Agent Monday - Real Estate Coach

I'm hearing a consistent theme from salespeople: The market is quiet. Buyers are cautious, sellers are hesitant, and we're deep into winter with an election coming up later in the year. A few have even told me, quietly, that they're wondering whether it's time to walk away from the industry altogether.

If that's where your head is at right now, I want to say one thing before anything else: Whatever you do, don't quit.

The agents who finish this year strong won't be the ones who found some clever new tactic, or shiny silver bullet. They'll be the ones who quietly did the ordinary work while everyone else waited for the market to improve. Do that, and you don't just rescue this year, you build habits that take your business to the next level.

That's exactly what this podcast is here to help you do.

Ready-to-use content: Act now to beat the spring rush

Click here for the action steps (printable checklist)

PS. Are you interested in personal coaching, or training for your team? Click here to book a free discovery call.
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Most salespeople I talk to are not short of effort. They are short of support.

I am joined by Damon Simms from VentureX, who places offshore staff directly with New Zealand businesses. Damon spent six and a half years in the Philippines, three in Malaysia and several more in Hong Kong recruiting in that market, and his approach is different to what most people picture when they hear "virtual assistant".

We get into the detail: what these people actually cost, what sort of candidate you get, how the working relationship functions day to day, and what separates the agents who get real leverage out of it from the ones who end up disappointed.

What we cover:

Why the skills that make you good at selling and the skills that support selling are two completely different things, and what happens when you try to do both
The three ways New Zealand businesses hire offshore, and why the model you choose matters more than the price
What a typical candidate looks like: mid-career professionals, university graduates, and the real estate experience already sitting in that talent pool
Real examples, including a candidate running a 200-property rent roll for a South Island agency
What it costs and how long the hiring process takes
Time zones, working hours and weekend cover
The cultural difference nobody warns New Zealand employers about, and how it quietly derails these relationships
Why documenting your procedures is the first job you should hand over
The scrapbook technique that will save you hours of frustration
The shared assistant model for offices, and how it solves the new agent onboarding problem our industry has never fixed

Free download: What to Delegate to an Offshore Virtual Assistant
If you are sitting there wondering how you would keep someone busy all week, I have put together a task list covering over 100 jobs a capable assistant can take off your plate. Database and CRM work, prospecting support, appraisal prep, campaign coordination, buyer enquiry management, vendor reporting and settlement tracking, with a separate section for property management.
Download it here.

Want to talk it through?
If you would like to look at where your time is actually going and whether this fits your business, book a free call with me.
To reach Damon directly, visit venturex.co.nz or email damon@venturexnz.com.

Disclaimer: I am a referral partner for Venture X and may receive a fee if you engage them through me. I shared this conversation because I think the model is genuinely useful for our industry. As with any hiring decision, do your own due diligence.

Agent Monday helps real estate salespeople in New Zealand and Australia list more homes with practical training, scripts and done-for-you marketing content. Find us at agentmonday.com.
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In this episode, I give you specific strategies and a whole heap of scripts to maximise your chances of creating a positive client experience, even when the sale price ends up being less than what the owners originally wanted. We'll explain and run through the key steps:

Coach owners through your appraisal - "If your price is out there, this marketing approach will find it."
Prepare owners for every eventuality well before deadline day.
When presenting offers, don't have an agenda. Explain all options to your clients: Accept the offer, negotiate, or reject it and go back to the market.
Be on their side - back your owners up no matter what they decide to do
If they ask for your opinion, that's a privilege. Don't take advantage.
Avoid talking in absolutes at all costs. Eg. "This is the best offer your ever going to get."
Instead, say "If there was a better price out there right now, I'm confident we would have found it."
Let them think about it overnight if they want to. It's ok to let people sleep on it.
When you get close on price, don't be afraid to strategically lower your commission.

Always remember, excellent service makes the unacceptable acceptable.
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The best way to build a real estate business with a consistent, steady flow of income is to develop your own real estate newsletter. That way you can efficiently keep in touch with a large group of people while showing them you are THE go-to real estate expert in your local area.

Agent Monday is where you find your newsletter content. We are an exclusive content library for real estate professionals. We give you helpful, educational info to share with your audience and teach you how to use it to grow your business. Find out more at https://www.agentmonday.com/
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We work incredibly hard to secure each of our listings. And those listings give us a golden opportunity to meet buyers and sellers in our marketplace. And yet, most salespeople completely ignore the potential long-term value of online email enquiries.

Imagine you sold 20 houses last year. On average, those 20 houses each received 40 email enquiries of some sort. That's 800 interactions. If 10% of those enquiries turn out to be from current or future sellers who end up going on the market in the next 3 years, then that's 80 potential listing leads that have been introduced to your business.

This podcast will explain how to turn those leads into database contacts and nurture them into future listing opportunities, without adding to your workload.

For scripts and templates mentioned in this pod, plus a complete written guide to this strategy, visit our website and start your 7-day free trial today:

https://www.agentmonday.com/what-to-do-with-all-those-trademe-enquiries/

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In this episode, we break down the single metric that should be driving every decision you make in your real estate business — your weekly appraisal target.

We walk through a straightforward 5-step process to reverse-engineer your income goal into a clear, weekly action target. You'll learn how to work backwards from your commission goal to figure out exactly how many appraisals you need to complete each week to hit your numbers — whether that's 1, 3, 5 or more.

Once you know this number, everything changes. Your marketing plan has a clear purpose. Your weekly activity checklist has a measurable outcome. And instead of feeling overwhelmed by everything you could be doing, you can focus entirely on what actually moves the needle.

Because here's the truth: you can't pull a listing or a buyer out of thin air — but you can always find a homeowner to sit down with.

Tune in and do the 5-minute exercise that could simplify your entire business strategy heading into the rest of the year.

Get an Agent Monday membership today to help take your real estate business to the next level.
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