The Pay Off with Sylvia Jeffreys

How do you come up with a brilliant business idea simply from browsing online? How do you scale that business to reach hundreds of thousands of users? And how do you do it all with your best friend whilst keeping your relationship as strong as ever?
Oh yeah, you can also throw in having a baby and being recognised by Forbes 30 under 30 too.
Two young women who have the answers to all of these questions and more are Alexis Aaron and Jodine Wolman, founders of SORTD, a tech startup that is revolutionising online shopping and ecommerce.
In this episode, they share their entrepreneurial journey so far, their must-hear advice to make social media marketing work for you, their keys to a successful pitch (even in a boardroom of blokes in suits) and more.
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From the high-stakes pressure of Silicon Valley’s dot-com boom to leading one of Australia's largest telecommunications giants through a national crisis, Kelly Bayer Rosmarin has navigated a career defined by massive shifts and "deep end" learning. In this insightful episode, the former Optus CEO joins Sylvia to discuss her new chapter as the head of Australian Unity and the hard-won lessons she’s gathered along the way.
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How more Australians can enter into the property market - how they can have dignified, secure housing that delivers good capital growth - is the multi-million dollar question.
And it's one that Evan Thornley might have an answer to.
In this episode, the tech pioneer, founder of LongView and co-founder of GoodStart, argues that while the system is fundamentally broken, there is a data-driven path to home ownership that is easier to access and better long term than the traditional means of being indebted to a bank.
In this episode, you’ll learn:
Why the family home remains the "single best investment in the history of the world"

How analyzing 50 years of data across 11 million properties helps identify the specific types of homes that consistently outperform the market

The potential held by shared equity and housing funds

Evan's personal journey from a single-parent family to Silicon Valley success, why he’s now dedicated to fixing the housing ladder for the next generation and his own biggest lessons

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Sylvia sits down with Alice Stoltz from Domain—often called the "walking encyclopedia" of Australian real estate—to cut through the headlines and give you the data-driven truth about what’s happening right now. If you’ve been feeling "handcuffed" by interest rates or worried about the "choppy" nature of recent auctions, this is for you.
In this episode:
Which segment of the market is feeling the heat and what it signals for the rest of us.
Why 1950s brick homes are becoming the gold standard for savvy long-term buyers.
Which parts of the country hold the real value lies for families right now.
What is affecting consumer confidence and how it's showing up at auctions
Is it time to return to the "old fashioned" view of property?
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At 15, all Matt Moran knew is that he didn't want to be in school anymore. At 22, he had his first restaurant. And now, he has a name synonymous with success and excellence.
Matt opens up about his humble beginnings, the reality of the high-pressure world of professional kitchens, and just how far a desire to work, to learn, to ask the right questions, to trust the right people - and above all to become obsessed - can take you.
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