Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To hel...
Send us a textAI is transforming our world — but with that power comes the potential for misuse. In this episode, I dive into how the EU and tech giants like Microsoft are tackling abusive AI-generated content.Hear from Brad Smith, Vice Chair and President of Microsoft, as he outlines their 6-part strategy to combat harmful AI content. Plus, I break down Microsoft’s latest report, launched in the European Parliament by Irish MEP Maria Walsh, exploring how the EU plans to protect citizens while embracing AI’s benefits.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 47: The Godfather of AI Predictions
Send us a textWill AI surpass human intelligence? Geoffrey Hinton — the "Godfather of AI" — thinks it’s possible. In this episode, I break down his biggest insights from a recent interview with Andrew Marr: AI could become self-aware, outsmarting humans.Hinton warns AI may write its own code, risking a loss of control.From healthcare breakthroughs to fake news and autonomous warfare, AI’s future holds both promise and danger.He calls for global regulations — comparing AI’s rise to the atomic bomb.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 46: UK Government Plans to Replace Civil Servants with AI
Send us a text“If we push forward with digital reform of government, and we are going to do that, we can make massive savings, £45bn in efficiency. And AI is a golden opportunity for efficiency."These are the words of UK Prime Minister Sir Keir Starmer as he unveiled the UK Government’s ambitious plans for AI. The goal? To transform the civil service by increasing efficiency and modernising public services.In this episode, I break down the key initiatives:AI and tech teams will be sent into every government department to improve public services.2,000 tech apprentices will be recruited by 2030 through a new programme called TechTrack.One in 10 civil servants is expected to work in tech and digital roles within five years.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 45: How to Write an AI Use Policy for Marketing
Send us a textLet’s face it – AI is already in your comms toolkit. Shadow AI is a reality, where staff are using it behind their bosses’ back. So whether you’ve formalised it or not, you’re lagging behind, without a policy.An AI Use Policy protects your team, builds public trust, and ensures compliance. It sets the standard for how AI can be used and who is accountable.So if you’re in government or the public sector – or frankly, any organisation – it’s time to stop dabbling and start documenting.In today's episode, I share why I believe AI testing should start in marketing and communications teams.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 44: Introducing Manus AI
Send us a textAnother day, another AI tool. Say hello to Manus AI! (Shoutout to all the Irish Manus’ out there who now have an AI Agent named after them!) Manus AI is an autonomous AI agent developed by the Chinese startup Monica. Launched in March 2025, it is designed to bridge the gap between human intent and execution by independently planning, executing, and delivering results for various tasks.It is my friends, a step above ChatGPT who completes one task at a time. Manus, meanwhile is a super-duper multi-tasker!Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI Six Podcast?The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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