126. What Your Brand Colors Are Saying To Your Potential Clients with Amandolin Webb
Colors do more for your brand than just look pretty. Amandolin Webb of Smeuse Studio dives into the psychology of color and how it plays a major role in creating emotional connections, influencing perception, and building trust with your ideal audience. You’ll learn what different colors say about your brand, how to build a cohesive palette that aligns with your business goals, and the biggest mistakes to avoid when choosing your colors. Whether you're picking a palette for the first time or refreshing your brand visuals, this conversation will help you make intentional, strategic choices that leave a lasting impression. From choosing your anchor and accent colors to understanding what color actually signals to your audience, Amandolin breaks it all down in a way that’s easy to understand and fun to apply!
About Amandolin Webb:
Amandolin is the founder of Smeuse Studio, a boutique branding and web design studio helping travel advisors and creative entrepreneurs show up with clarity, confidence, and style. Formerly the Creative Director at Tique, she now brings over a decade of design experience into her signature semi-custom and custom services—making high-end branding feel streamlined, strategic, and actually enjoyable. Think of her as your design-savvy big sister—here to cut through the chaos and help build an online presence you’re proud of.
smeusestudio.com
Today we will cover:
(04:45) Understanding color psychology
(11:25) The basics of color theory; complementary, analogous, and triadic palettes
(16:30) How to choose your brand’s anchor, supporting, and accent colors
(20:30) Aligning your color palette with your brand values and audience experience
(25:00) Mistakes to avoid when choosing brand colors
(28:35) Case studies in effective branding; Go With Gray Travel, Abby Away Travel, Your Travel Joy
(34:40) Current branding trends in the travel industry
Listen to Previous Episodes:
11. How To Define Your Dream Client & Why It's Important For Your Travel Brand with Amandolin Webb (Part 1)
12. Using Proper Branding To Attract Dream Clients with Amandolin Webb (Part 2)
16. The Importance Of Building An Authentic Brand with Amandolin Webb
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40:41
125. Why Your Workflows Need Personalization
A seamless client experience doesn’t happen by accident - it’s built with intention. Tique’s Workflow Manager, Ashlyn Puckett, shares why niche workflows are the key to delivering personalized journeys that impress at every step. From Disney vacations and destination weddings to luxury cruises, you’ll learn how to tailor your systems to different trip types, master strategic timing, and use touchpoints and feedback to build lasting trust. Ashlyn also breaks down how to balance automation with personal connection, avoid common workflow pitfalls, and audit your client experience to ensure every detail aligns with your goals. Whether you're refining your processes or starting fresh, this conversation will help you create workflows that feel effortless for you and your clients!
Listen Episode 115: How Buyer Psychology Is Changing (& What To Do About It)
Explore Tique’s Client Communication Templates.
Today we will cover:
(01:15) Understanding buyer psychology; how client expectations have shifted post-2020
(05:10) Utilizing niche workflows to create personalized, standout client experiences
(10:00) Client-type workflows vs destination-based workflows
(14:00) Quick workflow audit; how to check if your touchpoints align with your goals
(22:55) Tailoring workflows by trip type: Disney, destination weddings, cruises, and more
(30:30) New workflow addition at Tique: all-inclusive sun-and-sand getaways
(33:15) Common workflow mistakes to avoid
(37:30) Bloopers
JOIN THE NICHE COMMUNITY
An interactive membership for travel advisors wanting the community, education, & support to grow their business.
EXPLORE THE PROGRAMS
Self-paced style courses for the modern travel advisor.
FOLLOW ALONG ON INSTAGRAM @TiqueHQ
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42:29
124. How To Break Into Selling African Safaris with Clint Saint
Learn how to confidently break into a new niche - specifically the wild world of safari travel! In this episode, Clint Saint, owner of Live Life African Safari Getaways, shares how travel advisors can successfully enter the safari market without needing to be experts in every detail. From building strong supplier partnerships to setting client expectations and marketing with heart, this conversation walks through what it really takes to sell unforgettable African adventures. You'll learn how to navigate emotional experiences like the Great Migration, why FAM trips are helpful but not required, and how to position yourself as the go-to expert for clients seeking once-in-a-lifetime trips. If you’re ready to expand your travel offerings and bring Africa’s magic to your clients, this one’s for you!
Connect with Clint Saint:
livelifesafaris.com
Today we will cover:
(03:00) Clint's background and journey into the safari travel niche
(05:40) Why advisors should lean on experienced suppliers
(10:00) How to confidently sell safari without first-hand experience
(12:30) Talking budgets, logistics, and the value of safari travel
(21:00) Addressing sensitive experiences like predator-prey sightings
(27:05) How to position yourself and inspire clients through storytelling
(40:00) FAM Trips; Clint’s take on learning through partners vs. firsthand experience
(45:00) The lasting impact of Africa
JOIN THE NICHE COMMUNITY
An interactive membership for travel advisors wanting the community, education, & support to grow their business.
VISIT THE TEMPLATE SHOP
Create an enjoyable booking experience for every one of your travel clients.
EXPLORE THE PROGRAMS
Self-paced style courses for the modern travel advisor.
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FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com
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48:09
123. How To Get A Client To Commit To A Budget with Courtney Gardner
Budget discussions with clients aren’t always easy, but what if they didn’t have to be so awkward? Courtney Gardner, founder of Fisher and Stout, unpacks how travel advisors can confidently navigate those tricky money conversations while building trust and delivering unforgettable experiences. With a 99% referral rate, she walks through how she sets the tone from the very first call, focusing on how clients want to feel on their trip and not just what they want to spend. Learn how to handle misaligned expectations with grace, educate clients on the value of what they're getting, and use transparent pricing as a trust-building tool. If you’ve ever struggled with vague budgets or felt stuck when clients dream big but spend small, this conversation is the clarity you’ve been craving.
About Courtney Gardner:
Courtney is the founder of Fisher & Stout Travel, a boutique travel advisory specializing in custom, high-end experiences. Born and raised in Idaho, Courtney spent 20 years working in theatre and film, honing her ability to craft compelling narratives—something she now brings into the world of travel. She doesn’t just plan trips; she designs immersive stories, using a mix of meticulous planning and gut instinct to create journeys that feel effortless yet extraordinary. After starting Fisher & Stout in Arkansas, she’s built a reputation for curating seamless, meaningful travel experiences that allow her clients to discover the world in a way that’s uniquely their own.
fisherandstout.com
Today we will cover:
(03:00) From theater and film to luxury travel
(07:00) How unclear budgets lead to misaligned expectations
(10:15) The initial call; focusing on feelings instead of numbers
(18:30) How to suggest alternative destinations without disappointing clients
(21:15) The art of language in client communication
(28:20) Building trust and long-term client relationships
(34:20) Why conversation always trumps transaction
JOIN THE NICHE COMMUNITY
An interactive membership for travel advisors wanting the community, education, & support to grow their business.
VISIT THE TEMPLATE SHOP
Create an enjoyable booking experience for every one of your travel clients.
EXPLORE THE PROGRAMS
Self-paced style courses for the modern travel advisor.
_____
FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq
CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com
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41:10
122. Why You Need Community To Be Successful In Travel
JOIN THE NICHE COMMUNITY
What if the key to unlocking your next level isn’t just strategy but connection? In this episode, Robin and Jennifer discuss five key reasons why every travel advisor needs a strong community around them. From increasing your income and accessing exclusive opportunities to finding mentorship and preventing burnout, surrounding yourself with the right people can truly transform your business. You’ll hear surprising stats (like how connected advisors earn 26% more!) and insights on how community builds credibility, trust, and long-term success. Plus, get an inside look at the Niche Community - a supportive space designed specifically for driven advisors like you. Because here’s the truth: business isn’t meant to be navigated alone. Tune in and find out why community might just be your most valuable business asset!
Today we will cover:
(02:10) Advisors with strong networks earn 26% more
(08:45) Elevating your reputation through industry involvement
(16:25) How exclusive deals and opportunities give you a competitive edge
(21:15) Gaining confidence and empowerment through experiences and resources
(23:00) The mentorship effect; growing 40% faster with the right guidance
(25:25) Investing in yourself and your business
(30:30) Overcoming burnout; the power of emotional support in community
(36:35) Benefits of joining Niche: live training from industry experts, thematic monthly content, and invaluable networking opportunities
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FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq
CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com
Welcome to TIQUE Talks Podcast - a live-workshop style travel business podcast packed with actionable step-by-step tips that are helping hundreds of travel advisors redefine success, grow their bottom line, and find balance in their business. Join us, Florida-based business partners Robin Bradley and Jennifer Jacob, for value-packed, hilarious conversations and impactful interviews with other industry leaders.
With every episode, our mission is to empower you with information, expand what you think is possible for your travel business, and hopefully make you laugh along the way! We are honest, open, and above all, human. We are committed to learning right alongside of you so that we can all find more balance, joy, and peace while pursuing those big, scary business goals.
Whether you are brand new to the industry, have a side-hustle, or you are growing a travel booking empire, this is the show for you.
Join us for new episodes every Tuesday!
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