Unlocking Revenue Growth: Elevate Your Coaching Business
To unlock the right level of revenue growth in your business, you must know how to execute the right lead-generation strategies without being overly salesy. Juliet Clark brings together three experts to share their knowledge on this topic: Gretchen Hydo, Anthony Jones, and Rebecca Bertoldi. In this panel discussion, they share how to use LinkedIn for lead generation, their most engaging content creation strategies, and their best tips on using lead magnets. They also break down effective approaches for gauging potential clients to know if they are the right fit for your business or find out if they are ready to commit to a professional relationship.
--------
40:57
Why Gemini Is The AI Crush You Didn’t Know You Needed!
Gemini is one of the hottest AI tools right now, and seasoned media expert Tracy Hazzard has been using this tool to help podcasters make their production and content creation processes so much easier. In this episode, she joins Juliet Clark to explore the right way to utilize Gemini, especially in generating, refining, and editing articles on Google Docs. She provides a quick training session to break down her strategies for using AI to produce highly engaging content without losing the authentic human touch. Tracy also explains how to use Gemini in generating images and integrate keywords for SEO purposes without overdoing it.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
--------
51:53
Fake It Till You Make It? Not With These 13 Pillars Of Perceived Leadership!
Perceived leadership plays a crucial role in how experts and thought leaders gain influence in their industries. Today, Juliet Clark sits down with none other than Vince Warnock. Vince is a marketing expert, best-selling author, and champion of helping people amplify their voices. They dive into the 13 pillars of perceived leadership, the key elements that set thought leaders apart and position them as authorities in their industries. From publishing a book to leveraging media and building influence, these insights will change the way you think about leadership and visibility. Stay tuned as we uncover the secrets to standing out, being seen as an expert, and creating a lasting impact. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
--------
38:20
How To Become An Authority With Platform Building
Let's amplify your voice! If you're serious about platform building and ready to ditch the hope and pray approach, Juliet Clark is your guide to becoming a genuine authority. This episode pulls back the curtain on audience building basics, revealing the eight pillars crucial for effective platform development. Juliet dives deep into crafting your ideal reader avatar, mastering brand influence, and leveraging content strategy for maximum impact. This is your roadmap to dissecting demographics, conquering social media, forging impactful partnerships, and ultimately, building a platform that not only connects but converts your expertise into tangible results.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
--------
50:35
Kathy Vs. Rachel: Battle Of The Reader Avatars
The secret to connecting with readers is not some mystical publishing magic – it is knowing your reader avatars. Join Juliet Clark in this insightful episode as she talks with editor, author, and writing/strategy coach Amber Parr Burdett about the power of understanding your ideal reader. Amber highlights how getting clarity with your readers' needs and experiences helps authors create content that resonates and engages with them. She also offers insights and strategies on how to boost your workflow, stay authentic with your message, and keep a good relationship with the right audience. Tune in now and gather actionable strategies that will elevate your writing process.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/
Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up.
Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book.
The truth….
If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…)
You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go.
The result…..
You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place.
Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!
New Zealand