Send us a textThe NHS has completed one of the world’s largest healthcare AI trials, with Microsoft 365 Copilot delivering an average 43 minutes saved per worker per day across 90 organisations. When scaled, that’s up to 400,000 staff hours saved monthly, redirected straight into frontline patient care.In this episode, I break down how Copilot is transforming daily work, summarising millions of emails, speeding up documentation, automating HR and FOI requests, and boosting productivity by 2.7% across acute trusts.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 234: What’s Your Why of AI?
Send us a textEveryone wants to “do AI,” but few can explain why. In this episode, I explain why defining your purpose is the foundation of any successful AI strategy.I share my own AI 'why' to build expertise, stay relevant in marketing and communications, create AI-first products, and guide you through the key questions to uncover yours. From data and workflows to culture, governance, and capability, your ‘why’ will shape every decision you make.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 233: AI Governance Best Practices with John Rood
Send us a textIn this episode, I sit down with John Rood, founder of Proceptual, to explore the vital role of AI governance in today’s organizations. We discuss how companies can manage risk, navigate regulations like the EU AI Act, and implement governance frameworks that ensure AI is used responsibly and effectively. John explains the challenges of shadow AI, the importance of AI literacy across all levels, and how fostering a culture of experimentation and continual improvement can help organizations get the most from AI while staying compliant.Whether you’re a startup, mid-market company, or large enterprise, this episode provides practical insights on aligning AI with organizational goals, creating accountable processes, and embedding governance into everyday operations.Learn more about John Rood and Perceptual: https://proceptual.com/https://www.linkedin.com/in/ johnrood1/Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 232: How Perplexity Staff Use AI at Work
Send us a textPerplexity has shared its 42-page internal productivity playbook, revealing how its team actually uses AI in their daily work. In this episode, I break down the highlights and key takeaways.You’ll discover how Perplexity staff use AI to cut distractions, enhance their skills, and produce high-quality results through clear, practical workflows. It’s a simple, structured approach that focuses on habits, not hype.Tune in to learn how you can apply the same principles to make AI a real partner in your productivity.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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EP 231: Top 3 Reasons People Don’t Learn AI
Send us a textFeeling like you’re falling behind with AI? You’re not alone. In this episode, I break down the three biggest reasons people don’t learn AI and how to overcome them.Here’s what I cover:“I don’t have time.” You don’t need a course — you need a habit. Learn how a simple 5-minute daily AI routine can build momentum fast. “I don’t know how to create leverage.” I’ll show you how to give AI real jobs in your workflow so it saves time and multiplies results. “It’s moving too fast.” I’ll help you find focus, build consistency, and turn overwhelm into progress.By the end of this episode, you’ll have a simple 7-day plan to start using AI effectively, no big learning curve required.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI SIX Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI SIX Podcast?The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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