Ep 431: Why AI Won't Replace Domain Experts with Jim Mulhall
04/07/2026 | 35 mins.
Send us Fan Mail Is AI making experts obsolete, or making domain expertise more valuable than ever? In this episode, I sit down with crisis management expert Jim Mulhall to discuss the future of AI, regulation, innovation, and human judgement. We explore why domain expertise still matters, where AI is heading next, and why the biggest opportunities may belong to those who combine deep expertise with AI, not those who rely on AI alone. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 430: Fable 5 is Back!
03/07/2026 | 8 mins.
Send us Fan Mail Fable 5 is back in Claude, and it's more than just another AI model. In this episode, I explore what makes Anthropic's most powerful model different and share how I'm using it to analyse podcast performance, uncover content opportunities, and build AI-powered client tools. If you're wondering how advanced AI can support real business projects, this episode is for you. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 429: OECD & European Commission AI Literacy Framework
02/07/2026 | 5 mins.
Send us Fan Mail AI literacy is about much more than knowing how to use AI tools. In this episode, I explore the new OECD and European Commission AI Literacy Framework, which sets out the knowledge, skills, and attitudes people need to engage with, create with, manage and shape AI responsibly. We also discuss why this evidence-based framework could become the foundation for AI education, workforce development and organisational readiness. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 428: The UK's Plan to Make AI Better and Cheaper
01/07/2026 | 6 mins.
Send us Fan Mail The UK is taking a different approach to AI by focusing on making it better, not just bigger. In this episode, I explore the UK Government's £60 million investment in AI research to make advanced AI cheaper, more reliable and easier to deploy. We discuss why efficiency, trust, and accessibility could shape the next phase of AI innovation more than ever-larger models. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 427: Claude Tag for Team Conversations and Tasks
30/06/2026 | 6 mins.
Send us Fan Mail Claude is becoming more than just a chatbot. In this episode, I explore Claude Tag, Anthropic’s new Slack integration that lets teams assign tasks, summarise conversations, search connected tools, and automate workflows simply by tagging @Claude. I also cover its enterprise features, governance controls, pricing model, and what it could mean for the future of AI collaboration at work.Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Introducing the AI SIX Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI SIX Podcast?The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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