Why Personal Branding is a Game Changer for Estate Agents: Insights from Marketing Expert Reena Patel.
In today’s competitive UK property market, estate agents and letting agents need more than just a strong property portfolio to stand out. The key to success? Personal branding.
In this episode, marketing expert Reena Patel shares why personal branding is so important for property professionals looking to make a real impact. With over 20 years of experience, Reena explains how your reputation, expertise, and even a touch of vulnerability can help you build trust and differentiate yourself in a crowded market.
It’s not just about visibility, Reena also talks about overcoming the fear of online criticism, handling trolls professionally, and why letting a bit of your human side shine can help strengthen connections with clients.
If you're ready to take your personal brand to the next level and create stronger relationships in the property world, this episode is a must listen. Tune in now and share your thoughts on personal branding in the comments!
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What Is Propertymark? - Ep. 2201
What Is Propertymark Trust and Why Should Estate Agents Pay Attention?
In this episode, Toby Martin from Propertymark sheds light on the vital role of Propertymark Trust, a key resource for estate agents across the UK. If you’re in the property market, this is one support system you don’t want to miss!
Propertymark Trust, the charitable arm of Propertymark, provides essential assistance when estate agents and their families face hardship. From financial help to supporting professional development, the Trust is here to back you up.
💡 Propertymark Trust supports Estate Agents in times of crisis, offering financial and emotional help.
💡 The Trust’s commitment to advancing education and qualifications within the property sector.
💡 The exciting "Class of 2025" initiative, offering funded qualifications for aspiring agents who can't afford the fees.
Propertymark Trust is more than just a lifeline, it’s a key resource for your growth and security. Listen to this episode now, and let us know your thoughts in the comments!
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A car salesman is running Purple Bricks - Ep. 2200
Is Purplebricks Running Out of Road? Here's What Estate Agents Need to Know!
In this episode, Russell Quirk, one of the most outspoken figures in UK estate agency, offers his unfiltered take on the future of Purplebricks. After years of struggling with an unconventional business model, can the company turn things around under its new interim CEO, Stuart Bartlett, who comes from the motor trade but has no property experience?
Russell dives into the challenges of running an estate agency based on “cheap” fees and why that model has yet to prove profitable for Purplebricks. He also contrasts this with Yopa's more traditional approach, charging higher fees for a more sustainable business. He explores the untapped potential Purplebricks has with its brand, data, and market share, and why it could still find success if it pivots to a more traditional, fee based model.
This episode also highlights the importance of using customer data effectively, a strategy that’s helping other agencies like Foxtons thrive, even when others are struggling.
Estate agents, especially those navigating the shifting UK property market, should watch this insightful discussion. Let us know your thoughts, do you think Purplebricks can turn it around?
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Why do so many Estate Agents become PropTech Gurus - Ep. 2199
Why Do So Many Estate Agents Become PropTech Gurus? Ian Preston Explains.
In the fast moving UK property market, it’s becoming increasingly common to see successful estate agents venture into the world of PropTech or even take on the role of a sales guru. But why are so many making the leap? In this episode, I sit down with Ian Preston to dive into the reasons behind this shift and the opportunities it brings.
Ian explains how years of frustration with traditional tools led him to co-found his own PropTech company, Greenhouse OS, which focuses on using AI and automation to transform estate agency operations. He shares his passion for AI and why he believes it will be a defining force in the industry in the next few years. But it’s not all about technology. Ian also talks about the personal fulfilment that comes from creating something new and challenging, especially after years of running an estate agency.
If you’re wondering whether the future of estate agency lies in tech innovation or personal expertise, this conversation will give you plenty to think about. Listen now and let us know your thoughts in the comments.
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UK Property Market Stats Show - Week 17 2025 - Ep.2198
UK PROPERTY MARKET WEEKLY UPDATE
Welcome to the 17th UK Property Market Stats Show of 2025, your go to weekly TV show on the UK Property Market on YouTube
This week, I’m joined by Toby Phillips from TPFG & Bossman of Martin & Co, CJ Hole , Parkers , Country Properties , Mullucks and Ellis and Co brands, as we delve into the key property market headlines for 17th week of 2025 ending on the 4th May 2025.
The YouTube Show.
https://youtu.be/1YWlyJI257A
✴️ UK Property Market Highlights this week
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✅ Listings (New Properties on the Market)
42.6k new listings this week (last week 32.5k)
YTD 6% higher than Week 17 of 2024 YTD and 9% higher YTD compared to 2017/18/19.
✅ Price Reductions (% of Resi Stock)
27.2k Price Reductions this week - Monthly Run Rate in reductions - 1 in 7.5 of Resi Sales stock per month is being reduced (which represents 13.4%).
For comparison, 12.1% average in 2024, though the long-term 5-year average is 10.6%.
✅ Total Gross Sales (Agreed Sales)
28.3k UK homes sold STC this week, the highest its been for 145 weeks (late May 2022)
YTD - The number of Sold STC Resi homes are 10% higher compared to 2024 (445k Sales agreed YTD 2025 vs 405k YTD 2024) and 19% higher than 2017/18/19 YTD levels (375k).
✅ Sell-Through Rate (Monthly in Arrears)
April’s sale run rate of 15.36% of Resi stock sold stc (ie 15.36% of Estate Agents properties on the market went sale agreed). March’s was 16.3%. 2024 monthly average: 15.3%. Long-term 8-year average: 17.9%.
✅ Sale Fall-Throughs
6,449 Sale fall-thrus last week from Resi Sale Sales Pipeline of 453k UK homes sale agreed (sold stc).
Another method is that week’s sale fall thrus as a % of gross sales that week. This week, that is 22.7% (last week 23.6%). Just above the 7-year average of 24.2%, yet well below the 40%+ levels post-Truss Budget (Autumn 2022).
In April, as a whole, 5.51% of sales in the UK agents pipelines fell thru. For comparison, 2024 average: 5.36%.
✅ Net Sales (Gross sales for the week less Sale Fall Thrus for the week)
21.9k net sales this week (17.4k last week), compared 2025 weekly average of 20k.
2025 YTD is 7% higher than compared to 2024 YTD and 13% higher than YTD 2017/18/19.
Local Focus this week
Brighton & Hove
Graphs
Available for use in free valuations / internally. Please dont publish these on social media without my OK. Reason - my fee paying clients use them - so its not fair on them https://we.tl/t-cNpbatI0Eh
The Letting & Estate Agents Podcast
Having worked for some of the biggest names in the industry, Christopher now offers advice, actions and opinion in helping letting and estate agents grow their lettings and estate agency's. Christopher has proven methods on how to attract landlords and house sellers and helps many agents, using a technique that is designed (if implemented correctly) to grow any agency's turnover by at least 20% to 30% year on year. Its hard work and it requires buckets loads of patience though
New Zealand