Send us a textEver wish you could clone yourself to answer client questions or onboard your team? In this episode, I take you behind the scenes of building AI-J, my AI agent trained on 10+ years of my marketing and comms work, using Botpress.You’ll learn:- Why I built it- How it works- What it can do for public sector comms pros- Lessons from testingI’m also looking for public sector marketing and comms professionals to join a focus group to test AI-J in real-world settings. If you’re curious about building your own AI agent or want to see how this could amplify your work, this episode is for you.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 137: Midjourney Launches AI Video Generator
Send us a textMidjourney just took its first step into AI video with the launch of its V1 Video Model in June 2025, and it’s making waves.In this episode, I break down what this launch means for creators, marketers, and businesses eager to explore AI video, covering:- How Midjourney’s image-first approach to video generation works- The “Animate” feature that transforms images into 5–21 second videos- Motion controls and what low vs high motion settings offer- Pricing that undercuts competitors like Sora, Veo, Firefly, and Runway- What the limitations are (480p, silent, image input only)- Why Midjourney’s vision of real-time, interactive 3D worlds matters for the future of content creation If you’ve been curious about AI video but overwhelmed by complexity or cost, this episode will show you what’s possible today, and what’s coming next. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 136: AI For Podcasting
Send us a textEver wondered how a daily six-minute podcast gets made while running a business, teaching, and speaking across Europe? The answer: AI (and a committed team).In this episode, I take you inside AI SIX, revealing how AI powers every step of producing a daily show – from idea to recording, editing, and promotion – while still requiring human insight to create meaningful content.You’ll learn:- How I plan episodes in Notes, ChatGPT, and Perplexity- The workflow across Monday.com and Google Drive with my team- How tools like Adobe Podcast Enhance, Descript, and OpusClip speed up editing- How Canva, AgoraPulse, and Buzzsprout help distribute and promote each episode- Why AI is not replacing humans but supercharging them to deliver consistent, high-quality podcastsNeed More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 135: Let Go of Skills AI Can Take Over
Send us a textStill proud of your perfectly formatted press release or your five-step Excel hack? AI can do those now, and faster. It’s time to move yourself up the value chain before your role evolves without you.In this episode, I unpack:Which skills AI is already replacing (and what Salesforce’s CEO says about it)How to audit your current tasks to see what AI should take overWhy hanging onto old skills isn’t safe but riskyHow to free up space for strategy, creativity, and influenceIf AI can do it, should you still be doing it?This is your call to reclaim your time and let AI take the tasks you’ve outgrown so you can focus on what truly adds value.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 134: AI Assist in UK Government
Send us a textThe UK government has launched Assist, a secure, AI-powered tool built specifically for its communications professionals. Designed by the Government Communication Service (GCS), Assist is saving time, improving quality, and transforming how government teams draft and review content.In this episode, I explore:What Assist is and how it worksHow it’s saving over 3 hours a week for 2,700+ usersA case study on using AI to build crisis communication plansWhy this could change how governments worldwide approach communicationsIs this the future of public sector work?Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI Six Podcast?The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.