I Am That Content Creator Podcast

Send us Fan Mail
Struggling to hit consistent 10K months in your online business? You're not alone and it might not be your offer, your content, or your strategy. It could come down to one question you've never properly answered.
In this solo episode, Kristen breaks down why so many neurodivergent and ADHD entrepreneurs stay stuck below consistent recurring revenue and the single question that unlocks everything when it comes to building an online business that actually converts.
If you've been trying to nail your niche, grow your audience, or figure out who your ideal client is, this episode will reframe the way you think about it completely.
In this episode you'll learn:
Why traditional ideal client avatar exercises don't work for neurodivergent entrepreneurs
The one question to ask yourself before building any offer or content strategy
How to identify your ideal client in a way that makes your content convert
Why understanding your audience deeply is the key to recurring revenue online
The Multi-Brilliant Project is for Neurodivergent Creatives to Own Their Brilliance  
JOIN OUR FREE 90 MIN WORKSHOP: 💎  How you can Build a 6-Figure, Burnout-Free Offer the Multi-Passionate Way - this is your Evolution 👉 (REGISTER HERE)
💸 Make 6 Figures Creating Content...Before You Even Have an Audience. This is how our students have gone from $0 to $100K with Brand Partnerships even with under 1000 followers 👉  (HERE)

Follow Us:
YouTube: @multibrilliantproject
Instagram: @multibrilliantproject
TikTok: @kristenwernercoach & @dopaminedelivered
Products We Recommend & are Affiliates for:
14-Day Free Trial at STAN STORE
Get OPUS Clips for your Social Media
...

Send us Fan Mail
You know you have something worth saying. You've thought about it, drafted it, restarted it, and talked yourself out of it approximately forty-seven times. And yet...nothing posted.
That voice telling you it's not good enough yet? It's not your quality control. It's interference. And in this solo episode, Kristen gets radically honest about her own real-time push and pull with creating on camera watching herself, judging herself, and then catching exactly what's happening beneath the surface.
If you can record a podcast on a walk, talk through ideas in the car, and have entire conversations with yourself while cleaning but completely fall apart the moment a screen is staring back at you this episode is going to make you feel seen, understood, and ready to hit record.
No guru rules. No 47-step content calendar. Just raw, honest talk about what content creation actually looks and feels like when you have a neurodivergent brain plus a practical tool you can use today to finally get something out of draft-land and into the world.

Try This Today
Hit record and open with "Whoops, I accidentally created some content." Let yourself fumble. Ramble. Be imperfect. Then go into your edit and find the one magic moment and cut straight to it. That's your content. Done.
The Multi-Brilliant Project is for Neurodivergent Creatives to Own Their Brilliance  
JOIN OUR FREE 90 MIN WORKSHOP: 💎  How you can Build a 6-Figure, Burnout-Free Offer the Multi-Passionate Way - this is your Evolution 👉 (REGISTER HERE)
💸 Make 6 Figures Creating Content...Before You Even Have an Audience. This is how our students have gone from $0 to $100K with Brand Partnerships even with under 1000 followers 👉  (HERE)

Follow Us:
YouTube: @multibrilliantproject
Instagram: @multibrilliantproject
TikTok: @kristenwernercoach & @dopaminedelivered
Products We Recommend & are Affiliates for:
14-Day Free Trial at STAN STORE
Get OPUS Clips for your Social Media
...

Send us Fan Mail
The world feels loud right now.
If you've stared at your phone wondering whether anyone will still buy your coaching, program, or services you're not alone. Kristen is dropping in on the road from regional South Australia with a steadier way to think about business when fuel prices, interest rates, and the cost of living are squeezing everyone.
This episode walks you through three practical shifts that help multi-passionate creators build a business that can actually handle uncertainty  without burning down what's already working.
Shift 1  Stop treating followers like passive viewers. Start building a ride or die community people genuinely want to belong to. We're talking real connection, real belonging, and yes  the option of a paid community that creates recurring, stable income.
Shift 2  Anchor to one core offer. Clear marketing. Focused energy. Income that isn't diluted across a dozen half-built ideas. Your core offer is the trunk  and right now, you need roots.
Shift 3  Build a dynamic personal brand with a through line. So you can stay versatile, keep pivoting, and never have to force yourself into a niche that doesn't fit while still being instantly recognisable to your audience.
Once your core is rooted? That's when you get to play in the branches  one-on-one coaching, events, pop-up workshops, creative collabs without blowing up what's already working.
And one more thing Kristen wants you to hear: don't spend other people's money in your head. Your job is to invite, not convince.
If this lands, subscribe, share it with a fellow multi-brilliant creator, and leave a review so more entrepreneurs can find it. Want more on Evolution? DM us "evolution".
The Multi-Brilliant Project is for Neurodivergent Creatives to Own Their Brilliance  
JOIN OUR FREE 90 MIN WORKSHOP: 💎  How you can Build a 6-Figure, Burnout-Free Offer the Multi-Passionate Way - this is your Evolution 👉 (REGISTER HERE)
💸 Make 6 Figures Creating Content...Before You Even Have an Audience. This is how our students have gone from $0 to $100K with Brand Partnerships even with under 1000 followers 👉  (HERE)

Follow Us:
YouTube: @multibrilliantproject
Instagram: @multibrilliantproject
TikTok: @kristenwernercoach & @dopaminedelivered
Products We Recommend & are Affiliates for:
14-Day Free Trial at STAN STORE
Get OPUS Clips for your Social Media
...

Send us Fan Mail
You know that sinking feeling when you're told to "just pick a niche", follow the seven steps, and talk to one ideal client forever and your whole body wants to rebel?
We're naming that experience for what it is: a mismatch, not a moral failing.
If you're a multi-passionate entrepreneur with ADHD or a neurodivergent brain, the pressure to stay in one lane can create real shame especially when you've tried plan after plan and can't repeat results the way other people seem to. In this episode, Kristen breaks down exactly why traditional business advice fails multi-passionate founders, and what to build instead.
They share the metaphor that hit them like a lightning bolt: a disco ball is hundreds of pieces of broken mirror glass turned into something magical. That's you. Your curiosity, pivots, passions, and "too muchness" aren't proof you're broken they're raw materials for brilliance.
From there, it gets practical. How to build a scalable core offer the trunk that creates consistent revenue, then give yourself full permission to explore the branches through workshops, retreats, experiments, and creative side quests without wrecking your foundations.
If this lands, subscribe, share it with a multi-brilliant mate, and leave a review so more neurodivergent founders can find a business model that actually fits.
Register for our FREE 90-Minute workshop here: https://www.multibrilliantproject.com/online-event-pod
The Multi-Brilliant Project is for Neurodivergent Creatives to Own Their Brilliance  
JOIN OUR FREE 90 MIN WORKSHOP: 💎  How you can Build a 6-Figure, Burnout-Free Offer the Multi-Passionate Way - this is your Evolution 👉 (REGISTER HERE)
💸 Make 6 Figures Creating Content...Before You Even Have an Audience. This is how our students have gone from $0 to $100K with Brand Partnerships even with under 1000 followers 👉  (HERE)

Follow Us:
YouTube: @multibrilliantproject
Instagram: @multibrilliantproject
TikTok: @kristenwernercoach & @dopaminedelivered
Products We Recommend & are Affiliates for:
14-Day Free Trial at STAN STORE
Get OPUS Clips for your Social Media
...

Send us Fan Mail
If you've been feeling like you're doing marketing "wrong," this episode is your permission slip to stop shrinking.
Kristen gets brutally honest  recording on the move  about why content has started to feel heavy, why so much Instagram advice is exhausting, and why a lot of what you've been told to do is already out of date. The pace of change is real, and multi-passionate entrepreneurs feel it first because we move fast, pivot fast, and refuse to stay in a box.
In this episode, Kristen breaks down why the pressure to niche down can actually work against you when you're building a dynamic personal brand  and introduces the concept that changes everything: you can be the niche.
You'll learn how to find your "through line"  the core story that runs through everything you've ever built, created, or been obsessed with by digging into old content, past passion projects, hyper-focus seasons, and the stories you keep telling. There's even a simple prompt you can use today: ask your friends what they associate with you, then keep building the list until the pattern becomes impossible to ignore.
From there, Kristen walks you through the "eye of the storm" approach to content strategy: you stay grounded in your values, mission, and voice, while your different interests swirl around you as connection points that pull the right people into your world.
Understanding why you do what you do isn't just meaningful. It's the key to sustainable marketing, real community, and a pivot-proof path to six figures and beyond.
This episode is for you if:
You feel like "too much" for one niche
You've been told to pick a lane and it makes you want to quit
You're a multi-passionate woman who's done playing small
Key Takeaways:
You don't need to niche down your unique through line is your brand
Authenticity and storytelling create deeper audience connection than any strategy
Your "deep why" is the foundation of a business that can evolve with you
If this hit home, subscribe,
Register for our FREE 90-Minute workshop here: https://www.multibrilliantproject.com/online-event-pod
The Multi-Brilliant Project is for Neurodivergent Creatives to Own Their Brilliance  
JOIN OUR FREE 90 MIN WORKSHOP: 💎  How you can Build a 6-Figure, Burnout-Free Offer the Multi-Passionate Way - this is your Evolution 👉 (REGISTER HERE)
💸 Make 6 Figures Creating Content...Before You Even Have an Audience. This is how our students have gone from $0 to $100K with Brand Partnerships even with under 1000 followers 👉  (HERE)

Follow Us:
YouTube: @multibrilliantproject
Instagram: @multibrilliantproject
TikTok: @kristenwernercoach & @dopaminedelivered
Products We Recommend & are Affiliates for:
14-Day Free Trial at STAN STORE
Get OPUS Clips for your Social Media
...