Affiliates for: 14-Day Free Trial at STAN STORE Get OPUS Clips for your Social Media Start Creating with Ivory Get a Referral Code for Riverside Sign Up with BuzzSprout for Podcast Hosting
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Ep#94 How to Become a Strategic UGC Creator Brands Can't Ignore
Want to go from $200-per-video gigs to consistent, high-paying brand partnerships? The key isn’t more content it’s positioning. In this episode, we unpack exactly how UGC creators can become strategic partners, not just content suppliers.You’ll learn:✅ Why creators who offer solutions get chosen over those who just follow briefs ✅ How to position yourself as an expert (even if you’re new to UGC) ✅ What brands really look for when choosing creators ✅ The performance metrics that build trust and lead to long-term deals ✅ How to move from one-off projects to monthly retainers with easeAs former brand managers turned full-time creators, we’ve seen both sides and trust us, brands are desperate for creators who think like marketers. This is how you stand out.If you’re ready to ditch the hustle and build a sustainable UGC business, this episode will show you how to lead with confidence, pitch like a pro, and turn brand deals into lasting income.🎧 Hit subscribe and follow the pod for weekly UGC tips, digital product strategies, and real creator convos. 👉 Comment PODDY on our latest post and we’ll shoot you the link!#UGCMarketing #ContentCreators #CreatorEconomy #BrandDeals #SocialMediaMarketing #RetainerClients #CreatorTips #UGCBusiness #WomenInBusiness #MarketingStrategy💃 How to Build A Powerful Personal Brand Online 👉 CLICK HERE 📝 UGC Contract templates GET THEM HERE [by @startupandrunning Lawyer] Follow Us: Instagram: @hivehubcollective TikTok: @hivehubcollective Products We Recommend & are Affiliates for: 14-Day Free Trial at STAN STORE Get OPUS Clips for your Social Media Start Creating with Ivory Get a Referral Code for Riverside Sign Up with BuzzSprout for Podcast Hosting
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EP#93 From Burnout to Breakthrough: How UGC Creators Can Build Digital Products That Sell
Feeling stuck in the UGC grind? You’re landing brand deals, creating content on repeat, but still asking… what’s next?In this episode, we’re diving into how content creators especially UGC creators can evolve their skills into scalable digital products. If you’re burning out on client work or craving more freedom, this is your sign to build something sustainable while you're still getting paid.We unpack:Why UGC is the perfect training ground for digital product successThe two questions to ask before creating any offerHow to shift from “paid per post” to passive incomeWhy so many creators get stuck creating content that doesn’t sell and how to avoid itWhether you’re dreaming of your own mini-course, digital template shop, or membership, this episode shows how to start building it now without burning it all down first.🎧 Subscribe to the pod and follow along each week for no-fluff chats, content tips, and stories from the trenches. #UGCCreators #DigitalProducts #ContentMarketing #WomenInBusiness #PassiveIncome #CreatorBurnout #BuildInPublic💃 How to Build A Powerful Personal Brand Online 👉 CLICK HERE 📝 UGC Contract templates GET THEM HERE [by @startupandrunning Lawyer] Follow Us: Instagram: @hivehubcollective TikTok: @hivehubcollective Products We Recommend & are Affiliates for: 14-Day Free Trial at STAN STORE Get OPUS Clips for your Social Media Start Creating with Ivory Get a Referral Code for Riverside Sign Up with BuzzSprout for Podcast Hosting
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Ep#91 Male UGC Creators Are In Demand: How Men 40+ Can Make Money With User-Generated Content (No Experience Needed)
Attention men (and partners of men): The biggest UGC opportunity nobody’s talking about is wide open and almost no one is competing.In this episode, we reveal why Male UGC creators (especially over 40) are being snapped up by brands desperate for relatable, trustworthy content and how you or your partner can start earning hundreds per video with zero followers, no tech skills, and no on-camera experience.👉 Learn:Why men are in HIGH DEMAND for UGC content creation in 2025How Mia booked her partner his first paid UGC gig as a tradieThe top product niches brands are paying men for (camping gear, tools, supplements & more)Why men don’t need TikTok, Instagram or social media accounts to get startedHow 50, 60, even 70-year-old male creators are earning real income filming simple product videos at homeHow to land your first paid UGC job with no experience or portfolio✅ UGC (User-Generated Content) is the #1 flexible side hustle for men right now whether you're looking to replace physical labor, transition careers, or just fund your hobbies, toys, or travel.👉 Join our FREE UGC Workshop to learn exactly how to get started, land paid gigs, and turn simple product videos into consistent income: [insert link]🎯 Perfect for men 40+, tradesmen, retirees, dads, husbands, and anyone sick of trading time for money.#UGC #MaleUGC #SideHustleForMen #WorkFromHome #UGCContentCreator #MakeMoneyOnline #PassiveIncome #WorkFromHomeJobs #ContentCreation #UGC2025 #EarnMoneyOnline #OnlineBusiness #CreatorEconomy💃 How to Build A Powerful Personal Brand Online 👉 CLICK HERE 📝 UGC Contract templates GET THEM HERE [by @startupandrunning Lawyer] Follow Us: Instagram: @hivehubcollective TikTok: @hivehubcollective Products We Recommend & are Affiliates for: 14-Day Free Trial at STAN STORE Get OPUS Clips for your Social Media Start Creating with Ivory Get a Referral Code for Riverside Sign Up with BuzzSprout for Podcast Hosting
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Ep#90 The Power of Word-of-Mouth UGC: How Everyday Conversations 'Sell' Products (and How You Can Get Paid for It)
Have you ever recommended your fav leggings, skincare, or boots to your friends without even thinking about it? Guess what you're already doing UGC (User Generated Content) you’re just not getting paid for it (yet).In this episode, we break down how casual conversations between mums at school pick-up, in group chats, or over coffee are driving real sales for brands every single day and how YOU can turn this into a paid UGC business.We dive into:✅ Why brands are finally waking up to the power of real, authentic word-of-mouth content ✅ How the "everyday influencer" is replacing polished, scripted ads ✅ Why most UGC creators need to challenge brands to stay authentic ✅ How your natural product recommendations are exactly what brands want to pay for ✅ The simple mindset shift to turn your daily life into scroll-stopping, money-making contentIf you're a content creator, a mum who loves sharing your fave products, or you're curious about starting a UGC side hustle or business, this episode is your permission slip to dive in authentically and profitably.👉 BONUS: We also chat about how AI-generated content is creating even more demand for real, relatable creators just like you.🎧 Tune in now and learn how to monetise what you’re already doing every day.💃 How to Build A Powerful Personal Brand Online 👉 CLICK HERE 📝 UGC Contract templates GET THEM HERE [by @startupandrunning Lawyer] Follow Us: Instagram: @hivehubcollective TikTok: @hivehubcollective Products We Recommend & are Affiliates for: 14-Day Free Trial at STAN STORE Get OPUS Clips for your Social Media Start Creating with Ivory Get a Referral Code for Riverside Sign Up with BuzzSprout for Podcast Hosting
"I Am That Content Creator" with Kristen & MiaTurn scroll-stopping content into serious income with your hosts Mia (a burnt-out Ambo who scaled her TikTok to multiple six figures fast) and Kristen (a seasoned Brand Strategist with 15+ years of marketing and branding expertise).This podcast is designed for the perimenopause entrepreneur, mums with hustle, and ambitious women 40+ who want to make money online by turning content into cash. Whether you're diving into user-generated content (UGC), creating and selling digital products, or building your personal brand, this is your space to grow.Each week, we unpack digital marketing strategies that work, drop insider tips for content monetisation, and share the step-by-step playbook for landing premium UGC brand deals. From side hustle to full-time freedom, you'll learn how to create content that converts, scale with video marketing, and build a thriving online business without the burnout.If you're a digital creator, UGC expert/beginner, business-savvy mum, or woman over 40 ready to rewrite the rules and build wealth online this show is for you.Join us every Monday for real talk, proven strategies, and unapologetic motivation to go from content creator to cash generator.So Let’s GOOOOO
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